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Katherine Lancaster, Mba, Ipc is listed as Analyst | Data Strategist | Market Researcher | Insights Professional | Customer Experience | Operations — Open to OC, LA Hybrid, or Remote Roles at Hallmark Cards, based in Irvine, California, United States. AeroLeads shows a work email signal at morpace.com and a matched LinkedIn profile for Katherine Lancaster, Mba, Ipc.
Katherine Lancaster, Mba, Ipc previously worked as Retail Merchandiser at Hallmark Cards and Layoff/position eliminated at Career Break. Katherine Lancaster, Mba, Ipc holds Principles Of Market Research Certificate Program, Research Design, Sampling, Advanced Data Analysis, Trends, Data Collection, Qual & Quant from The University Of Georgia.
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AeroLeads found 1 current-domain work email signal for Katherine Lancaster, Mba, Ipc. Compare company email patterns before reaching out.
Versatile professional with an MBA and expertise in analytics, market research, and operations, seeking full-time opportunities in Orange County, CA, hybrid roles in LA, or remote roles nationwide. Passionate about optimizing processes and driving strategic decisions through actionable insights.Key Skills & Expertise• Data Analysis & Visualization: Proficient in Tableau, Power BI, SQL, and Python for analyzing datasets and creating visual stories.• Market Research: Experienced across industries including Auto, Electronics, CPG, and Healthcare, leveraging tools like SPSS, Qualtrics, and SurveyMonkey.• Operations & Administration: Proven track record in organizing, streamlining processes, and improving operational efficiency.• Cross-Functional Collaboration: Skilled in consulting with senior leaders, including VPs and business owners, to deliver actionable insights.Certifications & Education• MBA, Webster University• BS in Business (Marketing and Finance), UNC Wilmington• Market Research Certification, University of Georgia• Analytics Certification, Career Development Solutions• Insights Professional Certificate (Principal), Insights AssociationSoftware ProficiencySpecialized in advanced Excel, Tableau, Power BI, SQL, and Python for analytics, alongside experience with Salesforce, Jira, InDesign, and Mailchimp.InterestsPassionate about exploring data trends and creating impactful strategies. Always seeking to learn and adapt in dynamic environments.
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A career timeline built from the work history available for this profile.
Kansas City, Missouri, Us
Managed product displays and inventory levels, optimizing stock availability and sales performance by leveraging data-driven insights and collaborating with store management.• Analyzed weekly sales data to optimize product placement and display strategies, boosting sales of seasonal merchandise.• Developed and submitted reports on product movement and sales performance, ensuring informed decision-making for restocking and merchandising.
• Laid off from Vizio in November 2023.• Completed a 320-hour Analytics Certification program in October 2024.• Started a part-time Merchandiser role at Hallmark in August 2024.• Currently seeking full-time opportunities with a growth-oriented company as of November 2024.
Irvine, Ca, Us
Led data-driven insights and reporting for product and market performance, focusing on trends, sales, and consumer behavior to support strategic decisions across multiple teams.• Spearheaded 50+ presentations on market trends, sales, and emerging target markets, delivering actionable insights to retail clients and executives.• Developed and maintained Tableau dashboards and visualizations to track sales, business planning, and marketing performance, enhancing cross-team collaboration.
Directed recruitment operations and project management, ensuring seamless execution of market research studies through effective team leadership and efficient data management.• Led and motivated a team of Telephone Recruiters and Project Managers, earning Employee of the Year recognition in 2021.• Managed respondent quotas and screener data for surveys, focus groups, and in-home interviews, consistently completing projects two weeks ahead of schedule using Mailchimp and database tools.
Coordinated and managed research-related projects across multiple industries, ensuring seamless execution through collaboration and efficient organizational skills.• Led 150+ recruiting projects in Automotive, Retail, Healthcare, CPG, and Technology sectors, partnering with over 20 full-service Market Research companies.• Utilized advanced organizational skills to prioritize and manage multiple projects simultaneously, ensuring timely and accurate deliverables.
Supported project initiation and data collection efforts, optimizing processes to reduce costs and improve project timelines through efficient project management.• Awarded Employee of the Month in May 2019 for outstanding performance and initiative.• Created and managed a comprehensive data collection system for clients, projects, and participants, reducing budget costs and accelerating project timelines.
