Katherine Stickels

Katherine Stickels Email and Phone Number

Director, Regional Marketing Americas @ Qualys
Atlanta, GA, US
Katherine Stickels's Location
Atlanta Metropolitan Area, United States, United States
About Katherine Stickels

Accomplished, self-motivated marketing professional with over 15 years of experience in field marketing, product marketing, channel marketing, content marketing, event planning, business development and strategic planning.

Katherine Stickels's Current Company Details
Qualys

Qualys

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Director, Regional Marketing Americas
Atlanta, GA, US
Katherine Stickels Work Experience Details
  • Qualys
    Director, Regional Marketing Americas
    Qualys
    Atlanta, Ga, Us
  • Blackberry
    Senior Director, Field And Channel Marketing - North America
    Blackberry May 2020 - Present
    Waterloo, Ontario, Ca
    Manage North America Field Marketing team responsible for developing marketing strategy, planning and programs with the field sales teams and strategic channel partners.
  • Cylance Inc.
    Sr. Field Channel Marketing Manager - Us East, Canada & Federal
    Cylance Inc. Jan 2017 - May 2020
    Waterloo, Ontario, Ca
    Develop and execute strategic marketing plans and lead-generation programs for Cylance solutions with Cylance partners and field sales teams. This includes all aspects of joint program participation, digital marketing and awareness campaigns, seminars and industry events, and promotions.
  • Rsa Security
    National Field Marketing Manager - Rsa Netwitness Suite
    Rsa Security Jun 2016 - Dec 2016
    Burlington, Massachusetts, Us
    Responsible for leading the marketing strategy and execution of field marketing programs for the RSA NetWitness Suite to generate new business, drive cross sell/up-sell opportunities and help advance existing opportunities for the US sales team. Collaborate with Sales leadership and Global Marketing to identify and understand target market needs; and develop, implement, and measure marketing programs that help achieve its business/revenue plan.
  • Rsa Security
    Field & Channel Marketing Manager
    Rsa Security Oct 2015 - Jun 2016
    Burlington, Massachusetts, Us
    Develop and execute strategic marketing plans and lead-generation programs for RSA solutions (e.g., RSA NetWitness Logs, Packets and Endpoint, Archer GRC, SecurID Access, Lifecycle & Governance, and Authentication Manager) with RSA partners and field sales teams. This includes all aspects of joint program participation, direct marketing and awareness campaigns, seminars and events, and promotions.
  • Emc
    Channel Marketing Manager - Southeast, Ohio Valley, Mid-Atlantic & Federal
    Emc Oct 2011 - Sep 2015
    Round Rock, Texas, Us
    Develop and execute strategic marketing plans and lead-generation programs for channel-ready IIG and RSA products (Security Analytics, Archer, DLP, IPV, Silver Tail, ECAT and Authentication Manager) with RSA SecurWorld partners. This includes all aspects of joint program participation, direct marketing and awareness campaigns, partner seminars and events, and promotions.
  • Eon Communications
    Senior Marketing Manager
    Eon Communications Feb 2006 - Jan 2011
    Executed and managed the company’s strategic marketing efforts to promote its VoIP, Contact Center and Unified Communications product lines, which were distributed through multiple channels and government contracts.- Assisted senior management and engineering with product development, which included producing detailed requirements, user experience / interface designs, product roadmaps, pricing strategies and ROI analysis. Established partnerships with strategic technology vendors needed to address gaps in product portfolios. Experience with Agile development processes and leading cross-functional teams.- Directed all digital marketing initiatives, including web redesigns, navigation improvements, and metrics on company’s public, channel partner and investor relations web sites; responsible for email campaigns, SEO, SEM, online editorial content and online lead generation campaigns.- Created and produced the company’s product collateral, presentations, white papers, newsletters, customer case studies, press releases and sales promotional materials.- Coordinated company’s national trade show events and user group conferences, including product demos, advertising campaigns, and interfacing with sponsors, strategic national accounts, technology partners and the media.- Lead market research to gain consumer and channel partner insight; wrote competitive analysis and product comparisons, highlighting feature advantages over competitor systems (Avaya, Cisco, Mitel, Nortel, NEC, ShoreTel, Inter-Tel, Panasonic, Samsung and Siemens).
  • Cortelco
    Senior Product Manager, Millennium Product Line
    Cortelco Jun 1997 - Jan 2003
    Full P&L responsibility for a PBX and CTI product line, including a line of digital telephones, ACD reporting and administration systems. Lead cross-functional teams in the development of new value-add telephony products and features which encompassed marketing, research and development, manufacturing, regulatory, systems test, technical communications, service and support, training, pricing, penetration, promotions, and sales strategies.
  • Cortelco
    Marketing Analyst / Project Manager
    Cortelco Jan 1996 - May 1997
    Managed the company’s computer telephony product line. Prepared and presented competitive analyses, product mix, and pricing strategies, on voice communications systems to senior management in order to finalize product offerings. Researched and published PBX product comparisons emphasizing Cortelco’s competitive advantages for sales staff and channel partners. Developed and published application stories and articles for the company’s newsletter.

Katherine Stickels Skills

Product Marketing Lead Generation Channel Partners Salesforce.com Multi Channel Marketing Go To Market Strategy Saas Product Management Strategy Competitive Analysis Strategic Partnerships Marketing Channel Cross Functional Team Leadership Voip Demand Generation Digital Marketing Email Marketing Program Management Marketing Strategy Strategic Planning Software As A Service Telecommunications Managed Services Sales Unified Communications Training Direct Marketing Crm Direct Sales Sales Operations Customer Relationship Management

Katherine Stickels Education Details

  • Auburn University
    Auburn University
    Marketing
  • Kennesaw State University
    Kennesaw State University
    Digital Marketing / Web Design

Frequently Asked Questions about Katherine Stickels

What company does Katherine Stickels work for?

Katherine Stickels works for Qualys

What is Katherine Stickels's role at the current company?

Katherine Stickels's current role is Director, Regional Marketing Americas.

What is Katherine Stickels's email address?

Katherine Stickels's email address is ks****@****nce.com

What is Katherine Stickels's direct phone number?

Katherine Stickels's direct phone number is +178127*****

What schools did Katherine Stickels attend?

Katherine Stickels attended Auburn University, Kennesaw State University.

What skills is Katherine Stickels known for?

Katherine Stickels has skills like Product Marketing, Lead Generation, Channel Partners, Salesforce.com, Multi Channel Marketing, Go To Market Strategy, Saas, Product Management, Strategy, Competitive Analysis, Strategic Partnerships, Marketing.

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