Katherine Liu

Katherine Liu Email and Phone Number

WuXi Biologics, Head of Culture & Employer Branding @ WuXi Biologics/药明生物
wuxi, jiangsu, china
Katherine Liu's Location
Pudong, Shanghai, China, China
About Katherine Liu

Accomplished senior profession with 15+ years’ experience with expert Culture, Employer Branding, EVP, Employee communication and marketing knowledge in Biologics, consumer finance, manufacturing, consulting fields, experienced of working in large international matrix organizations. Thorough understanding and comprehensive experience of the Culture, Employer Branding, Marketing, Internal & External communications with a mix of PR, Media, Social Media, Branding, Customer Experience and Engagement. History of success experience as a leader to manage full – cycle communication projects.

Katherine Liu's Current Company Details
WuXi Biologics/药明生物

Wuxi Biologics/药明生物

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WuXi Biologics, Head of Culture & Employer Branding
wuxi, jiangsu, china
Employees:
1315
Katherine Liu Work Experience Details
  • Wuxi Biologics/药明生物
    Head Of Culture And Employer Branding
    Wuxi Biologics/药明生物 Jul 2022 - Present
    中国 上海市 浦东新区
    Service scope:1. Corporate Culture2. Employer Branding and EVP3. Employee Communication
  • Home Credit China
    Senior Communication Manager
    Home Credit China Nov 2017 - May 2021
    中国 天津市
    1. Overview:Internal communications and culture transformation at company level, as well as communication architecture establishment & improvement, and culture buildup for key business department. 2. Service scope covered: Strategy Transformation / Change Management Communication, Content Management, Social Media management, Company Events and engagement activities Management, Culture Buildup & Transformation, Company Business Communication, Crisis Communication, Recognition Program Reformation & Innovation
  • 西子电梯科技有限公司
    Marketing Director
    西子电梯科技有限公司 Sep 2015 - May 2017
    中国 浙江省 杭州
    1. Orchestrated all company marketing and corporate brand promotion strategies & budget in align with company priorities that significantly boosted the sales performance, increased customer stickiness by tracking the activities in business operation. 2. Major area: 1) Marketing, Channel, and Branding Promotion; 2) External & Internal Content Management and dissemination; 3) Product Marketing; 4) Media & Public Relations; 5) Customer Experience & Engagement; 6) Market Research & Analysis; 7) Crisis Communication; 8) Government Relations
  • Otis / Sigma Elevator
    Corporate Communications Manager
    Otis / Sigma Elevator Nov 2011 - Sep 2015
    中国 辽宁省 大连
    1. Managing external & internal communications and strongly supporting sales performance improvement, in alignment with company goals and business priorities. 2. Major areas:1) Channel, Branding and Marketing Promotion Campaigns; 2)Product Marketing; 3) Content Management; 4) Internal Events and Engagement Activity Management; 5) Brand Visual Image Management; 6) Customer Experience & Engagement; 7) Corporate Social Responsibility; 8) Government Relations;
  • 埃森哲
    Communications Specialist
    埃森哲 May 2006 - Oct 2011
    中国 辽宁省 大连
    1. Started as business Operations Analyst that exceled at handling task as assigned, promoted to senior communication specialist in cross operation Department. 2. Managing internal communication management that covered 900+ employees, including key message drafting & cascades via online and offline channels, event management, change management communication, global communication & engagement initiatives landing, visual identification management, creative service, client & stakeholders’ visit, etc.
  • 凯宾斯基
    Public Relations Specialist
    凯宾斯基 Mar 2005 - Apr 2006
    中国 辽宁省 大连
    Assisted the Sales & Marketing Director to carry out PR related tasks before grand opening, including external communications, media communication, delivered creative articles and designs on hotel printing materials, optimizing sales & marketing tools and advertisement and promotions on traditional media.

Frequently Asked Questions about Katherine Liu

What company does Katherine Liu work for?

Katherine Liu works for Wuxi Biologics/药明生物

What is Katherine Liu's role at the current company?

Katherine Liu's current role is WuXi Biologics, Head of Culture & Employer Branding.

Who are Katherine Liu's colleagues?

Katherine Liu's colleagues are 赵(Zhao)子豪(Zihao), Stephanie Traynor, Echo Yang, Ciara Mccarthy, Alexander Stütz, Yadi(Miki) C., Aoife Flanagan.

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