Kate Vann Email and Phone Number
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Talented, results-driven digital marketing executive with a proven record of accomplishment in developing and implementing innovative strategies to drive profitable growth. Visionary leader with substantial drive, strategic focus and commitment to excellence. Known for creating and leading high-performing teams that deliver results. Areas of Expertise: > Strategy Development and Execution > Digital Strategy & Optimization> Product Management > Demand Generation> Brand Management> Omni-Channel Communication Strategy> New Product Development & Innovation> Consumer Insights > Data Analytics Strengths Finder 2.0 | Achiever | Strategic | Focus | Learner | Maximizer
Studentreasures
View- Website:
- studentreasures.com
- Employees:
- 3
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Vice President Strategic InitiativesStudentreasuresSaint Paul, Mn, Us
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Vice President Strategic InitiativesStudentreasures Aug 2020 - PresentTopeka, Kansas, Us -
Director, Ecommerce Product ManagementLifetouch Jan 2019 - Jul 2020Eden Prairie, Mn, UsReporting to the VP of Product, I lead the digital shopping experience for Lifetouch K-12 school photos and am responsible for the product vision, strategic roadmap, backlog prioritization, site optimization, metrics and day-to-day digital operations. I manage a team of Product Managers and Specialists in an agile environment who are committed to delivering data-driven experiences that delight our customers and drive business performance. I currently serve as Product Lead for Lifetouch + Shutterfly integration initiatives focused on cross-promotion, digital image claim and family of brands single sign-on experience. -
Director, Digital Marketing & EcommerceLifetouch National School Studios Jun 2018 - Dec 2018Eden Prairie, Mn, UsLead digital marketing strategy, customer experience and eCommerce across the K-12 Lifetouch Schools portfolio, including: Fall & Spring Picture Day, Prestige Seniors, Yearbooks, Affinity Sports and Special Events. Drive digital transformation efforts with heavy emphasis on roadmap development, omni-channel communication strategies, and promotional strategy to build brand loyalty and increase revenue across North America. Plans executed in a B2B2C model targeting 47,000+ schools and 15MM households. -
Director Of Marketing, SecondaryLifetouch National School Studios Mar 2014 - May 2018Eden Prairie, Mn, UsDefine the strategic vision and go-to-market plan for the $150MM Secondary Business Unit at Lifetouch National School Studios, including: Prestige Seniors, Affinity Sports and Special Events product lines. Lead brand, marketing, customer experience, eCommerce, omni-channel communications, merchandising, photography and product development teams to increase customer engagement, improve customer experience and drive profitable growth. Plans executed in 125+ territories across North America.
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Director Of Marketing, Affinity Sports & Special EventsLifetouch National School Studios Aug 2012 - Feb 2014Eden Prairie, Mn, UsMarketing leader responsible for strategic planning, portfolio management, digital marketing, eCommerce, marketing communications, and business development of $60MM Affinity Sports and Special Events photography category. Lead marketing professionals and cross functional teams to achieve revenue, consumer participation and product portfolio objectives across Affinity business lines. Achieved +$2.2MM growth from Lifetouch Sports program.
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Marketing Manager, Affinity Sports & Special EventsLifetouch National School Studios Jun 2011 - Aug 2012Eden Prairie, Mn, UsReported to the VP of Marketing and was responsible for the $60MM Affinity Sports & Special Events product lines. Revamped Lifetouch Sports brand and product portfolio along with created a differentiated selling story to help position the field sales organization to win and grow market share. Launched new Commencement program, enabling field sales organization to sell deeper across the Lifetouch portfolio.
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Associate Marketing Manager, SeniorsLifetouch National School Studios Dec 2009 - Jun 2011Eden Prairie, Mn, UsDevelop digital marketing strategies and tactics to build selective demand, drive online appointment scheduling, increase show-up rate, program participation and average order across $100MM high school senior photography category. Led development and execution of social media strategies and brand ambassador program to drive performance.
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Associate Marketing Manager, UnderclassLifetouch National School Studios Aug 2008 - Dec 2009Eden Prairie, Mn, UsManaged development and execution of segmented marketing strategies and tactical plans – product and program development, consumer promotions, business operations, and merchandising – for $60MM high school underclass photography product lines.
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Marketing Associate, Host & Strategic InitiativesLifetouch National School Studios Jun 2005 - Aug 2008Eden Prairie, Mn, UsCo-managed portfolio of 20+ products, including national strategic partnerships, at various stages of the product lifecycle. Led division’s first centralized lead generation and qualification program, creating a ROI of 375% in it year one and 450% in year two.
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Marketing Communications AssistantPeoplenet Dec 2004 - Jun 2005Minnetonka, Mn, UsAssisted with the development and execution of account acquisition and retention initiatives. Managed customer segmentation and campaign deployment schedules for integrated communication plans. -
Patient Registration CoordinatorAllina Health Nov 2002 - Feb 2005Minneapolis, Mn, Us
Kate Vann Skills
Kate Vann Education Details
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University Of Minnesota - Carlson School Of ManagementMarketing & Strategic Management -
University Of MinnesotaJournalism
Frequently Asked Questions about Kate Vann
What company does Kate Vann work for?
Kate Vann works for Studentreasures
What is Kate Vann's role at the current company?
Kate Vann's current role is Vice President Strategic Initiatives.
What is Kate Vann's email address?
Kate Vann's email address is ka****@****ail.com
What is Kate Vann's direct phone number?
Kate Vann's direct phone number is +141359*****
What schools did Kate Vann attend?
Kate Vann attended University Of Minnesota - Carlson School Of Management, University Of Minnesota.
What skills is Kate Vann known for?
Kate Vann has skills like Marketing Strategy, Integrated Marketing, Competitive Analysis, Lead Generation, Leadership, Brand Management, Strategic Planning, Management, Strategic Partnerships, Strategy, Brand Development, Marketing Communications.
Who are Kate Vann's colleagues?
Kate Vann's colleagues are Greyson Ghio, Daigen Griffin, Jack Salmons, Kyrstin Talley, Vinnette Morgan, Maggie Cabrera, Lena Jenks.
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