Katharine Hulls Email and Phone Number
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A highly experienced international B2B marketing leader who understands how to build marketing strategies, plans and relationships that grow revenue, retain clients and build brands. Having working for organisations from large global corporates to small consultancies, direct-to-market and partner-driven go-to-market strategies, I have developed a very broad array of experience and flexible marketing and management style.Experience of building, leading and motivating marketing teams across different geographies, disciplines and industries including engineering, professional services, automotive, marine, data and analytics, SaaS, public transport and motorsport.Specialities:- strategic marketing plan creation- value proposition development- objective setting- partner marketing- product marketing- market identification and sizing- positioning and messaging - leadership - Account Based Marketing - thought leadership creation- segmentation and targeting- budget setting and management - tactical plan building- project management- event management- results measurement and analysis- collaboration with Sales and other parts of the business- PR and analyst relations planning and management- using technologies including Salesforce.com, other CRM systems, email marketing, analytics, automation
Nhs Shared Business Services
View- Website:
- sbs.nhs.uk
- Employees:
- 826
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Product Marketing ManagerNhs Shared Business ServicesEngland, United Kingdom -
Global Marketing Manager - Food ServicesIntertek Aug 2024 - PresentLondon, GbResponsible for global marketing for the Food Services Business Line at Intertek with a focus on lead generation and brand awareness building. -
Freelance Marketing ConsultantFreelance Jan 2024 - PresentWorking as a freelance consultant helping organisations grow through understanding their markets, developing differentiated value propositions, refining their messaging and delivering marketing activities including events, speaker programmes, digital marketing and social comms.Recent freelance work includes developing a future marketing strategy, vision and objectives for a business in the data technology space, and delivering two events and social comms. for a business taking motorsport expertise in other industries.Open to permanent, contract, fractional or freelance B2B marketing positions to help companies position themselves and grow.
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Head Of Marketing & CommunicationsMclaren Applied Jan 2022 - Dec 2023Woking, GbLeading the Marketing team and collaborating closely with clever and innovative Product Management, Engineering, IT and Business leadership colleagues across the organisation to help us growth in our existing markets and new ones. McLaren Applied's three business units are pioneering a more sustainable, connected and intelligent future.Key responsibilities:* Positioning & messaging development for company as a whole & individual three business units* Development & execution of marketing strategy & objectives at company & business unit level* Global PR strategy, management & measurement * Development of media relationships to position McLaren Applied as separate from McLaren Group* Development of thought leadership & content marketing programme especially for electric vehicles proposition * Creation of collateral including customer & partner case studies across written & video form* International event, exhibition & speaker slot programme development, planning, execution & management* Partner marketing to build & measure collaborative plans, value propositions, content, campaigns & events* Identification & management of external agencies including comms., website, graphic design & MarTech* Initiation & development & measurement of customer satisfaction programme * Website & digital marketing management & ongoing enhancements * Development & execution of award entries programme (11 won in 2023 & more shortlisted for)* Management & evaluation of existing & new MarTech in collaboration with Business Systems team* Participation & support of STEM Ambassador programme* Part of environmental journey leadership team & comms. lead* Leadership, development & mentoring of marketing & comms. team -
Head Of MarketingSempre Analytics Jun 2020 - Dec 2021Richmond, GbA member of Sempre's Senior Leadership Team, defining, shaping and delivering our business transformation - including but not only for marketing - as well as helping customers to achieve theirs. Sempre Analytics enables customers to achieve better business outcomes through the intelligent use of data. Founded in 2011, we work hand-in-hand with customers to increase their Financial Resilience, improve their Operational Efficiency and make Smarter Decisions through our four capabilities: • Data Management• Business Planning • Business Intelligence • Intelligent AutomationMain responsibilities:• Development and execution of marketing strategy to grow the business through new partnerships• Creation and communication of new brand positioning and messaging • Identification of optimal target market and list of top target organisations by sector• Building of relationships with new partners and co-creation and measurement of campaigns • Content plan development and writing of eBooks, blogs, explainer videos and campaign collateral • Website initiatives including new content and conversion rate optimisation• Digital marketing including PPC, SEO, LinkedIn advertising and social media • Initiation and launching of new sustainability initiative• Demand generation, tracking and measurement • Management of budget, marketing team and agencies -
