Katharine Fraser Email & Phone Number

Houston, Texas, United States

Katharine specializes in strategic marketing, communications, and media relations outreach for energy and industrial companies. Her experience runs the gamut of energy subsectors including subject-matter expertise in oil and gas, petrochemicals, electric power, including renewables, with a strong grasp of market fundamentals and geopolitical factors.

Houston, Texas Area

Marketing and communications consulting with the expertise to identify the ideal formats for your messaging, such as social media, web content and internal communications. Analyzing your current communications and content with the aim of enhancing, expanding and elevating the messaging.Customizing content and communications style to intended audiencesWhere.

Houston, Texas Area

• Reviewed and revised real-time news stories on oil, gas, petrochemicals, power and metals markets for an energy news and market information publisher after joining company as a staff writer.
• Acquired and utilized knowledge of key industry trends and competitors' offerings to create compelling communication strategies that highlighted company’s competitive advantage.
• Communicated and collaborated with employees at all levels throughout the organization to better understand customer needs, business sectors and company vision.
• Developed and executed communications strategies in written materials that supported business objectives and enhanced company’s reputation.
• Provided counsel and strong leadership on communications, messaging and strategic guidance that resulted in consistency in multi-media across products suite.
• Created, wrote and edited key issues for a range of communications vehicles, e.g., print, web and social media that significantly increased company’s marketing footprint.

Houston, Texas Area

• Participated as a mentee in 2012 Editorial Abroad program, reporting on petrochemicals markets for a month based in Singapore.
• Broadened scope of subject-matter expertise across business sectors to bring highly informed viewpoints to the editing process and collaboration.
• Maintained accuracy of real-time content by examining, questioning and revising content.
• Performed spot news reporting of business emergencies, e.g., plant explosions to provide expert and time-sensitive content for subscribers.

Washington And Houston

• 2006-2011 Associate Editor, Houston
• Engaged in BP oil spill coverage that garnered team recognition with the 2010 Corporate Achievement Award for editorial excellence.
• Identified data capture and distribution for automated publication, freeing up editing resources to handle original content.
• Selected as a top writer for the company’s blog team; wrote series of blogs on topics ranging from oil refining to politics.
• Coordinated reporting of news coverage of refineries’ operations; actively engaged in coverage of hurricanes and tropical storms.2000-2006 Associate Editor, Washington
• Wrote extensively about U.S. energy policy, politics and regulation, covering the Federal Energy Regulatory Commission and its debates with stakeholders, including state agencies and members of Congress.

Reported for a daily financial services newspaper on banking regulation, competition in the securities industry among mutual funds, retail brokerages, private banks and trust companies. Filed datelined stories from around the U.S., including stint as acting San Francisco bureau chief.

Baltimore, Maryland Area

On general assignment, wrote trend pieces on a variety of industries—corporate and entrepreneurial—for a weekly business newspaper. Compiled Top 25 lists of businesses and regularly fed a large stream of record copy on bankruptcies, business licenses and litigation from various courts.