Katherine Stickels Email and Phone Number
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Accomplished, self-motivated marketing professional with over 15 years of experience in field marketing, product marketing, channel marketing, content marketing, event planning, business development and strategic planning.
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Director, Regional Marketing AmericasQualysAtlanta, Ga, Us -
Senior Director, Field And Channel Marketing - North AmericaBlackberry May 2020 - PresentWaterloo, Ontario, CaManage North America Field Marketing team responsible for developing marketing strategy, planning and programs with the field sales teams and strategic channel partners. -
Sr. Field Channel Marketing Manager - Us East, Canada & FederalCylance Inc. Jan 2017 - May 2020Waterloo, Ontario, CaDevelop and execute strategic marketing plans and lead-generation programs for Cylance solutions with Cylance partners and field sales teams. This includes all aspects of joint program participation, digital marketing and awareness campaigns, seminars and industry events, and promotions. -
National Field Marketing Manager - Rsa Netwitness SuiteRsa Security Jun 2016 - Dec 2016Burlington, Massachusetts, UsResponsible for leading the marketing strategy and execution of field marketing programs for the RSA NetWitness Suite to generate new business, drive cross sell/up-sell opportunities and help advance existing opportunities for the US sales team. Collaborate with Sales leadership and Global Marketing to identify and understand target market needs; and develop, implement, and measure marketing programs that help achieve its business/revenue plan. -
Field & Channel Marketing ManagerRsa Security Oct 2015 - Jun 2016Burlington, Massachusetts, UsDevelop and execute strategic marketing plans and lead-generation programs for RSA solutions (e.g., RSA NetWitness Logs, Packets and Endpoint, Archer GRC, SecurID Access, Lifecycle & Governance, and Authentication Manager) with RSA partners and field sales teams. This includes all aspects of joint program participation, direct marketing and awareness campaigns, seminars and events, and promotions. -
Channel Marketing Manager - Southeast, Ohio Valley, Mid-Atlantic & FederalEmc Oct 2011 - Sep 2015Round Rock, Texas, UsDevelop and execute strategic marketing plans and lead-generation programs for channel-ready IIG and RSA products (Security Analytics, Archer, DLP, IPV, Silver Tail, ECAT and Authentication Manager) with RSA SecurWorld partners. This includes all aspects of joint program participation, direct marketing and awareness campaigns, partner seminars and events, and promotions. -
Senior Marketing ManagerEon Communications Feb 2006 - Jan 2011Executed and managed the company’s strategic marketing efforts to promote its VoIP, Contact Center and Unified Communications product lines, which were distributed through multiple channels and government contracts.- Assisted senior management and engineering with product development, which included producing detailed requirements, user experience / interface designs, product roadmaps, pricing strategies and ROI analysis. Established partnerships with strategic technology vendors needed to address gaps in product portfolios. Experience with Agile development processes and leading cross-functional teams.- Directed all digital marketing initiatives, including web redesigns, navigation improvements, and metrics on company’s public, channel partner and investor relations web sites; responsible for email campaigns, SEO, SEM, online editorial content and online lead generation campaigns.- Created and produced the company’s product collateral, presentations, white papers, newsletters, customer case studies, press releases and sales promotional materials.- Coordinated company’s national trade show events and user group conferences, including product demos, advertising campaigns, and interfacing with sponsors, strategic national accounts, technology partners and the media.- Lead market research to gain consumer and channel partner insight; wrote competitive analysis and product comparisons, highlighting feature advantages over competitor systems (Avaya, Cisco, Mitel, Nortel, NEC, ShoreTel, Inter-Tel, Panasonic, Samsung and Siemens).
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Senior Product Manager, Millennium Product LineCortelco Jun 1997 - Jan 2003Full P&L responsibility for a PBX and CTI product line, including a line of digital telephones, ACD reporting and administration systems. Lead cross-functional teams in the development of new value-add telephony products and features which encompassed marketing, research and development, manufacturing, regulatory, systems test, technical communications, service and support, training, pricing, penetration, promotions, and sales strategies. -
Marketing Analyst / Project ManagerCortelco Jan 1996 - May 1997Managed the company’s computer telephony product line. Prepared and presented competitive analyses, product mix, and pricing strategies, on voice communications systems to senior management in order to finalize product offerings. Researched and published PBX product comparisons emphasizing Cortelco’s competitive advantages for sales staff and channel partners. Developed and published application stories and articles for the company’s newsletter.
Katherine Stickels Skills
Katherine Stickels Education Details
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Auburn UniversityMarketing -
Kennesaw State UniversityDigital Marketing / Web Design
Frequently Asked Questions about Katherine Stickels
What company does Katherine Stickels work for?
Katherine Stickels works for Qualys
What is Katherine Stickels's role at the current company?
Katherine Stickels's current role is Director, Regional Marketing Americas.
What is Katherine Stickels's email address?
Katherine Stickels's email address is ks****@****nce.com
What is Katherine Stickels's direct phone number?
Katherine Stickels's direct phone number is +178127*****
What schools did Katherine Stickels attend?
Katherine Stickels attended Auburn University, Kennesaw State University.
What skills is Katherine Stickels known for?
Katherine Stickels has skills like Product Marketing, Lead Generation, Channel Partners, Salesforce.com, Multi Channel Marketing, Go To Market Strategy, Saas, Product Management, Strategy, Competitive Analysis, Strategic Partnerships, Marketing.
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