Kate Berg (She/Her)

Kate Berg (She/Her) Email and Phone Number

Co-Founder @ Waypoint Converts
New York, NY, US
Kate Berg (She/Her)'s Location
New York City Metropolitan Area, United States, United States
Kate Berg (She/Her)'s Contact Details

Kate Berg (She/Her) personal email

About Kate Berg (She/Her)

Some key career accomplishments:• President of the world's leading influencer marketing company Collective Bias (now Inmar); drove $11M Series A capital raise and led team that grew revenue 350+% from 2010-2012. Company scaled and was sold to Inmar for $100M in 2016.• Raised over $12 Million to date in early stage funding from venture capital and angel investors.• Drove change management and communication strategy at HFMUS (ELLE, ELLE DÉCOR, Woman’s Day, Car and Driver, Cycle World) to facilitate digital integration and enable a smooth transition in sale to Hearst Corporation.• Led PR and communications for Jupiter Research (now Forrester) pre/post IPO and managed investor/communications around three acquisitions.• Built global Analyst Relations for KPMG Consulting ($4B division of KPMG), in preparation for thefirm's split and subsequent successful IPO (as BearingPoint).• Established and drove global PR and Communications for Gartner during record growth period (1992-1997) and managed communications around seven acquisitions.• Founded early social networking/content marketing website (Avenue B, 2004-2008) designed to connect consumers with each other -- and with their favorite local brands and businesses.I frequently speak and have developed courses on the topics of startup culture and raising capital, digital and content marketing strategy, change management, and the need for women leaders in technology. Named one of Mobile Marketer's "Mobile Women to Watch 2010". Volunteer speaker/counselor to SCORE for 10 years, a national SBA backed organization supporting small businesses across the U.S.

