Katherine Atkinson

Katherine Atkinson Email and Phone Number

SVP, Global Sales and Marketing @ Rapid Micro Biosystems
Franklin, TN, US
Katherine Atkinson's Location
San Diego, California, United States, United States
Katherine Atkinson's Contact Details

Katherine Atkinson work email

Katherine Atkinson personal email

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About Katherine Atkinson

I am a seasoned commercial executive leader with a proven track record for consistently surpassing quotas - supported by multiple achievement awards.My unique background --starting in broadcasting and rising in sales leadership- has afforded me excellent people skills and the ability to challenge and develop sales, marketing and operation teams.I have two decades of territory management and sales experience in the healthcare, life sciences and technology industries. I am committed to working closely with customers and colleagues to meet and exceed goals. I have a creative approach to defining new markets and sales channels to acquire additional business. Excellent at managing through change.Specialties: Sales and Marketing, Sales Management, Account Management, Customer Service, Negotiation, Hospital and Life Science Sales, Instrumentation/Capital Equipment Sales, Consumable and Reagent Sales, Manufacturer and Distributor Sales; Global Distribution Management, Strategic Partnerships; Customer Experience, Team Coaching and Leadership

Katherine Atkinson's Current Company Details
Rapid Micro Biosystems

Rapid Micro Biosystems

View
SVP, Global Sales and Marketing
Franklin, TN, US
Employees:
201
Katherine Atkinson Work Experience Details
  • Rapid Micro Biosystems
    Svp, Global Sales And Marketing
    Rapid Micro Biosystems
    Franklin, Tn, Us
  • Truvian
    Advisory Board Member
    Truvian
    Franklin, Tn, Us
  • Quantum-Si
    Svp, Commercial Marketing
    Quantum-Si Apr 2023 - Present
    Branford, Ct, Us
  • Truvian
    Advisory Board Member
    Truvian Oct 2024 - Present
    San Diego, California, Us
    Commercial Advisor to the CEO and COO
  • Center For Community Solutions
    Advisory Board Member
    Center For Community Solutions Feb 2024 - Present
    San Diego, Ca, Us
  • Evofem Biosciences
    Chief Commercial Officer (Cco)
    Evofem Biosciences Nov 2021 - Mar 2023
    San Diego, Ca, Us
  • Pleno Inc.
    Advisor
    Pleno Inc. Mar 2021 - Dec 2022
    San Diego, California, Us
  • Center For Community Solutions
    Board Vice President
    Center For Community Solutions Apr 2021 - Jul 2022
    San Diego, Ca, Us
  • Center For Community Solutions
    Board Member
    Center For Community Solutions Jun 2019 - Jul 2022
    San Diego, Ca, Us
  • Truvian
    Svp, Commercial
    Truvian Sep 2019 - Nov 2021
    San Diego, California, Us
  • Epic Sciences
    Chief Commercial Officer
    Epic Sciences Aug 2018 - Sep 2019
    San Diego, Ca, Us
    • Responsible for development of Epic’s global commercial strategy and its implementation. • Oversee the Sales, Marketing, Business Development, Customer Service and Reimbursement departmental staff; sets annual revenue goals and objectives; assesses incentive/compensation policies for commercial organization. • Works with executive team to develop short and long term business plans for the commercial departments, identifying key activities, priorities and risks. • Establishes and implements short and long-range goals, objectives, policies, and operating procedures for the commercial departments. • Oversees the planning, coordinating, and execution of product launch activities. • Develops in-depth knowledge of current and future competition and executes company strategies to effectively compete and achieve revenue and profit goals. • Identifies Business Development strategies • Develops in-depth knowledge of current and potential strategic partnerships.
  • Edico Genome
    Vice President Of Business Development And Strategic Partnerships, An Illumina Company
    Edico Genome Jan 2018 - May 2018
    Acquired by Illumina in May of 2018Led all aspects of multidisciplinary global leadership role involving lead generation, strategic partnerships & accounts, and distribution channels for Edico Genome. • Developed and managed major strategic partnerships with cloud solution partners, platforms, and complementary technology partners with potential integrations.• Created new channel contract template and due diligence program that resulted in new partnerships and earning an incremental $5M in revenue commitment.• Identified several demand generation initiatives resulting in earning $1.6M in additional opportunities within first two months in role.
  • Illumina
    Commercial Director, Global Channel Partners
    Illumina Jan 2016 - Jan 2018
    San Diego, Ca, Us
    Led a team of five director-level reports including sales, marketing, and operational talent. ▪ Oversaw over $300M in indirect business with 44% YOY growth in 2016 and 18%, 2017.• Drove demand, and short-term and long-term profit goals; developed distributor campaigns and created programs designed to build pipelines in channel markets. • Monitored performance of commercial activities using key metrics including revenue, pipeline growth, new customer acquisition, and specific market segment growth.• Developed and implemented commercial strategies, focused on accelerating business growth and aligning with company goals and objectives. • Created a robust business model (channel blueprint) and global channel strategy for instrument portfolio and Illumina’s newly acquired subsidiaries.
  • Illumina
    Director, Global Channel Partners, Latam & Inside Sales, Demand Generation & Product Care Teams
    Illumina Jan 2014 - Jan 2016
    San Diego, Ca, Us
    Managed large team of 80+, consisting of global channel members, inside sales, demand generation, product care representatives, and Latin America sales and support.▪ Developed and coordinated all aspects of world class channel organization including goal setting, performance assessment, onboarding, termination, and team development leading to the creation of the Global Channel Partner Department at Illumina• Generated up to $1.4B in annual revenue and led inside sales team to achieve an additional $75M in incremental sales. • Led Global Channel Partner program for internal and external teams that produced over 20% growth from the partner network • Double digit sales growth each year for all sales teams • Transformed inside sales group from administrative function to high-performing sales team to equip with skills need to scale organization.
  • Illumina
    Global Sales Manager, Molecular Biology/Pcr Products
    Illumina Dec 2012 - Jan 2014
    San Diego, Ca, Us
    ▪ Built and managed a team of 7 strategic Sales Representatives and Distribution Managers for MBPCR business unit, inclusive of Epicentre (an Illumina Company)▪ $25 million in sales - both direct and distribution channels, 12% growth YTD▪ Interact internally with Illumina & Epicentre management and externally with collaborators to identify new market segment opportunities for Epicentre’s products; develop and execute plans to penetrate these markets▪ Oversee overall product portfolio gross margins and revenue targets▪ Manage global distributor network (46 international distributors)▪ Work with R&D, Manufacturing, Quality and Marketing to establish target final customer requirements and product specifications
  • Beckman Coulter
    National Sales Manager, Life Science Distribution
    Beckman Coulter 2011 - 2012
    Brea, California, Us
    ▪ Managed $40 million nationwide territory, leading 11 Distribution Managers; 106% and 101% finishes in the consecutive years. ▪ Train and educate VWR reps throughout multi-state territory▪ Direct and Distribution sales▪ Developed Go-to-Market strategy enabling growth in excess of market growth▪ Initiated nationwide “Road Show” focused on Distributor training that encompassed cross product workflow solutions▪ Won prestigious VWR Award for Instrument Supplier of the Year
  • Beckman Coulter
    Senior Distribution Manager
    Beckman Coulter 2007 - 2011
    Brea, California, Us
    Named to prestigious “Inner Circle” program for top performer of the year plan at 152% to plan▪ Manage $4.5 million,7 state territory ▪ Train and educate VWR reps throughout multi-state territory▪ Direct and Distribution sales▪ Conducted formal trainings to reps, manager and VP’s within Distribution organization ▪ Conduct quarterly business reviews with Distribution Managers and VP’s▪ Named to National Sales Advisory Council▪ Delta Force Chairperson for Centrifuge Diagnostic and Biomedical committees▪ Trainer for new DTM’s in 2010 and in 2011▪ Bridges Candidate program for management training▪ Performance led to promotion to National Sales Manager
  • Thermo Fisher Scientific
    Territory Manager
    Thermo Fisher Scientific Sep 1999 - Jun 2007
    Waltham, Ma, Us
     Consecutive award winner for unsurpassed performance: President’s Team award 2001 & 2000; Silver Sales Award 2001 & 2000; Region of the year 2001; Incentive Trip winner for 2001 & 2000; 2006 Award winner Consistently over-achieved forecast averaging 110% on sales quotas both years with company. Earned promotion from Sales Rep to Sr. Sales Rep to Territory Manager in only 2 ½ years.▪ Managed $5 million sales territory that included 5 states for biotech and research lab industry sales. ▪ Generated extra sales by identifying new channels to promote and market products through.▪ Trained and educated distributor reps about products and sales tactics
  • Fisher Scientific
    Sales Representative
    Fisher Scientific 1998 - 1999
    Pittsburgh, Pennsylvania, Us
     Consistently over-achieved monthly forecast averaging 105% sales. Recognized as the #1 performer on a veteran team of ten representatives. Added several new accounts to the territory bringing new business to company.▪ Managed a $1 million sales territory for research and biotech sales targeting 200+ accounts.▪ Organized and planned multiple events and product shows bringing in new accounts.

