Käthe Lemon Email & Phone Number

Calgary, Ab, Ca

Calgary, Alberta, Canada

Lead the daily operations of Calgary's largest locally owned and operated publisher and content marketing producer.

Calgary, Alberta, Canada

As the leader of the RedPoint team, I determine quarterly and annual goals that grow the business in revenue, profit, quality, and stability and implement strategies to meet those goals. I manage and oversee our managers of all key business areas (operations, sales, finance, product development, marketing) and ensure direct reports understand and achieve their defined accountabilities.I lead the company’s overall performance and oversee the complete operation of the company and ensure all goals are met based on the company's strategic plans. Finally, I ensure that RedPoint continually works towards its mission to help purpose-driven organizations create connections through trusted storytelling.

Calgary, Alberta, Canada

Product Development• Create a product development roadmap, from inception through to final product.• Screen and select products that drive the greatest level of value to the top and bottom line of RedPoint• Guide product pricing strategies• Guide distribution strategies• Conduct competitive assessments, industry trend analysis• Ensure completed products meet the brands standards and expectations of clients, RedPoint as well as meet the needs of consumersPublishing• Set the editorial direction of all RedPoint owned products• Oversight of quality and selection of all Custom Publishing products• Oversight over all editorial responsibilities• Driving all publishing projects to meet financial and profitability expectations• Oversight and accountability for creative and production teams• Leadership and management of all direct reports

Calgary

Recipient of the 2011 Alberta Magazine Publishers Association Editor of the Year AwardResponsible for all final editorial of Avenue, a monthly city lifestyle magazineCo-ordinate a team of seven other full-time editorial staffersResponsible for maintaining the editorial staff and freelance budgetsHiring of editorial staffLiaison with the publisher, art director and sales managerLeading the team in brainstorming, assigning, substantive editing, copy editing as well as fact checking

Founding member of this registered charity that grants scholarships and awards for students in journalism and the arts in Western Canada.

Responsible for overseeing all editorial content produced by RedPoint Media Group and working with the editors of each magazine to ensure the continued high quality of all the company's publications.

Design judge for two seasons of a nationally broadcast reality tv show that follows two families competing to design homes from an empty shell to completed home. The winners get to keep their home mortgage free.

Act as the main point of contact for 30 to 40 distance education studentsAnswer questions, guide students and mark papers for Communications in History and Introduction to Communication Theory, both of which are senior level credits

Researched and wrote small features and briefsWorked with writers on departmentsSubstantive and copy editing and proof readingFact checking

Substantive and copy editingAssisting the editor in creating the editorial calendarAssigning feature-length stories and working with writers to bring work to completionWorking with the editor and liaising with circulation, art and advertisingWriting and researching

Writing, researching, substantive and copy editing for a small alternative travel magazine

Writing, assigning stories, selecting articles and editing for a weekly national student newswire service

Assigning stories, writing, research, substantive and copy editingWorked to reposition the magazine's editorial focus to make it the premier small business magazine in Atlantic Canada

Research, writing, taking photographs, substantive and copy editingSuccessfully applied for the first round of CMF grantsOrganized the magazine's first circulation auditEdited, liaised with clients on various on-demand publications including newsletters, magazine inserts, brochures and directories

Founding editor of this West Coast travel publication for Pacific Coastal AirlinesInitial planning and marketing of the magazine to clients and advertisersResearch, writing and creation of editorial calendarBudgeting and liaising with production, advertising, shareholders and clients

Master Of Arts - Ma, Communications And Culture

Ma, Communication And Culture

Thesis recommended for President's Award

Bfa, Creative Writing

Activities and Societies: The Martlet, Canadian University Press, The Inner Harbour Review