guter kuchen is a German based online store selling cake pops. The product portfolio consists of more than 100 Cake Pop creations, cake pop DIY workshops and branded cake pops for company events.

Partner Marketing for DACH & Nordics:• Propose go-to-market strategies and product positioning in pre-sales processes• Present Channel Marketing topics and strategies to new partners• Analyze and understand local markets to come up with new marketing actions to drive acquisition, retention, CRM and upsell• Bring recommendations for strategic desicionsePages Channel Marketing• Come up and implement new actions to drive acquisition, engagement, retention and upsell• Manage projects from idea to final implementation across countries• Monitor, analyze and optimize B2C/B2B campaigns• Produce videos for B2B and B2C purposes

Set up the new ePages office in NY | Managed channel marketing actions to introduce to existing customers | Researched and analyzed competitors marketing activities | Proposed go-to-market strategies and product positioning in pre-sales processes | Shaped PR actions

Contributed to major launch of 1&1 Online Stores | Established key testimonials for ePages online stores | Created marketing strategies, such as product videos across countries, lifecycle mailings, B2C raffles to reach partners‘ sales and improve acquisition, engagement, retention & upsell actions

Accomplished Bachelor thesis in "Brand awareness management and online marketing strategies" | Created demoshops with ePages software in 5 languages | Produced product video for one of ePages products (Flex)

Production Assistant for 'Paranatural', National Geographic Channel International 10X60

Production Assistant for the documentary 'Last Days of Osama bin Laden', National Geographic Channel International | Production Assistant on a 2 weeks' shoot ''The Legent of the Titanic', Terra X, ZDF