Kat Seiffert

Kat Seiffert Email and Phone Number

Marketing and Communications Executive @ Smithbucklin
chicago, illinois, united states
Kat Seiffert's Location
Greater Chicago Area, United States
Kat Seiffert's Contact Details
About Kat Seiffert

Accomplished and versatile Marketing Executive with diverse B2B, B2C and not-for-profit leadership experience supporting a range of organizations – from global industry associations to boutique professional services firms• Delivers measurable results that drive revenue and margin growth through exceptional strategic planning, financial management, marketing, public relations, research, partner management and relationship-building• Transforms insights into action by leveraging customer and consumer research to inform product development, marketing communication programs and event strategies, leading to sustainable revenue and business growth• Leads collaborative, cross-functional teams to align objectives and optimize marketing resources on meaningful programs

Kat Seiffert's Current Company Details
Smithbucklin

Smithbucklin

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Marketing and Communications Executive
chicago, illinois, united states
Website:
smithbucklin.com
Employees:
621
Kat Seiffert Work Experience Details
  • Smithbucklin
    Director, Marketing And Communications
    Smithbucklin Apr 2022 - Present
    Chicago, Illinois, United States
    Serves as Chief Marketing Officer for multiple client organizations, simultaneously, across a variety of legal, product development, durable goods, healthcare, financial, professional services and technology industries• Established a strong track record of consultative and relationship-based account management with Boards of Directors and industry executives, culminating in being appointed as the head of marketing for Smithbucklin’s largest full-service client organization• Passionately and actively develops trusted, inclusive teams of high-performing marketing, communications and design professionals – ranging from three to 11 team members per client organization with annual marketing budgets ranging from $175,000 to $850,000• Delivers data-based business strategies and recommendations for product development, content development, segmentation, messaging platforms, brand positioning and value propositions as the lead marketing research consultant across client organizations• Led the cross-functional Digital Marketing and Technology Working Group for three years with a focus on developing trend-based white papers, best practices and case studies; continuing education programs; and new technologies and solutions to track digital MROI across all Smithbucklin client organizations• Managed a cross-functional team of internal marketing, content and technology professionals and freelancers to successfully overhaul an association’s website within an aggressive 8-week schedule, including restructuring the site navigation, implementing a full redesign, incorporating search engine optimization on all pages and crafting compelling copy for the top 45 most frequented pages• Developed and managed the execution of an ambitious content marketing strategy that included 30+ multimedia blog posts a month on a new, fully branded microsite, resulting in a 49 percent increase in monthly unique visitors to the site and 73 percent more LinkedIn followers a month than average
  • Smithbucklin
    Senior Client Manager, Marketing And Communications
    Smithbucklin Dec 2018 - Apr 2022
    Chicago, Illinois, United States
  • Smithbucklin
    Client Manager, Marketing And Communications
    Smithbucklin Dec 2014 - Dec 2018
    Chicago, Illinois, United States
  • Smithbucklin
    Senior Client Coordinator, Marketing And Communications
    Smithbucklin Jun 2013 - Dec 2014
    Chicago, Illinois, United States
  • Neurocritical Care Society
    Director Of Marketing
    Neurocritical Care Society Feb 2023 - Present
    Chicago, Illinois, United States
  • Financial & Insurance Conference Professionals (Ficp)
    Director Of Marketing
    Financial & Insurance Conference Professionals (Ficp) Jul 2021 - Present
    Chicago, Illinois, United States
  • Bank Insurance And Securities Association (Bisa)
    Editorial Director
    Bank Insurance And Securities Association (Bisa) May 2021 - Present
    Chicago, Illinois, United States
  • American Society For Bone And Mineral Research (Asbmr)
    Director Of Marketing
    American Society For Bone And Mineral Research (Asbmr) Oct 2020 - Dec 2022
    Chicago, Illinois, United States
  • Research Chefs Association
    Director Of Marketing
    Research Chefs Association Jun 2016 - May 2022
    Chicago, Illinois, United States
  • Legal Marketing Association
    Director Of Marketing
    Legal Marketing Association Dec 2018 - Nov 2021
    Chicago, Illinois, United States
  • Legal Marketing Association
    Marketing And Communications Manager
    Legal Marketing Association Jun 2013 - Dec 2018
    Chicago, Illinois, United States
  • Society Of Interventional Oncology
    Marketing Strategy Consultant
    Society Of Interventional Oncology Jun 2020 - Jun 2021
    Chicago, Illinois, United States
  • National Institute Of Pension Administrators (Nipa)
    Head Of Marketing And Communications
    National Institute Of Pension Administrators (Nipa) Feb 2017 - Dec 2020
    Chicago, Illinois, United States
  • Sali Alliance™
    Brand Development Consultant
    Sali Alliance™ May 2017 - Dec 2019
    Chicago, Illinois, United States
  • American Ladder Institute
    Head Of Marketing And Communications
    American Ladder Institute Nov 2014 - Apr 2018
    Chicago, Illinois, United States
  • Idug: International Db2 Users Group
    Head Of Marketing And Communications
    Idug: International Db2 Users Group Nov 2016 - Jan 2018
    Chicago, Illinois, United States
  • Organization Development Network
    Head Of Marketing And Communications
    Organization Development Network Jun 2013 - Dec 2016
    Washington D.C. Metro Area
  • Independent Oracle Users Group (Ioug)
    Head Of Marketing And Communications
    Independent Oracle Users Group (Ioug) Jun 2013 - Jul 2015
    Greater Chicago Area
  • Dataprompt International
    Head Of Global Marketing
    Dataprompt International Jun 2008 - Jun 2013
    Greater Chicago Area
    Participated in repositioning of knowledge process outsourcing firm’s brand and strategic plan• Managed international web development team to redesign the corporate website, transitioning it from a static site to a CMS-powered site, and develop targeted microsites• Completed compelling application materials that resulted in acceptance as the sole Indian member in the Worldwide Independent Network of Market Research (WIN), an exclusive association of 60+ companiesDataPrompt International is a sister company of the Blackstone Group, Inc.
  • Blackstone Group
    Head Of Marketing And Communications
    Blackstone Group Apr 2008 - Jun 2013
    Greater Chicago Area
    Managed all of the boutique marketing research firm’s internal and external marketing initiatives• Collaborated with internal team to develop an industry-changing product for online focus groups and transformed it into the company’s leading door-opener through self-designed advertisements in targeted trade journals and a promotional online video • Developed targeted HTML email campaigns that built brand equity and created over $500,000 in sales opportunities from existing and new clients• Managed a national team to develop the corporate website, including a reorganized site structure, SEO-enhanced copywriting and research-based wireframes• Supported a team of research analysts in developing data visualizations for Fortune 500 clients• Transitioned business development proposals into well-designed, compelling stories, including one proposal that resulted in the highest revenue project by over 800 percent for that year• Executed the company’s first national event marketing plan to generate qualified leads in the hard-to-penetrate pharmaceutical industry, resulting in a return on investment of 200 percent
  • Kirkland & Ellis Llp
    Project Assistant, Mergers & Acquisitions Clearance And Antitrust Litigation
    Kirkland & Ellis Llp Jul 2005 - Aug 2007
    Greater Chicago Area
    Efficiently coordinated 100+ cross-functional, multinational projects for a top 5 law firm in the world• Streamlined process that resulted in finishing a time-sensitive, high-profile document review two weeks early by training 13 contract attorneys on an innovative, beta-version software and effective supervision• Conducted competitive market analysis to design detailed visual aids that were essential in securing the Federal Trade Commission’s approval of a highly contested $681 million deal
  • Compass Magazine
    Editorial Board Member And Website Designer
    Compass Magazine Jan 2005 - May 2005
    Miami University, Oxford, Ohio
    • Designed website and supervised timely content development and design of 42 articles by 25 journalists for the annual publication of the College of Arts and Science• Elected to three-person editorial board upon showing strong leadership skills and vision
  • Innovations Journal
    Product Developer And Web Designer
    Innovations Journal May 2004 - Dec 2004
    Oxford, Ohio
    Received Procter and Gamble grant to co-develop "Innovations Journal," an online, peer-reviewed academic journal on the pedagogy of Romantic Era literature, with one of Miami’s preeminent professors

