Kathleen Ferrer Email & Phone Number

Calabarzon, Philippines

Philippines

Bgc, Taguig

Collaborates with the creative team in the conceptualization and making of online campaigns for clients and / or pitch for potential clientsHelps create Influencer / KOL campaigns.Social media content creation. This includes the ff: statics, GIFs, EDMs, online banners / google ads, e-commerce assets, short form videos, etc.Art directs photo shoots and video shoots for short form and long form formatsWorks closely with the Accounts Team and Traffic Manager to provide needs of client and to help make timelines more feasible.Helps lead brainstorming sessions from time to time.

Bgc, Taguig

Eastwood City, Libis

In charge of 2 brands, namely, Planet Grapes and Wine Story.Responsible in creating all the creative outputs and collaterals of the campaigns produced by the marketing team. This includes the following:- main poster/ad- campaign logo- resizing for large format printing (usually for mall print ads)- resizing for in-store digital screens- google ads- emailblasts- social media posts- website cover photo- invites- brochures- store posters (for campaigns, promos and wine introductions)- food menus- wine eno menu and tags- wall stickers/window stickers- calling cards- wine bag/box design- placemats for wine classes- name tags for wine classes- certificates for wine classes- tags/labels for events- booth design

Makati City

Freelance Art Director for Titan's upcoming fashion magazine, "Premiere".Responsibilities are as follows:- completion of the company's sales kit- teaming with the creative director, head copywriter, and the consultant, to come up with the branding and concept for the magazine- art direction of shoots- creation of the template/mother design of the magazine

Mandaluyong City

Contributing Associate Art Director for Cosmopolitan Magazine.Responsibilities are as follows:- assists the art director with the completion of Cosmo's August 2015 Issue- helps in layouting the pages of the magazine- cooperates with the copywriters and the editor in proof reading the magazine- helps in dropping out images for layout

Ortigas, Pasig City

Graphic Artist under the Creative Services Department. Also considered as the "mini ad agency" of the company.Responsibilities are as follows:- art direction of shoots- collaborating with copywriters- conceptualizing and brainstorming with the team - layouting of advertorials- making of thematic ads- proofing of final art- producing pitches and mock-ups for client presentations- attending pre-production meetings with clients for alignment- creating logos, print ads, social media posts and other collaterals for events- helps in the completion of the company sales kit- assists the editorial department when they need help- works with the Mega editorial team during the pre-christmas season to complete the gift guideExperienced working with brands/clients such as: Hana, Pandora, SM, PLDT, Smart, BDO, etc.

Pioneer

Intern as Sparkling magazine; layout of editorial pages, and photo shoot assistance