Katherine Borgerding Email & Phone Number

New York, New York, Us

Lead a team focused on social media and audience engagement strategy at MarketWatch. Lead partnerships with Google, Snapchat, Apple News and Linkedin. Worked across the newsroom to grow traffic to the site and engagement on social media. Worked with stakeholders across Barron's Group and Dow Jones to align business and editorial goals and projects.

New York, New York, Us

Managing the MarketWatch brand on all social major platforms. Shaping and building the MarketWatch audience on Twitter, Facebook, Instagram and TikTok. Leading content partnerships with Apple News and Linkedin. Serving as project lead for Google Web Stories and Google News Showcase. Launched and managed YouTube channels for MarketWatch and leading editorial experts. Working across teams to shape editorial coverage and native social media content.

San Francisco, California, Us

In charge of building and managing the Protocol brand on all social platforms. Worked on shaping and building the Protocol audience. Lead and managed the social media engagement strategy for all editorial products. Reported and analyzed audience engagement metrics using Google Analytics, Hootsuite and native social media platform reporting tools.

Washington, Dc, Us

Managing the Recode brand and shaping the Recode-specific audience strategy on Vox.com. Leading and managing engagement strategy for conferences, podcasts, editorial product launches and large news events for Recode and Vox.com.

San Francisco, California, Us

Served as acting Engagement Editor starting in July 2018 following the departure of the editor who previously held the title. Singlehandedly oversaw all Recode social media strategy. Used social media to report during breaking news situations and grow Recode’s audience. Planned and executed a digital strategy to promote and grow Recode’s podcast audience and newsletter. Lead social media coverage of the 2018 Code Commerce conference in New York.

San Francisco, California, Us

As Recode’s Associate Engagement Editor I helped to create, produce, and manage Recode’s presence on social media and other platforms. I collaborated with reporters and editors on story headlines, packaging, and distribution and helped to serve as the voice of Recode on a daily basis, creating original written and visual content.Working with the Engagement Editor, I helped measure and analyze Recode’s success, delighting the existing audiences while also building a larger community in a handful of settings, including the web, social media, the daily newsletter, live events (including Recode’s Code, Code Media and Code Commerce conferences) and podcasts.I served as Recode’s morning production gatekeeper, ensuring that content is clean and ready for the world.

Arlington, Virginia, Us

Manage short and long-term projects. Work directly with managing editors to identify areas of improvement and growth in our digital presence. Work with developers, product and project managers to bring creative and innovative ideas to life.

Arlington, Virginia, Us

As the Senior Web Producer (Special Projects Producer) for Politico.com I managed all new product innovation for the newsroom. Organized election results coverage for the 2016 primaries and General Election. Project managed the launch of several newsroom products and projects with editors and developers including the new Playbook and Playbook Plus products, elections results mapping and coverage. Worked with tech and editorial departments to manage the launch of a new content management system and upgrades. In charge of QA testing and sign off on new projects. Served as the central point person for developing and implementing projects for Politico.com.

Arlington, Virginia, Us

Worked with a team of five other producers to maintain Politico.com and all social media accounts. In charge of producing and posting all content, engagement and breaking news for Politico. Worked as the morning producer in charge of managing the homepage and setting the tone for traffic and social promotion throughout the day. Worked with the Director of Digital Projects to facilitate the launch of a new content management and training for the newsroom. Helped with AP election results testing and managed election night results mapping for several 2016 primaries.

Arlington, Virginia, Us

Roanoke, Va, Us

Crafting data visualizations, managing social media and breaking news as a web editor for roanoke.com.

New York, Ny, Us

I helped with coverage of the May 20 tornado in Moore, Okla. Conducted interviews, produced multimedia and social media updates for The Wall Street Journal in the days following the storm.

Oklahoma City, Ok, Us

Serving as a weekend editor and managing The Oklahoman's digital content and NewsOK.com.

Washington, Dc, Us

Worked closely with editors and designers on the AARP 2013 Almanac, the publication's first ebook, to plan and produce content. Researched economic and health care policy, including potential effects of the Fiscal Cliff and the Affordable Care Act on retired persons. Other responsibilities included fact checking and copy editing.

Wrote in-depth stories, helped manage and post stories and multimedia on Routes.ou.edu and Routes.ou.edu/oklahomaatwar. Worked with major state newspapers, The Oklahoman, Tulsa World and the Oklahoma Press Association, to distribute content.

Collected and visualized data for Oklahoma Watch and Oklahoma's local newspapers. Worked to visualize and present data to tell meaningful and informative stories for Oklahoma Watch, a non-profit news website in the public interest.

Oklahoma City, Ok, Us

Copy editor and web editor with The Oklahoman/NewsOK's presentation and digital desks. Wrote headlines, copy edited stories for the Oklahoman's print paper and managed online content and social media for NewsOK.com.

Managed a team of four web interns and an assistant web editor. Uploaded photos, photo galleries and other interactive multimedia to OUDaily.com. Posted and managed stories, wrote headlines and other copy for the website. Brainstormed improvements and ideas for OUDaily.com. Managed the site's Facebook page and nine twitter accounts for OUDaily.com.

Managed a staff of seven reporters. Assigned and managed content for The Daily's Life & Arts section. Covered the OU Arts District and on-campus performances. Collaborated with other section editors to develop content and multimedia. Designed the print pages for the Life & Arts section.

Backend editor for stormcrowd.wtdinc.com, worked with nine other students to report on Oklahoma's weather. Worked with Twitter, Facebook and YouTube to collect and manage crowd-sourced data to post into our Google map. Worked closely with Weather Decision Technologies to develop a mobile site and the StormCrowd Website.

Worked for the news desk at The Daily. Reported and wrote stories for the summer editions of The Daily.

Online Journalism/Political Science, Journalism

Education record