Sr. Director, Marketing And Sponsor Mobilization
Current
Jul 2024 - Present
AeroLeads people directory · profile
Katelyn C. Email & Phone Number
Innovative Program Director | Community Mobilizer | Data-Driven Marketer
at
Welcome.US
LinkedIn matched
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Profile completeness 86%
Current company
Role
Innovative Program Director | Community Mobilizer | Data-Driven Marketer
Location
Washington DC-Baltimore Area, United States, United States
Who is Katelyn C.? Overview
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Katelyn C. is listed as Innovative Program Director | Community Mobilizer | Data-Driven Marketer at Welcome.US, based in Washington DC-Baltimore Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Katelyn C..
Katelyn C. previously worked as Sr. Director, Marketing and Sponsor Mobilization at Welcome.Us and Sr. Director of Growth & Sponsor Mobilization at Welcome.Us. Katelyn C. holds Master'S In Technology Entrepreneurship And Corporate Innovation, 4.0 from University Of Maryland - The Graduate School.
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Welcome.US
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Profile bio
About Katelyn C.
An innovative director with 10 years experience in digital marketing and over 12+ years in program and community leadership. Known as a subject matter expert in content and email marketing with a track record of double-digit revenue growth through audience analysis, data-driven campaigns, and innovative product development. Strengths include excellent communication skills (oral and written), project management, program development, and strategic partnerships. Proven ability to develop strategic tests and analyze customer data via Google Analytics to increase conversion rates and ROI. Successful in collaborating with vendors, remote staff, and cross-department teams to develop new revenue channels, reduce operating costs, and streamline content development. • Using an audience-first model, grew email revenue by 48% in first year and produced double-digit growth each subsequent year. • Launched and managed the advertiser program. • Developed the strategic partnership program and spearheaded new name acquisition campaigns that reduced advertising cost and generated over 100K new opt-in subscribers in 1 year
Current workplace
Katelyn C.'s current company
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16 roles · 19 years
Katelyn C. work experience
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Sr. Director Of Growth & Sponsor Mobilization
Jun 2023 - Jun 2024
Faith Mobilization & Sponsor Engagement Consultant
Mar 2023 - May 2023
Sr. Innovation Consultant
Humanitarian Disaster Institute
I provided 1:1 coaching to founders to optimize product launch and growth strategies. Spearhead product development, leveraging human-centered design principles. Oversaw the launch of Spiritual First Aid brand and course. Developed product positioning and marketing strategies. Led innovation projects and identifies business opportunities to scale rapid.
Dec 2021 - Jun 2022
National Director Of Church Mobilization
Spearheaded IJM’s Church Mobilization program and strategy, overseeing all strategic engagement, product marketing, partnership building, and education initiatives aimed at the church market in the U.S.A. Managed a team of nine, who engaged thousands of community partners, coordinated 550+ speaking engagements, and activated strategic platforms to increase.
Dec 2019 - Nov 2021
Director Of Strategy And Mobilization
Led Faith Initiative to Abolish Trafficking's community engagement strategy. Organized quarterly conferences and provided strategic consulting to the Program Director. Assisted in managing volunteers, leadership team, and the creation of new church ministries that are dedicated to stopping human trafficking in LA.
2017 - 2019
~2 yrs
Director Of Marketing And Online Advertising
Oversaw all direct-to-consumer marketing and brand marketing for Rose Publishing (Hendrickson Publisher), managing a $1MM+ marketing budget and all email marketing to opt-in list of over 300K pastors and church leaders. Directed the advertiser program and partner program. Supervised strategic marketing across Google Adwords, Social Media, and Amazon.
2017 - 2019
~2 yrs
Freelance Marketing Consultant
Dba Katelyn Curan
Analyzed marketing campaigns and/or developed strategic marketing plans for world-changing non-profit organizations. Provided strategic direction to Deliver Fund, CBE INTL (Christians for Biblical Equality), Invisible Children, Life Impact INTL, and Enrou.
2014 - 2019
~5 yrs
2016 - 2017
~1 yr
E-Marketing Manager
2014 - 2016
~2 yrs
Marketing Account Manager
Apr 2013 - 2014
Media And Marketing Assistant
Feb 2013 - Apr 2013
Marketing Intern
2011 - 2012
~1 yr
Sales Floor Leader
2007 - 2011
~4 yrs
Head Debate Coach
Palos Verdes High School
2009 - 2010
~1 yr
Teaching Assistant (English Department)
2007 - 2008
~1 yr
3 education records
Katelyn C. education
Master'S In Technology Entrepreneurship And Corporate Innovation, 4.0
B.A. In English Education/ Literacy And Composition, 4.0
Single Subject Teaching Credential In English (Middle And High School), 4.0
FAQ
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Quick answers generated from the profile data available on this page.
What company does Katelyn C. work for?
Katelyn C. works for Welcome.US.
What is Katelyn C.'s role at Welcome.US?
Katelyn C. is listed as Innovative Program Director | Community Mobilizer | Data-Driven Marketer at Welcome.US.
Where is Katelyn C. based?
Katelyn C. is based in Washington DC-Baltimore Area, United States, United States while working with Welcome.US.
What companies has Katelyn C. worked for?
Katelyn C. has worked for Welcome.Us, Humanitarian Disaster Institute, International Justice Mission, Kingdom Causes, and Hendrickson Publishers.
How can I contact Katelyn C.?
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What schools did Katelyn C. attend?
Katelyn C. holds Master'S In Technology Entrepreneurship And Corporate Innovation, 4.0 from University Of Maryland - The Graduate School.
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