Charlotte, Nc, Us
Managed client relationships and exceeded sales goals, providing financial guidance and support across multiple branch locations.• Ranked Number One Banker in the district for exceeding sales goals in May and June 2017.• Trained Relationship Managers and served as Acting Branch Manager, supporting 5 locations: Huntington Beach, Mission Viejo, Rancho Santa Margarita, Laguna Hills, and Lake Forest.
Led marketing initiatives to promote awareness and drive engagement for ADHD, Autism, and Neurofeedback services.• Increased book sales by 25% and website traffic by 30% through targeted digital marketing and SEO efforts.• Developed and managed business profiles on Yelp, LinkedIn, and Facebook, while creating marketing materials using InDesign, Illustrator, and Photoshop.
Livonia, Michigan, Us
Supported market research projects with qualitative and quantitative analysis, delivering key insights to clients in diverse industries.• Specialized in research for Automotive, Technology, Healthcare, and Retail sectors, providing actionable insights and statistical analysis.• Managed online panels using Vision Critical, created reports and presentations, and ensured data quality control for surveys and documents.
Managed key operational functions for a family-owned business, optimizing processes and reducing costs through strategic analysis and system improvements.• Reduced accounting and tax costs by 50% by creating a database to track sales and preparing all tax returns.• Led marketing, expense management, and contract negotiations to streamline operations and improve profitability.
Jacksonville, Nc, Us
Managed marketing and research initiatives across 17 markets, driving growth and supporting sales teams to meet goals in the commercial lines insurance sector.• Increased revenue by 25% through targeted marketing and research for a top commercial lines insurance company.• Gathered data on consumers, competitors, and market conditions across industries including manufacturers, wholesalers, hotels, restaurants, nursing homes, moving/storage, and construction to enhance insurance offerings.
Other employees you can reach at hallmark.com. View company contacts →
Candy Drake
Colleague at Hallmark CardsUnited States
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KK
Karen Kawallek
Colleague at Hallmark CardsLees Summit, Missouri, United States
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Connie Cohen
Colleague at Hallmark CardsIllinois, United States
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Esther Boyd
Colleague at Hallmark CardsKansas City, Missouri, United States
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Marti Muchnicki
Colleague at Hallmark CardsSharpsburg, Georgia, United States
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Ralf Heilig
Colleague at Hallmark CardsGermany
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Becky Matlack
Colleague at Hallmark CardsKirksville, Missouri, United States
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KW
Karen Walker
Colleague at Hallmark CardsKansas City, Missouri, United States
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Cynthia Burnham
Colleague at Hallmark CardsMesa, Arizona, United States
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AL
Audia Lobel
Colleague at Hallmark CardsAtlanta Metropolitan Area, United States
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Quick answers generated from the profile data available on this page.
Katherine Lancaster, Mba, Ipc works for Hallmark Cards.
Katherine Lancaster, Mba, Ipc is listed as Analyst | Data Strategist | Market Researcher | Insights Professional | Customer Experience | Operations — Open to OC, LA Hybrid, or Remote Roles at Hallmark Cards.
AeroLeads has found 1 work email signal at @morpace.com for Katherine Lancaster, Mba, Ipc at Hallmark Cards.
Katherine Lancaster, Mba, Ipc is based in Irvine, California, United States while working with Hallmark Cards.
Katherine Lancaster, Mba, Ipc has worked for Hallmark Cards, Career Break, Vizio, A Point Of View Research, Inc., and Bank Of America.
Katherine Lancaster, Mba, Ipc's colleagues at Hallmark Cards include Candy Drake, Karen Kawallek, Connie Cohen, Esther Boyd, and Marti Muchnicki.
You can use AeroLeads to view verified contact signals for Katherine Lancaster, Mba, Ipc at Hallmark Cards, including work email, phone, and LinkedIn data when available.
Katherine Lancaster, Mba, Ipc holds Principles Of Market Research Certificate Program, Research Design, Sampling, Advanced Data Analysis, Trends, Data Collection, Qual & Quant from The University Of Georgia.
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