Kathi Wright

Kathi Wright Email and Phone Number

Marketing and Communications Leader @ SWIPEBY
Kathi Wright's Location
Greater Orlando, United States, United States
About Kathi Wright

I specialize in bringing order to chaos with marketing strategies, processes, and analytics that directly contribute to business goals. Marketing, communications & public relations expertise is one way I help drive business success. Consistently striving to create a delightful customer experience and foster an enjoyable workplace are others. I bring a thoughtful yet optimistic attitude that employs innovation, inspiration, and humor to sustain a motivated, engaged team that is connected to the organization’s mission and purpose. StrengthsFinder: Strategic, Positivity, Achiever, Futuristic, RelatorSkills: #MarketingStrategy, #DataAnalytics, #DigitalMarketing, #Branding, #DemandGeneration, #LeadGeneration, #ThoughtLeadership, #Content, #ChannelMarketing, #DirectMarketing, #PublicRelations, #BudgetManagement, #TeamLeadership, #CompetitiveAnalysis, #EventManagement, #GrowthMarketing, #Inbound, #Collaboration, #Communications

Kathi Wright's Current Company Details
SWIPEBY

Swipeby

View
Marketing and Communications Leader
Kathi Wright Work Experience Details
  • Swipeby
    Marketing And Communications Leader
    Swipeby Jul 2021 - Present
    Winston-Salem, North Carolina, Us
    Industries: AI, Technology, SaaS, Hospitality, Retail, Service, SMBI lead marketing and communications for a dynamic, quickly growing company that is focused on bringing the power of AI to SMBs. In this role I use my skills for marketing strategy, marketing processes, PR, social media, events, and collaborating with sales and account management.
  • K Wright Consultant
    Executive Marketing And Communications Consultant
    K Wright Consultant Apr 2018 - Jul 2021
    Industries: Real Estate, Publishing, Sustainability, Government Contracting, EducationI have led marketing, communications, and public relations efforts for companies focused on delivering the highest level of customer experience in both B2B and B2C markets. In this capacity, I have been acting CMO for MGNY, a NYC-based real estate tax service with a focus on building a brand that is attractive to upmarket accounts. I worked with Running Wild Press, a CA-based publisher, to help authors market their books. I handled all social media, advertising, and PR for a FL-based environmental organization. I helped rebrand an online acting school to increase enrollment. I helped hone marketing and communications messages for a government contractor.This has included building and implementing comprehensive marketing and communications plans and budgets. Also, developing and launching new brand and positioning including, at times, working with outside agencies to create websites, messaging, and brand standards and other times developing these on my own.
  • Skillstorm
    Head Of Marketing, Communications, And Public Relations
    Skillstorm Nov 2019 - May 2020
    Jacksonville, Florida, Us
    Industries: Technology, Education, StaffingMy responsibilities were broad as I joined a new leadership team that was charged with taking the company in a different direction. Reporting to the COO, I partnered with outside agencies to complete a brand refresh, including a new website loaded with marketing content in written, graphic, and video formats. My marketing communications plan also included events, public relations, and inbound marketing elements. I developed a comprehensive digital marketing plan and calendar to be executed using Hubspot, produced a multitude of testimonial videos, and handled all multimedia aspects of an online course for tech certification. This role incorporated both B2B and B2C skillsets in a very challenging atmosphere.
  • Wells Fargo
    Vice President, Integrated Marketing
    Wells Fargo Aug 2016 - Apr 2018
    San Francisco, California, Us
    Industries: Financial Services, Banking, Insurance, Treasury Management, Construction, International BusinessI gratefully led a high-performing, geographically dispersed team of marketers. This power-house team drove end-to-end campaign development and management for multiple business lines, both new and established. Leading large cross-functional task forces, we developed and oversaw the execution of a number of omnichannel efforts including the International Business Indicator, Construction Industry Forecast, and large scale trade-shows and events. It was a high-profile position that allowed me to showcase my relationship-building and collaboration skills during multiple marketing department reorganizations and process changes.
  • Wells Fargo
    Vice President, Capital Finance Marketing & Communications
    Wells Fargo Jun 2009 - Aug 2016
    San Francisco, California, Us
    I enjoyed a wonderful opportunity to lead a team that partnered with savvy business leaders to market complex financial products and services to companies of all sizes. It enabled me to use my innovation and creative skills for social media, thought leadership, web site development, and digital campaigns that delivered measurable marketing ROI. The team leader, Gene Swift, encouraged collaboration and involvement from the entire team on high profile projects which helped me improve my relationship building skills and provided the opportunity to work closely with very senior business leaders in such a way that I had direct impact on the success of the business and Wells Fargo as a whole.
  • Wells Fargo
    Vice President, Business Credit Marketing & Communications
    Wells Fargo Apr 2008 - Jun 2009
    San Francisco, California, Us
    In this role I oversaw marketing and communications for niche financial products and services that support small businesses growth. I partnered with my legal and compliance colleagues to create a robust thought leadership and social media program from scratch. Wells Fargo was going through massive change with the acquisition of Wachovia bank which provided me the opportunity to be part of a cross-functional team leading client communications efforts as we brought together multiple IT systems, customer service processes, and legal entities.I benefited from an exceptional manager, Christine Headrick, who allowed me to lead and participate in projects where I could learn and grow in my career.
  • Microsoft
    Senior Director Of Marketing
    Microsoft Apr 2006 - Apr 2008
    Redmond, Washington, Us
    Industries: Technology, SaaS, Financial Services, Enterprise TechI was fortunate to be part of a smart, entrepreneurial group that developed and marketed software under the Unified Communications tools. In this fast-paced role, I created, executed, and measured multi-channel, global marketing and communications strategies targeted toward the C-suite. This included working closely with sales and client services teams to develop and execute efforts such as London-based client advisory events, direct mail, digital campaigns, and surveys.
  • Transcap Trade Finance Llc
    Marketing Director
    Transcap Trade Finance Llc Apr 2004 - Apr 2006
    Industries: Financial Services, Professional Services, RetailReporting to the President, I created implemented, and managed global marketing plans, strategies, and budgets for a small company in a niche, but necessary, financial services industry. I partnered with business and sales leadership to ensure all marketing and communications campaigns and programs aligned with business goals.
  • Wheels, Inc.
    Marketing Manager
    Wheels, Inc. Jul 2000 - Apr 2004
    Des Plaines, Il, Us
    Industries: Transportation, Professional Services, SaaSI managed a team responsible for branding, marketing communications, media relations, creative services, and sales administration for a global corporate fleet leasing and management firm. My team and I successfully supported an intelligent, driven sales organization facing complex selling situations through a deep understanding of the business and the sales cycle. Relationships with key clients and trade organizations ensured we were on track with programs and initiatives. It was an honor report to the head of sales and marketing, Scott Pattullo, as he demonstrated true leadership.
  • Wheels, Inc.
    Divisional Marketing Manager
    Wheels, Inc. Dec 1998 - Jul 2000
    Des Plaines, Il, Us