Katherine Atkinson Skills

Sales Management Negotiation Account Management Life Sciences Hospitals Contract Negotiation Biotechnology Consultative Selling Key Account Management Selling Direct Sales Team Building Solution Selling Customer Satisfaction Sales Process Team Leadership Management Salesforce.com Capital Equipment Sales Forecasting Sales Presentations International Sales Channel Partners Sales Force Development Crm Customer Retention Qpcr Strategic Sales Strategy Pharmaceutical Industry Lifesciences Laboratory Automation Product Launch Cross Functional Team Leadership Medical Devices Product Marketing Market Development Competitive Analysis Global Marketing Product Development Pricing Product Management Sales Operations Commercialization Cold Calling P&l Management New Business Development Strategic Partnerships Training

Katherine Atkinson Education Details

  • University Of Houston
    University Of Houston
    Broadcast Journalism / Public Speaking
  • Marketing Week Mini Mba With Mark Ritson
    Marketing Week Mini Mba With Mark Ritson
    Marketing

Frequently Asked Questions about Katherine Atkinson

What company does Katherine Atkinson work for?

Katherine Atkinson works for Rapid Micro Biosystems

What is Katherine Atkinson's role at the current company?

Katherine Atkinson's current role is SVP, Global Sales and Marketing.

What is Katherine Atkinson's email address?

Katherine Atkinson's email address is ka****@****fem.com

What is Katherine Atkinson's direct phone number?

Katherine Atkinson's direct phone number is +185825*****

What schools did Katherine Atkinson attend?

Katherine Atkinson attended University Of Houston, Marketing Week Mini Mba With Mark Ritson.

What skills is Katherine Atkinson known for?

Katherine Atkinson has skills like Sales Management, Negotiation, Account Management, Life Sciences, Hospitals, Contract Negotiation, Biotechnology, Consultative Selling, Key Account Management, Selling, Direct Sales, Team Building.

Who are Katherine Atkinson's colleagues?

Katherine Atkinson's colleagues are Crystal Silva, Ryan Garstang, Christopher P., Junior Lopez, Jose Jimenez, Steven Higgins, Scott Pattershall.

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