Kate Mcgunigal

Kate Mcgunigal Email and Phone Number

CPO & Co-founder at Productbot AI | Executive Leader in Product Strategy & Development | Insights & Research | AI & Data (ex JPMC, PayPal, StubHub, Zynga) @ Productbot AI
Kate Mcgunigal's Location
Oakland, California, United States, United States
Kate Mcgunigal's Contact Details
About Kate Mcgunigal

Comprehensive background in Product / CX / UX / Market Research & Insights (including building, scaling, and leading Research organizations), Product Development, and Product Strategy*Extensive experience pulling from multiple research disciplines & datasources to create Clear & Actionable Insights for Business and Customer Success*Comfortable leveraging value out of existing methodologies to also introducing newmethodologies, approaches, and tools (including AI) *Familiar with complex problem spaces and “Two Sides of the Coin” User Experience, such as Buyer / Consumer versus Seller / Merchant side trade-offs and identifying synergies / mutually beneficial outcomes*Understand Balance for Addressing Short-term Functional User Needs toBuilding Out Longer-term Inspirational User Needs / Product Growth Opportunities*Actively develop, enable and amplify impactful work of leaders within my org and their teams, while modeling pro-active engagement with direct and in-direct partners and stakeholdersSpecialties: Executive and C Suite storytelling shaped by data driven insights, Quant & Qual Mixed Methods across market research, UX research, and CX (Consumer / Customer Experience), innovation research, research panel development and expansion, marketing and product development from start up technology companies to large enterprises, building out marketing, product development, and research for new technologies and new product lines.

Kate Mcgunigal's Current Company Details
Productbot AI

Productbot Ai

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CPO & Co-founder at Productbot AI | Executive Leader in Product Strategy & Development | Insights & Research | AI & Data (ex JPMC, PayPal, StubHub, Zynga)
Kate Mcgunigal Work Experience Details
  • Productbot Ai
    Chief Product Officer & Co-Founder
    Productbot Ai May 2024 - Present
    Austin, Texas, Us
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  • Chief
    Member - Executive Leadership
    Chief Nov 2022 - Present
    New York, Ny, Us
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  • Jpmorgan Chase & Co.
    Managing Director (Executive) Head Of Ux Research
    Jpmorgan Chase & Co. Jan 2022 - Oct 2023
    New York, Ny, Us
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  • Paypal
    Director, Ux Research (Global Merchant Segments, Wallet / Payment Solutions, Credit + Emea Region)
    Paypal Apr 2017 - Jan 2022
    San Jose, Ca, Us
    Lead the global UX research team who supports our Merchant Segments, Merchant and Consumer Wallet / Payment Solutions, Merchant and Consumer Credit Experiences plus Merchant and Consumer EMEA Regional Research."Trailblazer" Discovery Coach focused on evolving the product development for current and future experiences at PayPal.
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  • Pandora
    Senior Manager - Product Marketing
    Pandora Jun 2016 - Apr 2017
    Oakland, Ca, Us
    Product marketing to drive longer term strategic areas for Pandora, focused on: integrating live events within music streaming platform evolving audio content development, and discovery of music offering across all product offerings and different tiers of subscriptions / services.
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  • Stubhub
    Head Of Research (Central Research Team: Market + User Experience + Product + Customer Analytics)
    Stubhub Feb 2015 - Jun 2016
    New York, Ny, Us
    Lead a team of market researchers, UX researchers, and marketing analysts to support research & market data needs for company overall.o Built out & evolved Consumer Insights team: In collaboration w/ team members, developed a vision for emphasizing synergies in how research and data support different functions / departments at StubHub that pushes the company to think “bigger picture”. Implemented in tandem specific tactical insights to provide stepping stones for achieving larger company vision. o Strong champion for voice of the customer perspective: With a combination of NPS benchmarking / tracking / goal setting and agile user experience / usability methods, support cross-functional & cross-department efforts from addressing existing pain points to introducing delighters within our product and marketing experiences.o Consistently, regularly, and repeatedly present strategy & insights both internally at StubHub (ex. brown bags, company-wide quarterly meetings, department-wide meetings, key stakeholder meetings, etc) and externally (ex. speaking at various conferences on topics such as mobile innovation, bringing product and marketing experiences together, actionable ways to drive customer experiences; writing or supporting articles about the live event going space).
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  • Stubhub
    Senior Manager, Consumer Insights
    Stubhub Oct 2012 - Feb 2015
    New York, Ny, Us
    Drove customer-centric & highly collaborative cross-department & cross-functional effort to overhaul StubHub Mobile App experience. oWith Product, Engineering, Design Teams: Mined existing customer feedback and conducted competitive & product feature research to identify overall mobile market trends, strengths / weaknesses of key competitors, and unmet feature needs. Distilled strategic insights into clear & cohesive focus to foster alignment on a prioritized and actionable pipeline that led to the introduction of new features, increased stability of experience, and greater user engagement – with double digit increases in both customer satisfaction and revenue. Developed strategy for end-to-end live event going experience to better reach music goers – w/ emphasis on improving personalization, discovery, and content oWith Product, Engineering, Design Teams: Worked hand in hand with StubHub Music app team to introduce more innovative product features to better meet specific needs of live music goers. Conducted & prioritized in-depth competitive analysis on the music discovery space to drive more user engagement beyond transactional engagement alone. Much of these feature benefits have been or will be incorporated into the core StubHub app experience.
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  • Zynga
    Senior Research Manager
    Zynga Mar 2011 - Oct 2012
    San Francisco, California, Us
    Provided weekly market share and competitive analysis for entire company, with focus on new and emerging gaming and technology trends.
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  • Socratic Technologies
    Senior Project Director
    Socratic Technologies Jan 2008 - Mar 2011
    Sebastopol, Ca, Us
    Helped support and grow Financial Services department at agency, working with largest banking and other financial services around the globe.
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  • Third Sky, Inc
    Marketing Manager
    Third Sky, Inc Aug 2007 - Dec 2007
  • Freddie Mac
    Consultant
    Freddie Mac Jun 2006 - Apr 2007
    Mclean, Va, Us
    Jr. Program Manager, Business Analyst
    View
  • Innovectra Corporation
    Production Supervisor
    Innovectra Corporation Sep 2003 - Apr 2006

