Kate Lightfoot Email & Phone Number

Melbourne, Victoria, Australia

Melbourne, Australia

At Momentum, I steered a tiny team of creatives through the crashing waves of legal, compliance and ever-changing energy regulations, helping to give our fledgling ideas a fighting chance (though some did get lost overboard).In 2020, we created the Get Happy territory and campaign. It was all made in-house, mostly during the covid lockdowns in Victoria..

Melbourne, Australia

I managed a team of 5 creatives - writers, designers and videographers. I worked on branding projects (including naming new products and creating tone of voice guidelines). I wrote eDM campaigns, video scripts, collateral, radio ads, web copy, eBooks and infographics.

Melbourne

I took care of internal creative work at Sensis - bucketloads of eDMs and digital work – with the odd conceptual piece thrown in.

Melbourne, Australia

Clients: Arts Centre, Australia Post, Australian Office (Tudor, Queen's Slipper), Bank of Melbourne, BMW, BP, Carlton Football Club, Hairhouse Warehouse, Melbourne Convention & Exhibition Centre and MINI.Awards:2011 Mobius Best in Show2011 Mobius First Place Copywriting2011 Mobius Second Place Art Direction2011 ADMA Bronze Flat Mail2011 ADMA Silver Art.

Melbourne, Victoria, Australia

I worked at CUBED for 18 months with the objective of raising the creative profile of the agency. During the time I headed up the creative department, CUBED won its first 2 ADMA awards, its first AMI Marketing Excellence award and was a finalist in the ECHOs, Caples and for B&T Victorian Agency of the Year (against heavyweights Clemenger, George Patts, Leo.

Melbourne, Victoria, Australia

Responsible for creating new campaigns, pitching for new business and writing mail packs, letters, press ads and sales presenters – as well as online tutorials, conference themes and websites. Developed the award-winning 2007 ADMA Call for Entries pack which generated a record-breaking number of entries. Created the ‘In Out Easy’ identity for BP carwash.

I worked as an exhibiting artist (on the side) for several years. If you're curious, you can see my work at katelightfoot.com/art

I worked across the Melbourne and Sydney offices of this multinational agency.Helped to develop new business. Involved in all facets of the pitch process – taking the client brief, developing the strategy and creative, presenting the work to potential clients.Created an award-winning campaign to launch Seretide, a new asthma treatment. In the launch year.

Melbourne, Victoria, Australia

• I spent my junior years heavily entrenched in retail, working on the Mitre 10 brand – catalogues, radio, television and press. As a mid-weight I was responsible for developing concepts and copy for print.
• Fast launch campaign which captured 73% market share and grew the category by 300% in four months. Client experience: AVJennings. Gandel Shopping Centres. John Martin’s department store. Lowan Wholefoods. Mitre 10..
• Fast. TAC. White King. World Vision.

Advertising - Creative

Associate Diploma Of Business (Advertising), Advertising

Bachelor Of Commerce

Education record