Kate Berg (She/Her)'s Current Company Details
Waypoint Converts

Waypoint Converts

View
Co-Founder
New York, NY, US
Employees:
7
Kate Berg (She/Her) Work Experience Details
  • Waypoint Converts
    Co-Founder
    Waypoint Converts
    New York, Ny, Us
  • Entrepreneurs'​ Organization Of Ny
    Executive Director - Nyc Chapter
    Entrepreneurs'​ Organization Of Ny Jan 2023 - Present
    New York, Ny, Us
  • Luxlock
    Strategic Advisor/Investor
    Luxlock Feb 2020 - Present
    New York, New York, Us
    Experiences as a Service. LUXLOCK helps brands scale high-touch luxury shopping experiences across all brand extensions.
  • Photofy
    Strategic Advisor/Investor
    Photofy Jan 2020 - Present
    Raleigh, North Carolina, Us
    The world's easiest commercial content creation platform. Brand distribution and content creation right at your fingertips.
  • Agingchoices For Senior Care Providers
    Co-Founder
    Agingchoices For Senior Care Providers May 2017 - Present
    Guilford, Ct, Us
    AgingChoices.com is the premier online platform to educate and match consumers to senior care providers. AgingChoices Pro offers discovery tools for Senior Care Providers to help collect data that offers actionable insights which are key to empowering marketing and sales teams.
  • The Stamford Partnership
    Director Of Development
    The Stamford Partnership Feb 2022 - Jan 2023
    Stamford, Ct, Us
  • Verse.Com
    Strategic Advisor/Business Development
    Verse.Com 2015 - 2017
    New York, Us
    Brought innovative platform to market through strategic partnerships with BBDO, Grey advertising and others..
  • Stamford Innovation Center
    Strategic Advisor/Business Development
    Stamford Innovation Center 2015 - 2017
    Stamford, Ct, Us
  • Collective Bias
    President
    Collective Bias Jun 2011 - May 2013
    Rogers, Ar, Us
    Served as President of industry leading influencer marketing company named to the annual Forbes list of 100 Most Promising Companies for 3 years running. -Laid the foundation for rapid growth, achieving 350%+ revenue increase 2011-2012. -Led the company's Series A fund raise for $10.5MM; closed in March, 2013. -Spearheaded the legal protection of key company intellectual property; overseeing a copyright infringement victory in federal court and filing of patent and trademark applications.-Launched international business expansion in Canada and UK.-Initiated early partnership with Mutual Mind, a social intelligence and listening platform (now IBM partner) which provided initial analytics backbone to product offering.-Company sold to Inmar, Inc. In 2016 for $100M.
  • Hfmus (Now Hearst)
    Vice President, Corporate Communications
    Hfmus (Now Hearst) Jun 2010 - Jun 2011
    New York, Ny, Us
    Hired by CEO to help drive digital transformation. Led organization-wide change management initiative to facilitate a smooth transition for sale of company to Hearst Corporation. Managed internal and external communications for the brands of HFMUS: ELLE, ELLE DECOR, Woman’s Day, Car and Driver and Road & Track, Cycle World and Premiere. Purchased by Hearst on May 31, 2011.
  • Mojiva Mobile
    Vp Pr/Communications
    Mojiva Mobile Feb 2008 - May 2010
    Worked with start-up team to build Mojiva/Mocean Mobile (mobile ad network and serving platform) brand in preparation for $7MM Series B financing round. Mojiva provides a monthly reach of over 1 billion unique devices worldwide, with 270 million of those devices coming from the US. Launched in 2008, Mojiva is headquartered in New York with offices in San Francisco, Los Angeles, Seattle, Detroit, Chicago and London, and offers a team with experience from Google, AdMob, DoubleClick, Microsoft and Motricity.
  • Avenue B, Llc
    Founder, President
    Avenue B, Llc Jun 2004 - Nov 2008
    Created ground-breaking local social network/events business that brought local businesses, cultural organizations, non-profits and professionals together online --and in the real world.
  • Jupiter Research
    Vice President, Pr/Communications
    Jupiter Research 1999 - 2001
    Us
    Drove public relations and investor relations for New York City based Jupiter, the pre-eminent name in the Internet research industry, in preparation for—and after their highly successful IPO.
  • Bearingpoint
    Director, Analyst Relations
    Bearingpoint Apr 1997 - May 1999
    Amsterdam, Nl
    Built international Analyst Relations function for KPMG Consulting (now Bearing Point), a $4B operation, in preparation for the firm's IPO. Reported directly into 3 co-chairs to develop program highlighting consulting services' expertise and depth to the technology analyst community. -Program included design, development, staffing and roll-out of strategically critical program that formed foundation of road show presentation for subsequent IPO.
  • Gartner
    Director Of Public Relations & Global Communications
    Gartner 1990 - 1997
    Stamford, Ct, Us
    Built and led the global PR and communications function for Stamford-based research powerhouse Gartner, Inc. Brought company into media spotlight by creating PR programs around research issues such as Y2K Readiness and Total Cost of Ownership for a PC, among others. Campaigns changed the way tech research firms were viewed by both the media and the public, and helped to position the company as the worldwide brand leader in technology research. Served on a CEO-appointed team that drove strategic design and direction for @tvantage, Gartner’s groundbreaking online ‘store’ during the dawn of the Internet era.

Kate Berg (She/Her) Skills

Digital Marketing Social Media Start Ups Strategy Entrepreneurship Digital Media Social Networking Seo Marketing Strategy Digital Strategy Management Social Media Marketing Strategic Partnerships Business Development Public Relations Online Advertising Advertising Brand Development Leadership Media Relations Mobile Marketing Blogging Business Strategy Marketing Communications E Commerce Corporate Communications Online Marketing Email Marketing New Media Search Engine Optimization Integrated Marketing Lead Generation Content Strategy Direct Marketing Marketing Strategic Communications Market Research Mobile Devices Creative Direction Sem Copywriting Facebook Publishing Awesomeness General Awesomeness Fundraising Web Analytics Saas Public Policy Mentoring

Kate Berg (She/Her) Education Details

  • Ithaca College
    Ithaca College
    English
  • New Canaan High School
    New Canaan High School

Frequently Asked Questions about Kate Berg (She/Her)

What company does Kate Berg (She/Her) work for?

Kate Berg (She/Her) works for Waypoint Converts

What is Kate Berg (She/Her)'s role at the current company?

Kate Berg (She/Her)'s current role is Co-Founder.

What is Kate Berg (She/Her)'s email address?

Kate Berg (She/Her)'s email address is ka****@****ail.com

What schools did Kate Berg (She/Her) attend?

Kate Berg (She/Her) attended Ithaca College, New Canaan High School.

What are some of Kate Berg (She/Her)'s interests?

Kate Berg (She/Her) has interest in Social Services.

What skills is Kate Berg (She/Her) known for?

Kate Berg (She/Her) has skills like Digital Marketing, Social Media, Start Ups, Strategy, Entrepreneurship, Digital Media, Social Networking, Seo, Marketing Strategy, Digital Strategy, Management, Social Media Marketing.

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