Kate S. Email and Phone Number
I am a marketing leader with experience in all sectors of marketing with a strong aptitude and a keen interest in leading teams and streamlining omni-channel digital communications.I enjoy several projects simultaneously, under tight deadlines, and thrive on a challenge.I have solid experience in boosting online engagement and reach, in both physical and digital launches, rebranding, and events. I excel in building and maintaining digital platforms and can navigate the perils of advertising products online. I am a strong team player and a very capable team manager who prides herself on being able to work well with everyone and getting the best out of a team. I am a perfectionist and strive to make sure that I over-deliver wherever possible.
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Global Head Of Marketing And BrandingSgs Jul 2024 - PresentGeneva, Switzerland -
Global Head Of Marketing, Connectivity & Products And Health & NutritionSgs Apr 2024 - PresentGeneva, SwitzerlandConnectivity - Hardgoods - Softlines & Accessories - Government & Trade Facilitation - Automotive - Health Sciences - Food - Cosmetics & HygieneWe Are SGS - the world's leading testing, inspection and certification company.
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Global Marketing & Comms Director, Connectivity & ProductsSgs Mar 2022 - Mar 2024Geneva, SwitzerlandLeading the Global Marketing team and communication strategy for C&P. Oversees digital marketing, branding, PR, web, social media, and event management activities worldwide. Connectivity - Hardgoods - Softlines & Accessories - Government & Trade Facilitation Services - AutomotiveWe Are SGS - the world's leading testing, inspection and certification company.
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Digital Marketing ConsultantFreelance | Self-Employed Oct 2020 - Feb 2022EuropeI led 2 teams to initiate brand setup for 5 new startup projects, from inception to launch with very tight deadlines. Projects included brand identity creation, keyword identification, training and campaign set up, 5 website builds, 2 app builds, 3 product launches, competitive intelligence analysis and report set-up, followed by KPI tracking and analysis reporting. -
Director, Head Of DigitalMootral Feb 2017 - Oct 2020SwitzerlandLeading the digital team in all things virtual, the web team in all things dev and the design team in all things branding...• Definition of digital strategies• Develop digital campaigns across Paid / Owned / Earned media. Growth hacking initiation.• Content creation and management of company websites, social media channels and digital platforms• Coaches team for performance and capability development• Focus on ROI to measure effectiveness, proposing adaptations as necessary• Responsible for development of design assets and brand guardianship• Video creation• Focus on ROI of programs to measure effectiveness and proposing adaptations as necessary -
Global Digital DirectorZaluvida May 2017 - Jul 2020Rolle, Canton Of Vaud, SwitzerlandResponsible for all digital activities worldwide across all Zaluvida brands• Branding & identity across corporation and brands• Manage the digital, social media, graphics and web teams• Build and manage all corporate and brand websites• Oversee and manage all social media channels and strategy• Digital advertising, display network, social campaigns and seeding projects• App builds• Display Network advertising and social promotion• Management of digital agencies -
Hospitality MarketingUefa Jul 2015 - Jul 2016NyonResponsible for international marketing of UEFA Corporate Hospitality• Website management• Campaigns• Online platforms• Events• Agency management• Social media activation -
Senior Manager, Digital EngagementWorld Economic Forum Jul 2013 - Jul 2015Cologny, Geneve• User experience• Salesforce marketing cloud• Corporate design & guidelines• Newsletters (design and set-up)• HTML / Dreamweaver / Photoshop / InDesign -
Business Engagement & Development ManagerWorld Economic Forum Aug 2011 - Jun 2013Cologny, Switzerland• Marketing communications• Event management (Davos, Africa, India)• Partner/Member relationship management
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Marketing Specialist, WebmasterStromasys Jul 2008 - Jul 2011Geneva Area, Switzerland• Marketing Communications• Articles, Newsletters & Testimonials• Corporate Marketing Guidelines and Standards• Corporate Branding & Design• Corporate Campaigns• Management of the Global Marketing Budget• Event Organisation• Advertising• PR, Media Relations• Management of Corporate Website & E-Commerce site• Management of SEO, Analytics and Adwords -
ManagerMr. Pickwick Aug 2006 - Feb 2008Geneva Area, Switzerland• Marketing Campaigns• Advertising (local and international)• Sponsorship• PR & Media Relations• Event Management and Promotions• Supplier Negotiations• Management and Recruitment of Staff• Management of the website -
It InternPhilip Morris International 2001 - 2002Lausanne Area, SwitzerlandSupported the IT team by working on several projects with lapsed deadlines.Worked to reorganise administrative responsibilities of the team.Back up and reclassification of all saved files used by the team.IT learning provided by the team.
Kate S. Education Details
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Marketing -
Web Page, Digital/Multimedia And Information Resources Design -
Digital Planning & Strategy
Frequently Asked Questions about Kate S.
What company does Kate S. work for?
Kate S. works for Sgs
What is Kate S.'s role at the current company?
Kate S.'s current role is Integrated Digital Marketing Strategist focused on driving growth.
What schools did Kate S. attend?
Kate S. attended University Of Liverpool, Ipac Design Geneve, Digital Marketing Institute, Cadschool.
Who are Kate S.'s colleagues?
Kate S.'s colleagues are Ernesto M. González Martín, Isiah Nevanji, Michelle Leonard, Anna Wiącek, Willian Morocho Samaniego, Chitra V, Antuan Robinson.
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