Katie Garmendia Email & Phone Number

New York, Ny, Us

New York, New York, United States

New York, New York, United States

New York, New York, United States

Greater New York City Area

Greater New York City Area

Greater New York City Area

• Access and interpret data from a variety of syndicated and proprietary media research sources including audience rating reports, consumer product usage databases, advertiser expenditure data, social media, and ad effectiveness data • Field time-sensitive ad-hoc requests and questions from Customer Marketing and Sales staff on aforementioned data Proactively develop and create research solutions to advertiser challenges Ability to transform data into actionable insights and provide consultative value to internal and external clients Produce sales research collateral materials including one-sheets, slides for client presentations, strategic positioning pieces, competitive audience reports, and advertiser expenditure reports Regularly attend internal and external meetings, industry seminars / conferences, and contribute research insights when applicable

Greater New York City Area

Work with the VP and Associate Director of Strategic Research in the creation of detailed analyses, reports, presentations and marketing/sales materials covering NBCU’s sports properties – on NBC (Olympics, Sunday Night Football, NHL, French Open, Triple Crown) and NBC Sports Network (NHL, Olympic trials, Premier League, MLS, Tour de France, IndyCar, college sports including football, basketball and ice hockey)Utilize both syndicated and custom research tools to effectively position various NBC Sports properties and develop ROI analysis.Communicate directly with sales and marketing contacts to cultivate client specific sales research. Support cross-network positioning for sales, marketing, and communications departments.Explore and evaluate new metrics that will enhance the value of NBCU’s audience to advertisers.Assist in the training and professional development of junior analysts and interns. Reviewing work and providing guidance/training when necessary.Communicate effective insights in visually compelling formats.

Greater New York City Area

Work with the VP and Director of Sports Sales Research in the creation of detailed analyses, reports, presentations and marketing/sales materials covering NBC Sports Group’s properties (Sunday Night Football, Olympics, NHL, Golf, MLS, French Open, Triple Crown) and networks (NBC, NBC Sports Network, Golf Channel)Utilize both syndicated research tools to effectively position various NBC Sports properties and develop ROI analysisSupport cross-network positioning for sales, marketing, and communications departments

Durham, Nc

Washington, D.C.