Katie Crowell (Harty) Email & Phone Number

Boston, Ma, Us

Denver, Colorado, Us

Denver, Colorado, Us

Denver, Colorado, Us

Denver, Colorado, Us

The Phoenix is fueling and igniting a movement that builds on the power of connection and belonging to change the way society approaches addiction and recovery. The Phoenix is running, music, yoga, CrossFit, poetry; it's about sharing experiences that bring us together so we can collectively heal.Whether you are in recovery, in support of someone in recovery, or are living/curious about a sober lifestyle, The Phoenix is for you.

Nashville, Tn, Us

Provided leadership in development and delivery of strategic, integrated marketing plans; responsible for exemplary deliverables for clients and driving revenue for agency.• Directed daily activities of 3-10 person teams to ensure quality service to key account: LP Building Solutions. Developed & maintained client confidence as a trusted advisor & partner.• Managed LP’s Growth and Innovation business segment; executed the launch of LP Elements® Performance Fencing and grew internal forecast by 56% from 2019 to 2020.* • Led development of compelling and actionable creative briefs and campaign recommendations, ensuring successful department integration and clear KPIs across strategy, PR, digital engagement, UX, development, and creative teams.• Managed monthly billing & forecasting, proactively communicating key business indicators to senior leadership.*Prior to COVID-19 Pandemic

Boston, Ma, Us

Developed and launched novel marketing/sales channel for the Adidas group.• Led the build-out from concept to execution of the 1st and 3rd “brick & click” showrooms for the Adidas group, on time (6 months) and within budget ($70,000). • Surpassed KPIs in social media followers, foot traffic, and email acquisition by 44%.• Planned and executed 60+ events, activated 50+ local fitness influencers, and negotiated strategic partnerships and sponsorships, including Sweetgreen and 10% Happier, to drive sales and brand perception.

Boston, Ma, Us

Drove alignment to the brand Marketing Working Budget (MWB) spend guidance, working cross-functionally across 3 Global business units and 15 Markets per season, per year, with focus on the US, Western Europe, and Latin America.• Established and standardized a new process for Market marketing plans to ensure local marketing initiatives supported both the global Brand ambitions and local business needs.• Proactively managed cross-cultural relationship development and OTIF delivery of go-to-market plans to international teams; organized and led in-person sessions across India, Japan, South Korea, Russia, and Europe.

Burlington, Massachusetts, Us

Provided strategic recommendations and data analytics to biopharmaceutical companies.• Managed 2-6 person teams, including external vendors, and worked interdepartmentally with internal analyst partners.• Utilized qualitative and quantitative inputs to develop and present market opportunity and product acquisition assessments, product positioning analyses, and forecasts.• Overhauled the Consulting Group's website through a redesign of the layout and development of new content, working across marketing, IT and consulting teams.

Burlington, Massachusetts, Us

Managed business plan, set internal deadlines according to development plan, managed fundraising strategy and participated in investor meetings and competitions.• Graduate of RevUp's inaugural class, a 12-week, accelerator program for technology startups, during which Leotus was named one of the "Top Five Start-ups to Watch" by Mass High Tech Magazine, Sep. 2009.• First place in the Products & Services Track at MIT's Executive Summary Contest, Feb. 2010. • Received Bronze in the 2011 Industrial Designers Society of America (IDSA) Awards.

B.A., Commerce, Organizations, And Entrepreneurship With Focus In Technology Management

Study Abroad, Biotechnology, Economics, Globalization