Kat Seiffert Email and Phone Number
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Accomplished and versatile Marketing Executive with diverse B2B, B2C and not-for-profit leadership experience supporting a range of organizations – from global industry associations to boutique professional services firms• Delivers measurable results that drive revenue and margin growth through exceptional strategic planning, financial management, marketing, public relations, research, partner management and relationship-building• Transforms insights into action by leveraging customer and consumer research to inform product development, marketing communication programs and event strategies, leading to sustainable revenue and business growth• Leads collaborative, cross-functional teams to align objectives and optimize marketing resources on meaningful programs
Smithbucklin
View- Website:
- smithbucklin.com
- Employees:
- 621
-
Director, Marketing And CommunicationsSmithbucklin Apr 2022 - PresentChicago, Illinois, United StatesServes as Chief Marketing Officer for multiple client organizations, simultaneously, across a variety of legal, product development, durable goods, healthcare, financial, professional services and technology industries• Established a strong track record of consultative and relationship-based account management with Boards of Directors and industry executives, culminating in being appointed as the head of marketing for Smithbucklin’s largest full-service client organization• Passionately and actively develops trusted, inclusive teams of high-performing marketing, communications and design professionals – ranging from three to 11 team members per client organization with annual marketing budgets ranging from $175,000 to $850,000• Delivers data-based business strategies and recommendations for product development, content development, segmentation, messaging platforms, brand positioning and value propositions as the lead marketing research consultant across client organizations• Led the cross-functional Digital Marketing and Technology Working Group for three years with a focus on developing trend-based white papers, best practices and case studies; continuing education programs; and new technologies and solutions to track digital MROI across all Smithbucklin client organizations• Managed a cross-functional team of internal marketing, content and technology professionals and freelancers to successfully overhaul an association’s website within an aggressive 8-week schedule, including restructuring the site navigation, implementing a full redesign, incorporating search engine optimization on all pages and crafting compelling copy for the top 45 most frequented pages• Developed and managed the execution of an ambitious content marketing strategy that included 30+ multimedia blog posts a month on a new, fully branded microsite, resulting in a 49 percent increase in monthly unique visitors to the site and 73 percent more LinkedIn followers a month than average -
Senior Client Manager, Marketing And CommunicationsSmithbucklin Dec 2018 - Apr 2022Chicago, Illinois, United States -
Client Manager, Marketing And CommunicationsSmithbucklin Dec 2014 - Dec 2018Chicago, Illinois, United States -
Senior Client Coordinator, Marketing And CommunicationsSmithbucklin Jun 2013 - Dec 2014Chicago, Illinois, United States -
Director Of MarketingNeurocritical Care Society Feb 2023 - PresentChicago, Illinois, United States -
Director Of MarketingFinancial & Insurance Conference Professionals (Ficp) Jul 2021 - PresentChicago, Illinois, United States -
Editorial DirectorBank Insurance And Securities Association (Bisa) May 2021 - PresentChicago, Illinois, United States -
Director Of MarketingAmerican Society For Bone And Mineral Research (Asbmr) Oct 2020 - Dec 2022Chicago, Illinois, United States -
Director Of MarketingResearch Chefs Association Jun 2016 - May 2022Chicago, Illinois, United States -
Director Of MarketingLegal Marketing Association Dec 2018 - Nov 2021Chicago, Illinois, United States -
Marketing And Communications ManagerLegal Marketing Association Jun 2013 - Dec 2018Chicago, Illinois, United States -
Marketing Strategy ConsultantSociety Of Interventional Oncology Jun 2020 - Jun 2021Chicago, Illinois, United States -
Head Of Marketing And CommunicationsNational Institute Of Pension Administrators (Nipa) Feb 2017 - Dec 2020Chicago, Illinois, United States -
Brand Development ConsultantSali Alliance™ May 2017 - Dec 2019Chicago, Illinois, United States -
Head Of Marketing And CommunicationsAmerican Ladder Institute Nov 2014 - Apr 2018Chicago, Illinois, United States -
Head Of Marketing And CommunicationsIdug: International Db2 Users Group Nov 2016 - Jan 2018Chicago, Illinois, United States -
Head Of Marketing And CommunicationsOrganization Development Network Jun 2013 - Dec 2016Washington D.C. Metro Area -
