Kate Olsen Walters Email and Phone Number
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Kate Walters is a PR professional with 20 years of experience in strategic planning, media and influencer relations and events for luxury and mass consumer brands across the categories of fashion, beauty and lifestyle. A thoughtful, smart and polished communicator, Kate has developed and implemented successful programs for a diverse range of clients, including MAC Cosmetics, Jimmy Choo, The GRAMMYS®, Target, Belvedere Vodka, smart®, Hurley, Hugo Boss, LANVIN, St. John Knits, David Yurman, UGG and DELPOZO. Kate has established and maintained strong relationships in the worlds of fashion, entertainment and media. In recent years, her energy and expertise has been harnessed to create programs centered around celebrities, their gatekeepers and influencers, each relevant and tailored to her clients’ needs, desires and budgets. She consistently delivers context, counsel and creativity with the goal of fostering meaningful relationships between influencers and clients to forge a genuine connection and brand affinity.Strengths include:- Creative and critical thinker; provides context and counsel to help brands understand the landscape, establish goals and activate to achieve them.- Authoritative and insightful partner; ability to gain trust from the first meeting and maintain it through thoughtful, proactive relationship management.- Approachable leader; inspires and motivates support teams to increase dedication, build morale and generate results.
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Strategic Communications ConsultantKate Walters CommunicationsLa Cañada Flintridge, Ca, Us
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Executive Vice President + PartnerCoded Agency Feb 2018 - PresentGreater Los Angeles Area- Develop and implement an integrated strategic communications plan to continuously advance agency identity and Client strategies- Create marketing/public relations programming that will allow Clients to cultivate and enhance meaningful relationships with targeted audiences, including the media and key influencers - Recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them - Contribute insights during leadership meetings pertaining to budget, P&L, business projections and development- Serve as a spokesperson for the agency in role of partner - Oversee the day-to-day activities of the team and agency functions including budgeting, planning and staff development - Promote a culture of high performance and continuous improvement that values learning and a commitment to quality - Establish and monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities, conduct annual performance appraisals- Manage, mentor and develop staff using a supportive and collaborative approach on a consistent basis -
Volunteer Director, Executive Committee MemberLcfef: La Cañada Flintridge Educational Foundation Aug 2020 - PresentLa Canada Flintridge, California, United StatesIn service of LCUSD with the goal of nurturing the whole student -
Pr And Marketing Communications ConsultantKate Walters Communications Aug 2010 - Feb 2018Greater Los Angeles Area- Develop PR strategies, implement programs and execute events to successfully build awareness among and affinity for fashion, beauty and lifestyle clients’ target consumers.- Spark connections between clients and influencers that will grow affinity and community.- Consult with clients regarding when and how to effectively employ celebrity and influencer marketing tactics to achieve their goals.- Create dynamic initiatives centered around celebrities, their gatekeepers and influencers relevant and tailored to clients’ needs, desires and budgets.- Secure needle-moving earned VIP placements and/or negotiate paid support from target talent on red carpets, for street style, at events and/or on social media.- Contribute to the development of compelling brand stories and creative pitch angles to secure media coverage.- Consult on and support development of PR and marketing collateral relevant to target audiences.
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Vice PresidentHl Group May 2014 - Jan 2017Greater Los Angeles Area- Oversaw and successfully grew the VIP Services Department’s client base, team and prestige, increasing annual profitability year over year.- Provided and drove strategic direction, creative development and detailed plan execution for a diverse range of brands utilizing department services, including Athletic Propulsion Labs (APL), David Yurman, DELPOZO, FashionABLE, MILLY, St. John, TOMS and UGG.- Proposed and guided paid celebrity engagement negotiations for brand ambassadorships, campaigns, paparazzi moments and appearances at events and during New York Fashion Week to increase brand awareness and affinity.- Contributed to the development of new business proposals, participated in new business meetings and signed new clients. -
Senior Vip Fashion ManagerBpcm Worldwide Sep 2010 - Apr 2014Greater Los Angeles Area- Provided and drove the strategic direction, creative development and detailed plan execution for brands utilizing VIP services.- Led the BPCM LA VIP team, acting as strategist for all VIP activities.- Collaborated with team on new business opportunities in the fashion and VIP dressing arena.- Assisted in writing of new business proposals, client strategies and general written materials. - Built and nurtured relationships with clients, stylists, publicists and agents to ensure effective communication on the behalf of BPCM. - Collaborated with key long-lead and short-lead media to secure strategic brand/product placement for BPCM VIP clients. - Maximized on industry relationships via networking to explore potential leads for new clients. -
Account DirectorLaforce + Stevens Mar 2007 - Apr 2010Greater Los Angeles Area- Launched west coast operation and formalized agency’s Los Angeles presence.- Managed ongoing programs for up to six accounts as well as a variety of revolving projects for fashion, beauty, lifestyle, hospitality and consumer brands, including daily proactive outreach to press, stylists, celebrities, and the entertainment industry (clients included Keds, Tracy Reese, Milly, Belvedere, Target and Palihouse among others).- Oversaw and implemented a wide array of events and projects.- Supported clients' new media campaigns.- Identified, pitched and secured new business, as well as contributed west coast-specific creative concepts and program ideas to proposals.- Utilized industry knowledge and contacts to bridge beneficial relationships for clients as well as the agency as a whole.
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DirectorCouch Nobelius Feb 2006 - Feb 2007Greater Los Angeles Area- Worked closely with co-owners to manage clients and maximize opportunities for brands that included sass+bide, Jenny Packham and The GRAMMYS®.- Liaised with press, celebrities and stylists to build client awareness and secure media coverage.- Developed programs to improve client presence and significance in the market.- Managed a wide array of events including but not limited to charity events, film promotions, and fashion events.- Reported to company principals on budgets and staffing and made recommendations based on their evolving goals.
Kate Olsen Walters Skills
Kate Olsen Walters Education Details
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Public Relations/Communications With Emphasis In English -
Clayton High School
Frequently Asked Questions about Kate Olsen Walters
What company does Kate Olsen Walters work for?
Kate Olsen Walters works for Kate Walters Communications
What is Kate Olsen Walters's role at the current company?
Kate Olsen Walters's current role is Strategic Communications Consultant.
What is Kate Olsen Walters's email address?
Kate Olsen Walters's email address is ka****@****hoo.com
What is Kate Olsen Walters's direct phone number?
Kate Olsen Walters's direct phone number is +132383*****
What schools did Kate Olsen Walters attend?
Kate Olsen Walters attended Pepperdine University, Clayton High School.
What skills is Kate Olsen Walters known for?
Kate Olsen Walters has skills like Public Relations, Publicity, Press Releases, Marketing Communications, Media Relations, Creative Direction, Corporate Communications, Fashion, Strategic Communications, Brand Management, Integrated Marketing, Celebrity.
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