Katherine Peach Email & Phone Number

New York, Ny, Us

San Francisco, Ca, Us

I led the strategic development of content for various Fortune 500 and nonprofit clients, including Reuters Plus and the Anti-Defamation League. By specializing in audience growth and A/B testing, I performed content audits using tools like SEMRush and Google Analytics (G4). Collaborating with designers and stakeholders, we successfully drove engagement through improved UX writing and information architecture.Copywriter for product packaging and online product descriptions (including taglines, brand stories, and website marketing copy) for Daybreak Seaweed Co., an ocean-grown seasoning carried in Whole Foods.

Fishers, In, Us

Managed a team of 10 editors and around 40 freelance writers for Tasting Table, Static Media's flagship food site. Ideated, pitched, wrote, and edited features, news, and commerce articles. Top-edited and published 8-10 articles per day and helmed upwards of 150 simultaneous projects.

Fishers, In, Us

Managed freelance writers and shaped articles through publication, curating the homepage by editing 3 to 4 articles per day. Top edited articles, researched SEO key terms, and sourced photography

Fishers, In, Us

Performed line edits, proofread, and fact-checked food culture and lifestyle articles on Tasting Table, Mashed, Daily Meal, and Looper. Published on a CMS and selected top-featured articles for homepage and MSN syndication.

Fishers, In, Us

As a feature and news writer, pitched, researched, and wrote articles about spirits, dining, cooking tips, lifestyle, and food culture for Tasting Table, Mashed, and Money Digest. Interviewed chefs and business leaders, such as Marcus Samuelsson, Masaharu Morimoto, Marc Murphy, Carla Hall, and Aarón Sánchez.

New York | London | Singapore | Tokyo , Us

Recruited for three-month contract and received three extensions, navigating six-figure proposals, tight deadlines, and cross-collaboration, all to ideate robust content campaigns for global brands. Led and collaborated on branded campaigns across U.S., EMEA, and APAC regions while balancing creativity, budget restraints, and client goals.

Brooklyn, New York, Us

Before staff reductions due to Covid-19, delivered line edits, fact-checked and proofread articles for consistency in a fast-paced media environment. As an outdoor lifestyle and travel editor, I produced feature articles and location reviews, resulting in an increased workload due to my writing ability and knowledge of SEO best practices, including keyword research. Trained new writers and interviewed guides for location reviews.

Brooklyn, New York, Us

Developed strategy and produced social media content, expanding brand following four-fold in 3 months, including viral post on Instagram reaching 18,000 views in 5 days.

Proactive news writer and lifestyle writer about sustainability, travel, adventure, wellness and social justice for magazines, newspapers and websites. Staying ahead of trends and getting curious. O.School, Spoke+Blossom, WeekendSherpa, Popsugar and Medium.

Before office closure, led North American PR efforts for Marriott Marquis Houston and Remède Spa at St. Regis Aspen, focusing on story-first pitching and maintaining strong relationships with local and international media through targeted outreach.

Aspen, Colorado, Us

Led the growth of Aspen Art Museum's online presence, increasing social following by 76% and doubling media coverage. Curated content from department heads for newsletters and fact sheets, using Adobe software for print and digital promotional materials.Secured editorials in publications like Wall Street Journal, NY Times, and Vogue UK, managing media outreach during pre-exhibition promotion, openings, and fundraising events, including the annual Art Crush gala.

Los Angeles , Ca, Us

Served as a lead writer, working in collaboration with editors to create relevant personal finance articles for regional markets while meeting tight daily deadlines.

Fleet Street, England, Gb

Established KPIs and benchmarks as editor and content strategist for an international team of 6 content leads, executing data-driven copywriting while collaborating across publishing teams in London, Sydney, Ireland and the U.S. Led UX website audit by targeting key articles resulting in decreased bounce rates by upwards of 50% and 13% overall on findmypast.com, owned by UK publishing company DC Thomson. Crafted newsletters to drive memberships and for brand awareness, using A/B testing and resulting in a 60% increase in subscribers month-over-month. Made time to organize 6 trade shows per year, managing travel, talking points and arranging meetings with partners.

Los Angeles, Ca, Us

Researched and wrote news articles and enterprise stories while occasionally looking at art with Brandon Boyd and Barbara Streisand. Published both my original photography and written words based on pitches to LAist editors. Expanded multimedia coverage for West L.A. as a contributing writer.

Santa Monica, California, Us

Wrote and delivered 6+ articles per week by attending weekly city council and planning meetings, developing professional relationships with sources within the community, anticipating cultural trends, and meeting aggressive, daily news deadlines.

Master Of Fine Arts - Mfa, Creative Writing - Nonfiction

200 Hour Yoga Alliance Certified Yoga Instructor

Bachelor Of Arts - Ba, Journalism And Spanish