It's all about strategy. As a digital customer support and moderation strategist I know the real importance of remaining relevant and ahead of the pack. From the old-fashioned online communities through to the ever evolving world of Omnichannel Customer Experiences, Social Media and Social Listening, and online brand promotion and brand protection, the one constant is that people continue to reach out to people and to companies they know and trust. It's my job to help companies reach and market to their clients and customers in today's new media environment in the most efficient way and with the strongest strategy to reach their goals. Believe me, it is NOT just "tweeting" and if you believe it really is that simple, I think we need to talk.I have worked with numerous companies, from small start-ups and small retail stores through to large entertainment portals, data centers, health and wellness sites, transportation, environmental, automotive, teens and family, financial, data centres, web series', motivational speakers, environmental, food and dining, recreation centres, non-profits, TV production companies and beyond. My goal is to not just help implement strategies for successful attraction and retaining of customers and clients, but to help them understand, from step one, how this new media online works to truly engage with potential customers and business partners. I also offer training sessions, powerful S.W.O.T sessions, one-on-one discussions, mentoring, documentation, workshops, and webinars, sharing my years of insight and experience to help you grow your business.It's all about successfully connecting with your customers.I'm happy to talk to you.Kate Leightonsocial media, content strategy, customer support, lead generation, moderation, social customer service, crisis management, PR, consulting, training, online business, e-commerce, content development, online branding, policies, editing, writing, online community, media, social engagement, networks, strategy, marketing, digital marketing, social listening, marketing strategy, unicorns, investor strategy, investment strategy, corporate funding