With over 20 years of experience in marketing and communications, I am a passionate and entrepreneurial leader who thrives on driving growth and innovation across multiple platforms and businesses. As the VP of Marketing at The HISTORY Channel, I oversaw the consumer marketing for the brand, including linear, digital, audio, and events, and lead the transformation of the departmental process and strategy to align with the company's vision and goals.I have a proven track record of launching and guiding successful digital initiatives and emerging business ventures, such as content sales, FAST channel development, YouTube original series, and DTC. I also have a unique background combining marketing, technology, strategic planning, business development, and creative design, and I leverage the potential of AI and ML solutions to enhance marketing performance and customer experience. I am adept at leading and developing teams, managing third-party agencies, and creating strategic partnerships to retain and recruit audiences and generate revenue. I am motivated by the fusion of marketing and technology, and by the opportunity to create compelling and engaging content and stories that resonate with diverse and global audiences.