Kathleen Mackey Email & Phone Number

Pittsburgh, PA, US

• Created ad, web and email content for two quarterly ad campaigns launched via HubSpot and LinkedIn Ads
• Wrote and designed content for: - Print and digital marketing materials - Quarterly email newsletters sent via HubSpot platform - Weekly LinkedIn and Facebook social posts
• Wrote blog posts for VBA’s blog, The Mind’s Eye
• Created print and digital content for sponsorship materials

Pittsburgh, Pennsylvania, United States

Cleveland/Akron, Ohio Area

• Wrote posts for the Heinen's blog page to provide their customers with helpful insight into the story and values behind the products and brands they carry
• Helped to develop content creation plans for each month regarding the blog page and social media channels
• Assisted in helping Heinen's relaunch their new website by proofing pages and editing content
• Updated the Heinen's Pinterest and YouTube page to build an easier user experience
• Updated Heinen's Weekly Meal Inspiration page each week to provide customer's with recipes that catered to a variety of dietary needs/preferences

• As Editor-in-Chief, I oversaw the 16-page weekly campus newspaper at John Carroll.
• Read and edited stories in all sections of the paper
• Supervised editorial staff
• Wrote a weekly column for the Op/Ed section
• Led weekly staff meetings
• Helped manage website and social media

• Read and edited stories in all sections of the paper
• Wrote a weekly column for the Op/Ed section
• Helped run weekly staff meetings

• Assigned stories to staff reporters on a weekly basis
• Formatted pages in the Arts & Life section
• Reviewed and edited reporters' stories

• Worked with a group of seven writers each week to edit their articles and helped them learn writing and AP style skills
• Used WordPress to publish the articles using search engine optimization

• Wrote news advisories that were sent out to Pittsburgh media outlets
• Wrote blog posts for USW members
• Wrote content for USW@Work Magazine
• Copy edited magazine and media content - Helped improve social media engagement

Cleveland/Akron, Ohio Area

• Assisted the university's media coordinator with daily needs
• Helped organize the broadcast archives
• Assisted students and faculty by checking out media equipment, and performed other necessary duties as requested

Greater Pittsburgh Area

• Wrote new business announcements & feature stories covering various topics and events in Mt. Lebanon
• Conducted phone and on-site interviews
• Participated in weekly edit meetings

Communications: Digital Media

Activities and Societies: The Carroll News | Editor-in-ChiefBachelor of Arts in Communications on the Digital Media track with a minor in.

Education record