Head Of Marketing, Emergency Services & Training, LandBabcock International Group Jul 2018 - Jun 2020London, GbMarketing leadership including the strategic direction, Account Based Marketing plan development and execution, collateral development and multi-channel communications. Also responsible for leading a team of marketers and delivering against an overall objective of business growth across the emergency services and enterprise sectors. -
Strategic Marketing Manager, Skills & Learning, LandBabcock International Group Jul 2017 - Jun 2018London, GbResponsible for strategic marketing planning and execution across public and private sector clients. Includes messaging creation, material development, market identification. social media marketing and team management. -
Vp MarketingCelebrus Technologies, A Division Of D4T4 Solutions Plc Jul 2011 - Jul 2017Sunbury-On-Thames, Middlesex, GbResponsible for all global Marketing and PR activities, both direct and with our partners. Celebrus Technologies captures individual-level data from digital channels to enable organisations, including global finance, retail and travel brands, to power their customer analytics and one-to-one personalisation. Key projects have included:-- B2B and B2C primary research creation to develop multiple content pieces to drive leads and press coverage.- creation of new propositions with leading technology partners e.g. Teradata.- Analyst Relations management including research input and Briefings- content marketing and creation, with and without a PR agency- international campaign creation and execution with key partners including webinars, collateral, PR etc.- partner marketing programme creation and execution- creation of nurturing and marketing automation programmes- website and partner portal redesign - people management -
Head Of Marketing Emea, Experian Marketing ServicesExperian Apr 2010 - Jun 2011Costa Mesa, Ca, UsResponsibility for marketing across EMEA for all of Experian Marketing Services including CheetahMail, QAS and Mosaic managing a team of marketing managers and executives. -
Head Of Marketing, Emea & Uk/IrelandExperian Jun 2008 - Apr 2010Costa Mesa, Ca, UsHead of Marketing for EMEA and UK/Ireland for Experian's email marketing business. -
Senior Marketing ManagerSpss (Uk) Ltd Dec 2006 - May 2008Heading up UK Marketing team responsible for lead generation and market education for the full product set across all industry sectors.
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Marketing Communications Manager, Emea & ApacWebsense Jun 2005 - Nov 2006Austin, Tx, UsDevelopment of pan-EMEA and APAC marketing communication activities with partners including events, campaigns, advertising and product launches. -
Director, Marketing Initiatives & Field MarketingGartner Dec 2002 - Jun 2005Stamford, Ct, UsResponsible for marketing campaigns and programmes, plus Field Marketing, throughout EMEA. -
Senior Manager, CampaignsGartner Nov 1999 - Dec 2002Stamford, Ct, UsResponsible for pan-EMEA marketing campaigns. -
Corporate Marketing ManagerOpen Business Solutions Jan 1999 - Oct 1999Solihull, GbResponsible for development of a new website and consistent communications across the full set of OBS products. Objective was to maximise the value of the company for sale - achieved in September 1999. -
Marketing ManagerRtt Programmes Limited Oct 1996 - Jan 1999Ownership of all marketing activities globally including direct mail, telemarketing and working with partners in US & Singapore.
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Marketing Assistant On Graduate SchemeSony 1993 - 1996Tokyo, JpResponsible for procurement of Sony products including hifi, camcorders and audio products. Promotion of products to Sony dealers.
Katharine Hulls Skills
Katharine Hulls Education Details
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Royal Holloway, University Of LondonGeography -
Brooklands CollegePostgraduate Marketing Diploma -
Lady Eleanor HollesA' & O' Levels
Frequently Asked Questions about Katharine Hulls
What company does Katharine Hulls work for?
Katharine Hulls works for Nhs Shared Business Services
What is Katharine Hulls's role at the current company?
Katharine Hulls's current role is Product Marketing Manager.
What is Katharine Hulls's email address?
Katharine Hulls's email address is ka****@****rus.com
What is Katharine Hulls's direct phone number?
Katharine Hulls's direct phone number is +4419328*****
What schools did Katharine Hulls attend?
Katharine Hulls attended Royal Holloway, University Of London, Brooklands College, Lady Eleanor Holles.
What skills is Katharine Hulls known for?
Katharine Hulls has skills like Lead Generation, Email Marketing, Marketing Management, Marketing Communications, Strategy, Digital Marketing, B2b Marketing, Marketing, Marketing Strategy, Multi Channel Marketing, Demand Generation, Segmentation.
Who are Katharine Hulls's colleagues?
Katharine Hulls's colleagues are John Gatehouse, Andrew May, Bhakti Mujumdar, Sorcha Boyd, Shafiasta Nawaz, Artur Foksinski, Helen Spink.
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