Kate Sam Email & Phone Number

Baltimore, MD, US

Baltimore, MD

• Serve on the senior leadership team for the #1 department of Health Policy and Management, in the #1 School of Public Health, as ranked by peers in U.S. News & World Report 2024.
• Strategize research and policy proposal dissemination for 100+ faculty members across 18 research centers through paid, earned, shared and owned media.
• Create marketing plans to promote advanced degree programs, certificates, institutes and executive education.
• Oversee communications associate and digital communications specialist, supervising content development and distribution across multiple platforms and channels.
• Draft and manage departmental communications and marketing budget and coordinate cost and resource-sharing across research centers.
• Collaborate with other communications and development staff in the department, at Bloomberg School of Public Health and at other schools across Johns Hopkins University.

Baltimore, Maryland, United States

• Develop annual communications and marketing plan, producing quarterly messaging frameworks, editorial calendar and project timelines.
• Write semi-annual print newsletter featuring stories on nonprofit grantees, impact investments, public policy developments and donors.
• Write and produce monthly e-newsletters for a variety of segmented audiences.
• Oversee media relations and serve as spokesperson as needed.
• Manage social media channels and track engagement.
• Develop advertising strategy and manage ad contracts.

Baltimore, Maryland Area

• Developed annual communications and marketing plan, producing quarterly messaging frameworks and editorial calendar.
• Managed staff of two: Communications Manager and Marketing & Events Manager.
• Wrote and designed all Habitat Chesapeake publications.
• Conducted all media relations and served as spokesperson. Coverage secured included front¬page feature in The Baltimore Sun, interview on Midday with WYPR and features on WBAL-TV, WMAR, FOX45 and WJZ-TV.
• Sustained relationships with public officials and agency representatives.
• Stayed abreast of program developments to create content-rich communications.

Baltimore, MD

• Served as member of senior leadership team.
• Developed and implemented annual fundraising plan and cash flow projections in consultation with CEO and Director of Finance. Total Budget: $8 million.
• Managed team of four: Development Officer, Grants Manager, Communications & Marketing Manager and Donor Relations Manager.
• Personally managed relationships with 30+ individual, foundation and corporate donors at the $10,000+ giving level. Largest single gift: $100,000.
• Worked with Communications Manager to develop annual cross-platform communications plan, quarterly messaging frameworks and editorial calendar.
• Ensured integration between fundraising and communications, promoting consistent goals, objectives and content to donors and the public.

Baltimore, Maryland Area

• Developed annual communications and marketing plan, producing quarterly messaging frameworks and editorial calendar.
• Oversaw development of all written content, including quarterly print newsletter featuring stories on local food providers, public policy developments and donors.
• Managed media relations and served as organizational spokesperson. Coverage included nationally-broadcast pieces on NPR Marketplace and the Diane Rehm Show; two front page articles in The Baltimore Sun; an editorial.
• Increase in media coverage since taking position: 203%

• Built and managed portfolio of 30 – 40 corporate, foundation and government prospects writing all proposals and reports.
• Funds raised: $3.5 million. Average gift amount: $34,000. Largest single gift: $250,000.

• Directed all Maryland Food Bank events, including the MIX 106.5 Stuff-A-Bus Drive, Baltimore Ravens Food & Funds Drive, Baltimore Orioles Food & Funds Drive and Blue Jean Ball gala fundraiser, among others.
• Coordinated cause-related marketing campaigns with retailers such as Safeway, Whole Foods and Wegman’s, among others.
• Acted as liaison to external organizations holding food drives.
• Funds raised: $842,000.

Master Of Arts - Ma, Communication And Certificate In Nonprofit Management

2003 B.A, Public Art

Self-designed major composed of public policy, sociology and art. Thesis examined potential for art programs to effect political, social.

Graphic Design

Transferred, Graphic Design