Kathi Wright Skills

Integrated Marketing Direct Marketing Marketing Lead Generation Strategy Marketing Strategy Marketing Management Marketing Communications Management Advertising Multi Channel Marketing B2b Marketing Digital Marketing Market Planning Leadership Brand Development Email Marketing Corporate Branding Online Marketing Product Marketing Social Media Global Marketing Social Media Marketing Direct Mail Demand Generation Brand Awareness Competitive Analysis Crm B2b Segmentation Digital Strategy Brand Management Interactive Marketing Mobile Marketing Strategic Partnerships Online Advertising Thought Leadership Case Studies Services Marketing Web Marketing Relationship Marketing Analytics Messaging Market Research Content Strategy Strategic Planning Cross Functional Team Leadership Marketing Research Web Analytics Customer Relationship Management

Kathi Wright Education Details

  • University Of Illinois Chicago
    University Of Illinois Chicago
    International Business
  • University Of South Florida
    University Of South Florida
    Fine Arts

Frequently Asked Questions about Kathi Wright

What company does Kathi Wright work for?

Kathi Wright works for Swipeby

What is Kathi Wright's role at the current company?

Kathi Wright's current role is Marketing and Communications Leader.

What is Kathi Wright's email address?

Kathi Wright's email address is kw****@****orm.com

What is Kathi Wright's direct phone number?

Kathi Wright's direct phone number is +181327*****

What schools did Kathi Wright attend?

Kathi Wright attended University Of Illinois Chicago, University Of South Florida.

What are some of Kathi Wright's interests?

Kathi Wright has interest in Environment, Health.

What skills is Kathi Wright known for?

Kathi Wright has skills like Integrated Marketing, Direct Marketing, Marketing, Lead Generation, Strategy, Marketing Strategy, Marketing Management, Marketing Communications, Management, Advertising, Multi Channel Marketing, B2b Marketing.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.