Adding new external benefits to Prime

Leading 3P content strategy and development for Halo

Led innovation pipeline and proposal process for net new collaborations and product ideas. Drove discovery, strategy and initial testing for Connected Fitness and Passes. Authored key team docs.

Hustle Squad is an inclusive community training the next generation of angels. Hustle created the Squad program to give radically transparent access to show how Hustle Fund invests and invite new investors to invest alongside Hustle into great companies.

- Developed and implemented innovation framework and funnel utilized by c-suite to source, develop and launch new concepts and improvements. - Designed, trained and oversaw testing protocols and funnel for tracking in-flight tests of new concepts and products- Collaborated across all c-suite teams to implement product development thinking and processes- Led strategic discussions to define innovation priorities and development vehicles

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• Leads cross functional team to develop and deliver new products and services, gather and analyze consumer insights, instill and build an internal innovation function and create and refine launch and go-to-market strategies for Fortune 500 clients in fitness, education, finance and health• Invents and executes cocreation and brainstorming sessions to train innovation mindset and uncover solutions to underlying business challenges • Leads client experience throughout project by communicating innovation process, presenting pilot/product learnings and training stakeholders on human centered design • Creates and manages detailed resourcing and delivery plans to ensure work quality and profitability• Leads team assessment of project needs across desirability (what people want), feasibility (what the organization can do) and viability (what the market will support as a business)

- Led product strategy for Union, a platform for accelerators and incubators to manage operations and connect startups to mentors, investors and peers.- Led consumer insights research to define and prioritize product epics and features.- Gathered and analyzed user testing insights to inform product and feature decisions.- Collaboratively developed new feature design and existing feature improvements.

- Developed and implemented curriculum designed to help early stage founders tackle: Consumer insights, Fundraising, Customer lifecycle, Lean startup advising, Strategic networking, Data analysis, Product reporting, Product discovery, Product management, Early stage marketing/PR, Pitch coaching, Legal, PR- Created tracking system to monitor efficacy for programming and identify high potential startups and high value mentors- Created and ran 90-day Lab Incubator program designed to assist startups exploring product/market fit- Identified and curated matches between startups and high profile mentors and partners

Customer communications, mentor recruiting, program planning, program execution, community strategy, data analysis, metrics reporting

Client lead for companies looking for business development, DC market entry, crisis communications and strategic media relations. Successfully defined client strategy and oversaw delivery teams driving to client outcomes.

Manage program team supporting and encouraging international network of activists to engage their communities on climate change.

Oversaw website redevelopment for grassroots community. Managed blogs and external communications to that were grassroots facing.

Worked with CEO to implement projects and programs, from the week-long Broad Advantage program, to producing 85 Broads Magazine.

• Wrote press releases promoting EPA Region 1 programs for local publications• Created and executed schedule of summer press conferences for the region• Created key database of promotional presentations for all EPA departments• Created comprehensive database of key EPA relationships including politicians and press contacts