Head Of Marketing And CommunicationsIndependent Oracle Users Group (Ioug) Jun 2013 - Jul 2015Greater Chicago Area -
Head Of Global MarketingDataprompt International Jun 2008 - Jun 2013Greater Chicago AreaParticipated in repositioning of knowledge process outsourcing firm’s brand and strategic plan• Managed international web development team to redesign the corporate website, transitioning it from a static site to a CMS-powered site, and develop targeted microsites• Completed compelling application materials that resulted in acceptance as the sole Indian member in the Worldwide Independent Network of Market Research (WIN), an exclusive association of 60+ companiesDataPrompt International is a sister company of the Blackstone Group, Inc. -
Head Of Marketing And CommunicationsBlackstone Group Apr 2008 - Jun 2013Greater Chicago AreaManaged all of the boutique marketing research firm’s internal and external marketing initiatives• Collaborated with internal team to develop an industry-changing product for online focus groups and transformed it into the company’s leading door-opener through self-designed advertisements in targeted trade journals and a promotional online video • Developed targeted HTML email campaigns that built brand equity and created over $500,000 in sales opportunities from existing and new clients• Managed a national team to develop the corporate website, including a reorganized site structure, SEO-enhanced copywriting and research-based wireframes• Supported a team of research analysts in developing data visualizations for Fortune 500 clients• Transitioned business development proposals into well-designed, compelling stories, including one proposal that resulted in the highest revenue project by over 800 percent for that year• Executed the company’s first national event marketing plan to generate qualified leads in the hard-to-penetrate pharmaceutical industry, resulting in a return on investment of 200 percent -
Project Assistant, Mergers & Acquisitions Clearance And Antitrust LitigationKirkland & Ellis Llp Jul 2005 - Aug 2007Greater Chicago AreaEfficiently coordinated 100+ cross-functional, multinational projects for a top 5 law firm in the world• Streamlined process that resulted in finishing a time-sensitive, high-profile document review two weeks early by training 13 contract attorneys on an innovative, beta-version software and effective supervision• Conducted competitive market analysis to design detailed visual aids that were essential in securing the Federal Trade Commission’s approval of a highly contested $681 million deal -
Editorial Board Member And Website DesignerCompass Magazine Jan 2005 - May 2005Miami University, Oxford, Ohio• Designed website and supervised timely content development and design of 42 articles by 25 journalists for the annual publication of the College of Arts and Science• Elected to three-person editorial board upon showing strong leadership skills and vision -
Product Developer And Web DesignerInnovations Journal May 2004 - Dec 2004Oxford, OhioReceived Procter and Gamble grant to co-develop "Innovations Journal," an online, peer-reviewed academic journal on the pedagogy of Romantic Era literature, with one of Miami’s preeminent professors
Kat Seiffert Skills
Kat Seiffert Education Details
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Integrated Marketing Communications, Marketing Management -
English: Journalism, International Studies
Frequently Asked Questions about Kat Seiffert
What company does Kat Seiffert work for?
Kat Seiffert works for Smithbucklin
What is Kat Seiffert's role at the current company?
Kat Seiffert's current role is Marketing and Communications Executive.
What is Kat Seiffert's email address?
Kat Seiffert's email address is ks****@****lin.com
What is Kat Seiffert's direct phone number?
Kat Seiffert's direct phone number is +184720*****
What schools did Kat Seiffert attend?
Kat Seiffert attended Depaul University - Charles H. Kellstadt Graduate School Of Business, Miami University.
What skills is Kat Seiffert known for?
Kat Seiffert has skills like Marketing Communications, Marketing, Marketing Strategy, Leadership, Email Marketing, Competitive Analysis, Market Research, Project Management, Strategic Planning, Cross Functional Team Leadership, Event Planning, Adobe Creative Suite.
Who are Kat Seiffert's colleagues?
Kat Seiffert's colleagues are Kayla Moor, Christie Pruyn, Bethany Larrañaga, Fay Smith, Ann Noll, Patrick J Goar, Wayne Horton.
Not the Kat Seiffert you were looking for?
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Kat Seiffert
Senior Coordinator, Marketing And Communications Services At Organization Development NetworkGreater Chicago Area1odnetwork.org3 +131232XXXXX
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