Lead and develop ANZ marketing strategy, identify and grow strong parter ecosystem, and land Aliapy global mission in ANZ.

1. Drive partner and alliance GTM business plan and manage GTM programs supporting APJ partner growth strategy. 2. Lead partner enablement strategy and manage programs with the goal to grow demand for Citrix products and solutions.3. Engage with top tier alliance and partners at Executive and management level to drive new sales initiatives and programs rollout. 4. Drive partner compliance achievement including revenue, technical competency, report and manage partner performance scorecards at APJ level.

1. Manage ANZ partner operations and go-to-marke strategies2. Set and track sales and marketing target for partners3. Manage go-to-market fund and track ROI 4. Manage all demand generation efforts including content marketing, online and social marketing, leads generation, partner conferences, industry roadshows, PR, and co-marketing

1. Senior leader reporting to regional CMO and global Partner sales VPs2. Develop partner strategies to drive business growth in competitive markets3. Collaborate with field sales and partners to drive business alignment, and enable them to sell.4. Manage all partner marketing principles including brand strategies and asset management, new product launch, product marketing, content marketing, co-marketing, channel marketing, retail marketing, demand generation, digital marketing, social and PR5. Contribute to global brand and partner strategy formulation and implementation.6. Manage direct and in-direct marketing fund

1. Lead go to market strategies and manage a portfolio of businesses including re-sellers, distributors and retailers across 13 Asia markets in ANZ, India, Greater China, SEA, Singapore, and Korea2. Prepare teams for significant change processes, including the designation of China as a stand-alone region within the corporation

1. Manage education consulting business across the ultra-competitive education,finance, and ICT sectors. 2. Build and motivate a team of 20 to be Global 2nd education service delivery center. 3. Engage with direct sales and key account teams in biding, account management, business proposals, and service delivery.