Kate Lukach Email & Phone Number

Every company has a story to tell. Let us help you tell yours. We help organizations create compelling go to market messaging and mobilize their customer advocates to increase revenue and market share. Clients are afforded seasoned marketing execs with proven track records without the big agency price tags.Our client partnerships are tailored specifically to your specific needs and goals, and can include brand messaging, marketing campaigns, PR and influencer programs, content marketing, and more.

Austin, Texas, Us

As an extension of the Schoox marketing team, I am responsible for developing and executing effective marketing strategies that enhance the customer experience, drive loyalty and satisfaction, and ultimately customer advocacy.

South Jordan, Utah, Us

Ran PR, corp comms and customer marketing during HireVue's explosive growth which included over $90M in VC funding and the creation of a new market category (on demand digital interviews). I built HireVue's first customer marketing program from the ground up, launched its first Customer Advisory Board, launched a formal customer onboarding and adoption program, built and nurtured a customer community, and developed customer advocacy programs. These programs helped increase user adoption by more than 40% and generated nearly $2M in new business in the first year alone.

Quebec City, Quebec, Ca

Managed PR, analyst relations and customer marketing programs to increase brand awareness. Results: * Press coverage across traditional and social channels was the 2nd largest driver of website traffic.* Analyst relations program resulted in three new client accounts based on analyst referrals.* Implemented the company’s first customer marketing program including: an executive Advisory Board, Product Council, online community, global user groups, case studies, and testimonials.* Launched the company’s first blog. Worked closely with executives on content ideas and editorial calendar.

Us

Created and implemented marketing programs that increased qualified sales leads by 185% and web traffic by 125%.Increased number of media placements by 233% in two years, marking a company record. Media articles were the #2 way prospects learned about SelectMinds, behind Google searches.Responsible for launching customer marketing programs, including case studies, testimonials and references. Provided counsel, recommendations, and sales tools to help client executive team upsell customer accounts. Executed client conference that broke attendance records.

Dublin, Ca, Us

Created and managed global communication programs that supported triple digit revenue growth from $22M to $128M in just three years and eventual IPO and NASDAQ listing. (Taleo was then acquired by Oracle for $1.9 billion)PR and communication programs solidified Taleo as clear market leader: *Led analyst relations effort that secured “Leaders” position in Gartner’s Magic Quadrant*Secured 11 awards in one year for corporate growth, product innovation, and client success*Taleo stock named to the Investors Awareness Index Top Ten for generating positive awareness of stock within the investment communityI also managed five external public relations agencies (US, Canada, France, UK, Australia); provided strategy and direction on media activities, analyst programs and overall corporate messaging.

New York, Ny, Us

Responsible for PR strategy, messaging, analyst relations, and media placement for a variety of technology clients including Sitraka Software, Clever Island, Infonet and others.Media placements included a spot on NBC's The Today Show, placements in Forbes, InformationWeek, and Software Times, and one client being named a leader in Gartner's Magic Quadrant.

New York, Ny, Us

Assisted in message development and media training surrounding the Y2K crisis for top executives at The Federal Reserve Bank, FDIC and 5 Banking Regulators. Other clients included The Direct Deposit and Direct Payment Coalition, where we were responsible for educating the public about the benefits of online payments.