Kat Seiffert Skills

Marketing Communications Marketing Marketing Strategy Leadership Email Marketing Competitive Analysis Market Research Project Management Strategic Planning Cross Functional Team Leadership Event Planning Adobe Creative Suite Web Project Management Social Media Marketing Graphic Design Seo Copywriting Internal Communications Web Content Management Digital Copywriting Corporate Communications Advertising Ap Style Writing Web Design International Marketing Copy Editing User Experience Design Google Analytics Google Adwords Database Marketing Proposal Writing B2b Marketing Online Advertising Product Development

Kat Seiffert Education Details

Frequently Asked Questions about Kat Seiffert

What company does Kat Seiffert work for?

Kat Seiffert works for Smithbucklin

What is Kat Seiffert's role at the current company?

Kat Seiffert's current role is Marketing and Communications Executive.

What is Kat Seiffert's email address?

Kat Seiffert's email address is ks****@****lin.com

What is Kat Seiffert's direct phone number?

Kat Seiffert's direct phone number is +184720*****

What schools did Kat Seiffert attend?

Kat Seiffert attended Depaul University - Charles H. Kellstadt Graduate School Of Business, Miami University.

What skills is Kat Seiffert known for?

Kat Seiffert has skills like Marketing Communications, Marketing, Marketing Strategy, Leadership, Email Marketing, Competitive Analysis, Market Research, Project Management, Strategic Planning, Cross Functional Team Leadership, Event Planning, Adobe Creative Suite.

Who are Kat Seiffert's colleagues?

Kat Seiffert's colleagues are Kayla Moor, Christie Pruyn, Bethany Larrañaga, Fay Smith, Ann Noll, Patrick J Goar, Wayne Horton.

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  • Kat Seiffert

    Senior Coordinator, Marketing And Communications Services At Organization Development Network
    Greater Chicago Area
    1
    odnetwork.org

    3 +131232XXXXX

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