Katherine Jensen Email and Phone Number
Professional & passionate marketer with 15+ years of experience in growing brands and portfolio marketing management, across all aspects of the marketing mix. Innovation champion that focusses on consumer/customer/competitive insight to define white space opportunities. A team player that is collaborative and commercially astute.
Cubro
View- Website:
- cubro.co.nz
- Employees:
- 67
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HomCubro Feb 2024 - PresentNew ZealandDeveloping the portfolio & Brand strategy to take the Brand and company forward.Aligning processes and tools across NPD management and data management that will support growth today and in the future.Defining the roadmap and communication strategy across the channels and brand to deliver growth. -
ConsultantFreelance Sep 2023 - Jun 2024Auckland, New ZealandCurrently supporting various projects including charity marketing strategy and agency pitch support. Extensive experience and proven results in developing innovation and brands from scratch, developing the road map for success and executing to deliver bottom line profit and category growth. If you need strategic support across innovation, brand and portfolio investment strategies I would love to help.
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Head Of Marketing & Executive Team MemberGoodman Fielder May 2020 - Nov 2022Auckland, New ZealandBusiness Strategy development and management, Growth driven Commercial Marketer delivering through Innovation and high performing team development. -
Head Of MarketingGoodman Fielder Dec 2018 - May 2020Auckland, New ZealandDevelopment and delivery of strategic roadmap for the portfolio of 30+ brands in the Goodman Fielder brand house to define the investment strategy for growth. Building high performing teams and fostering internal talent. -
Head Of Dairy Category - MarketingGoodman Fielder Sep 2016 - Dec 2018Auckland, New ZealandManagement & delivery of growth for the Dairy P&L, cross functional leader ensuring successful delivery of key growth initiatives and overall portfolio health. -
Insights & Innovation ManagerGoodman Fielder Sep 2015 - Aug 2016Auckland, New ZealandInsights and Innovation Manager for NZ, defining opportunities for long term development based on consumer insights and trends. Supporting team to win in key strategic goals through deeper consumer understanding. -
Innovations ManagerDb Breweries Feb 2012 - Aug 2015Innovations leader at DB Breweries - reviewing long term opportunities through consumer insights and trends, managing NPD pipeline and vision to deliver to the long term strategy, driving a culture of innovation with DB Breweries. -
Marketing Head Garnier & MaybellineL'Oréal Aug 2007 - Jan 2012Management of the Maybelline & Garnier Marketing teams, liaising with key international stakeholders to deliver high performing innovation to the market and drive market share growth. -
Group Brand ManagerCerebos Greggs New Zealand Jul 2005 - Jul 2007Manged the food teams, re-branded & repackaged the full Greggs range and worked closely with the NPD development team to achieve ongoing portfolio growth.
Katherine Jensen Skills
Katherine Jensen Education Details
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Massey UniversityMarketing
Frequently Asked Questions about Katherine Jensen
What company does Katherine Jensen work for?
Katherine Jensen works for Cubro
What is Katherine Jensen's role at the current company?
Katherine Jensen's current role is Senior Executive/Marketing & Innovation.
What schools did Katherine Jensen attend?
Katherine Jensen attended Massey University.
What skills is Katherine Jensen known for?
Katherine Jensen has skills like Fmcg, Customer Insight, Marketing Management, Product Development, Brand Management, Consumer Products, Categorization, Marketing, Food Industry, Food, Grocery.
Who are Katherine Jensen's colleagues?
Katherine Jensen's colleagues are Danielle Thompson, Ellika Sobey, Sean Douchay, Jamie Abercrombie, Rod Lewis, James Mariano, Charles Ford.
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