Katherine Lowe Email & Phone Number

San Francisco, Ca, Us

San Francisco, Ca, Us

San Francisco, California, Us

Oakland, Ca, Us

• Managed local and National projects for clients such as Wendy's, Petco and Papa Murphy's from concept to completion for 75+ simultaneous campaigns valued between $50k and $2M through producing and managing timelines, maintaining budget, facilitating creative development and day to day project management• Enabled 26% increase in key local account revenue in 2019 through excellent customer service, ownership of all post sale client communication and cultivating lasting positive business relationships between clients and internal teams through exceptional client service • Liaised with internal and external teams, developing collaborative relationships and workflows to communicate cross-functionally, problem solve and drive results• Creatively strategized with sales team to plan campaigns around client KPIs and providing insight into user targeting and tailored messages• Acted as the design and production specialist leading all internal and external kick off calls and walking clients through creative executions, functionality and production• Generated and analyze campaign metrics to monitor performance and provide optimizations to meet and exceed campaign objectives• Provided leadership and mentoring to junior Client Services members

Oakland, Ca, Us

• Delivered seamless post-sale campaign execution, providing a high-level of client service support for a client roster including Intel, HP, Anheuser Busch and Target, that required highly strategic/tailored approaches and campaign revenue goals between $500k - $5M • Revitalized and implemented improved training schedule to bring new team members up to speed within two weeks and provided leadership and mentorship to junior team members during organizational shift in Client Services team• Successfully managed a year-long $4M first to market campaign, facilitated ongoing client meetings to monitor campaign performance and discuss creative functionality and design, worked with curation team, partnered with design team, and provided weekly trends in performance metrics• Promoted to Senior Campaign Manager in less than one year• Provided leadership and mentorship to junior team members during organizational shift in Client Services team• Collaborated with internal teams including: Sales, Design and Audio Production, Trafficking, Billing, Sales Research, Artist Relationships, Ad Solutions, Ad Tech, Sales Development, Engineering and Legal• Led kick off calls and meetings with creative/ad agencies and internal teams to understand creative messaging and objectives needed to design and build out custom programs and campaigns • Produced and managed creative and technical production timelines and asset delivery

Oakland, Ca, Us

• Primarily managed strategic and key accounts including Intel ($4M annual spend), HP ($500k annual spend) and Anheuser Busch ($750k annual spend) • Led kick off calls and meetings with creative/ad agencies and internal teams to understand creative messaging and objectives needed to design and build out custom programs and campaigns

Oakland, Ca, Us

• Ensured full revenue recognition by independently managing all elements of advertising programs and implementing in an accurate and timely manner • Cultivated positive professional relationships with clients, vendors and internal teams

San Francisco, Ca, Us

• Managed over $10M in consumer advertising campaigns for Best Buy, HP and PC Tools, on CNET.com, CBSNews.com, BNET.com, ZDNET.com and Gamespot.com • Handled all aspects of the campaign development; drafting client RFPs, to trafficking ads and helping sales team meet their quarterly goals• Coordinated with Advertisers, Internal Legal Team, Rich Media Department, Billing, and Design • Served as primary point of contact for client inquiries and requests • Assisted in the training of new Account Coordinators

San Francisco, Ca, Us

• Supported all Account teams in the green tech and non-profit divisions• Drafted pitches and press releases • Conducted outreach to local media to secure coverage in local publications, including The San - Francisco Chronicle and SF Weekly• Composed ROI reports for Save-the-Redwoods League and The American Craft Council that evaluated PR campaigns and showcased our effectiveness in generating new business• Other clients included: Whole Foods Market, San Francisco Ballet, The Contemporary Jewish Museum, Simon Pearce

Santa Barbara, Ca, Us

• Promoted to Account Assistant in the Gourmet Foods division after interning for five months• Contacted and conversed with relevant publications about gourmet food client promotion • Composed and edited press releases for gourmet food clients• Trained new interns in the everyday workings of Christie Communications

Santa Barbara, Ca, Us

• Conducted telephone conversations and follow-up calls with magazine and newspaper editors regarding gourmet food clients• Worked closely with the Account Executive to develop press releases and designed press kits and sample packages for the media• Performed basic office administrative duties