Kate Potts Email & Phone Number

Mountain View, California, Us

At Voltron Data, we're driving the future of data processing with Theseus, our GPU-accelerated SQL engine, designed for petabyte-scale ETL. Theseus boosts performance by 90x and cuts server needs and operational costs by 100x, redefining efficiency in data processing with its emphasis on Scale, Performance, and Cost Efficiency (SPACE).Seamlessly integrating into existing systems, Theseus supports on-premise and cloud deployments and uses open standards like Arrow and Ibis to avoid vendor lock-in. Ideal for industries like financial services and cybersecurity, Theseus enables teams to efficiently manage complex workloads, enhance modeling capabilities, and respond to threats rapidly.By embracing GPU-accelerated data analytics with Theseus, our clients turn their big data challenges into competitive advantages.

Atlanta, Ga, Us

I led the team responsible for all aspects of marketing operations - connecting brand experience workstreams across content, creative, social, communications, and customer channels. We were deeply engaged throughout the marketing lifecycle - from defining and aligning marketing plans, to tracking and measuring their progress and outcomes.Closely aligned with our CMO, I partnered with marketing leadership to create structured, repeatable, and scalable processes - optimizing marketing performance and uncovering insights that help drive the business. My team enables\d organizational alignment towards key business objectives and provides the marketing organization with critical project management, measurement, and best practice infrastructure.

Toronto, Ontario, Ca

I was responsible for leading the Americas Customer Advocacy Team, supporting Aptum’s top customers in North and Latin America. Comprised of nine Customer Experience and Technical Account Managers located across the US and Canada, we worked alongside Sales, Support, and Delivery to provide a premier experience for all customers, throughout the lifetime of their journey.By implementing an operational strategy, with a commitment to continuous process improvement – we ensured high levels of customer satisfaction, while maintaining consistent customer experience practices to promote positive customer retention.

Toronto, Ontario, Ca

I was responsible for the strategy, planning and execution of marketing activities and account-based demand generation for our largest global enterprise customers, Latin America, and our global strategic alliances (Microsoft, AWS, Dell) – reporting directly to the EVP and working closely with our sales leaders and field teams to shape and advise on requirements and key activities. My role also served as a key interface to the central product/marketing organizations, providing vertical and market analysis with recommendations to assist in guiding global campaigns, products, and engagements.

Toronto, Ontario, Ca

[Formerly known as Cogeco Peer 1] I was responsible for the strategy, planning and execution of marketing activities and demand generation for the US and Latin America - working closely with our VP, GM, and regional sales leaders to shape and advise on requirements and key activities. My role also served as a key interface to the central product/marketing organizations, providing regional feedback and recommendations that will assist in guiding global campaigns, products, and engagements.

Santa Clara, California, Us

I handled in-region field marketing to support the goals of the sales organization in the Eastern US, Canada, and Latin America. Working side-by-side with our Regional Sales Directors and VPs, I developed and executed on cross-functional, integrated marketing campaigns. In addition to developing targeted marketing plans to bring together our account-based marketing efforts, corporate programs, regional opportunities and partner activities, I drove our user group participation for the East. After execution, my focus was evaluating our campaigns’ effectiveness and ROI, and using this data to consistently scale and improve our marketing efforts.

Atlanta, Ga, Us

In addition to managing the Marketing department, I oversaw all aspects of marketing activities including: digital marketing, content marketing, marketing & content strategy, event/conference planning & management (national industry conferences and our annual user conference), community management, collateral creation, partnership marketing, brand development, social media marketing, website creation & management, Salesforce administration, project management, public relations, and key message development.

Atlanta, Ga, Us

[Subsidiary of eHire LLC] Make & Build was originally launched in 2012 as eHire Labs, later in 2013 it was reborn as Make & Build. Since its inception in February 2012, I managed all aspects of marketing activities including: strategic planning, digital marketing, content marketing, community building & management, field marketing, collateral creation, business development, partnership marketing, brand development, B2B, social media marketing, website creation & management, brand management, project management, and key message development.

Atlanta, Ga, Us

Managed all aspects of marketing including: strategic planning, digital marketing, content marketing, community building & management, field marketing, industry conference planning & management, collateral creation, business development, partnership marketing, brand development, B2B, B2C, social media marketing, website creation & management, Salesforce administration, brand management, project management, and key message development. [see Make & Build for agency experience]

Atlanta, Ga, Us

Originally hired on as a Technical Recruiter when eHire was 6 months old. Promoted 6 months later to Marketing Manager.

Charlotte, Nc, Us

Atlanta, Georgia, Us

[Formerly known as The Mergis Group]

Dallas, Texas, Us