Kate Mcgunigal Skills

Market Research Analytics Customer Insight Marketing Segmentation Marketing Research Data Analysis Quantitative Research Project Management Competitive Analysis Management Survey Design Start Ups Social Media Competitive Intelligence Focus Groups Primary Research Marketing Strategy Product Development Strategy Consumer Behaviour Sem Collateral Press Releases Local Search Qualitative Research Market Analysis Survey Research Team Building Customer Satisfaction Customer Experience User Experience

Kate Mcgunigal Education Details

  • Georgetown University
    Georgetown University
    English
  • Georgetown University Mcdonough School Of Business
    Georgetown University Mcdonough School Of Business
    Marketing

Frequently Asked Questions about Kate Mcgunigal

What company does Kate Mcgunigal work for?

Kate Mcgunigal works for Productbot Ai

What is Kate Mcgunigal's role at the current company?

Kate Mcgunigal's current role is CPO & Co-founder at Productbot AI | Executive Leader in Product Strategy & Development | Insights & Research | AI & Data (ex JPMC, PayPal, StubHub, Zynga).

What is Kate Mcgunigal's email address?

Kate Mcgunigal's email address is ka****@****ase.com

What is Kate Mcgunigal's direct phone number?

Kate Mcgunigal's direct phone number is +120225*****

What schools did Kate Mcgunigal attend?

Kate Mcgunigal attended Georgetown University, Georgetown University Mcdonough School Of Business.

What are some of Kate Mcgunigal's interests?

Kate Mcgunigal has interest in Football, Casinos, Exercise, Home Improvement, Scuba Diving, Reading, Gourmet Cooking, Sports, Golf, Fishing.

What skills is Kate Mcgunigal known for?

Kate Mcgunigal has skills like Market Research, Analytics, Customer Insight, Marketing, Segmentation, Marketing Research, Data Analysis, Quantitative Research, Project Management, Competitive Analysis, Management, Survey Design.

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