Kathleen Curtis Wolf Email & Phone Number

Saint Joseph, Mi, Us

St Joseph, Michigan, Us

Elevate Your Business's Potential with Tailored Solutions that Produce Real ResultsWith over 25 years of experience, I specialize in helping businesses and professionals maximize their potential. Whether you're an entrepreneur seeking clarity, a business facing cultural challenges, or a professional in search of meaningful growth, I guide you from concept to implementation with strategic brand marketing, communications, and professional development training.My focus areas include:>Empowering start-ups to gain clarity and momentum>Helping small-to-medium businesses address challenges within the culture or communications that drive growth>Supporting organizations on the verge of transformation to scale with consistency>Boosting employee engagement to enhance productivity and accountability>Guiding professionals to discover "what's next" that will bring greater fulfillment and opportunity in their careersBy uncovering your business's unique strengths, I help create engaged, inspiring cultures that lead to measurable success. Let's build a solid foundation for growth, with solutions that align with your goals and generate lasting momentum.We can "Build Your Brand on Purpose."

Harrisburg , Pennsylvania, Us

The company didn't have a systematic way to approach clients. Every new opportunity started from scratch. I knew the power of a framework and implemented a consistent, yet customizable approach to new opportunities and was able to make the business more efficient right away. I had introduced the concept of Purpose and Employee Experience to the agency. It was an area of much needed attention for our clients and growth for our business. Unfortunately the Chicago office closed 6 months after I had joined, but in that short time I was able to serve clients, building relationships and unleashing their company or brand's potential using the power of purpose to improve the brand experience, employee experience, digital experience, and public experience, ultimately improving the overall customer experience.

Benton Harbor, Michigan, Us

>Responsible for the successful deployment of the Global Corporate/Employer Brand in ASIA/EMEA/LAR/NAR which unified the corporate story and created a platform for company and employer communications.>Launched a global employee advocacy platform that is available to all personnel across the globe. The platform engages employees in understanding and sharing stories. The media value of the external impressions surpassed the cost of the platform within 9 months of a limited launch.>Transformed the corporate social media strategy and execution. Increased our LinkedIn followers by 110% within 3 years through organic growth by creating relevant and compelling content.>Other responsibilities include:-Developed and manage the Whirlpool Corporation brand that is distinct from the product portfolio brands. -Defined the brand equities, corporate purpose and create tactics that align with the brand purpose. -Developed a global corporate identity that extends across talent acquisition and articulates our employee value proposition/employer brand. -Created the story of Whirlpool Corporation and the global, growing company it has become. -Increased corporate brand awareness and improve retention and referral within the company portfolio. -Managed corporate reputation and crisis communications. -Created and executed the corporate social media strategy. -Managed the Interactive Communications team as an internal creative agency. -Constantly pushed the boundaries to create extraordinary experiences and positive perceptions of Whirlpool Corporation.

Benton Harbor, Michigan, Us

Responsible for the planning, execution and embedment on consumer insights for Whirlpool, Maytag, Amana, KitchenAid (major and small appliances) and Jenn-Air brands as well as the sales and service areas within Whirlpool Corporation. -Planned and conducted research that monitored and measured brand health, net promoter, advertising effectiveness, brand perceptions and brand campaign development. -Consulted the brands as to customer experience excellence. -Utilized innovation techniques to create business opportunities that identified and exceeded consumer expectations.

Benton Harbor, Michigan, Us

Managed all facets of consumer facing Interactive Marketing plans for KitchenAid, Jenn-Air and Gladiator Garageworks brands.-Responsible for the digital experience for each brand, independently, in order to create a compelling online brand engagement.-Directed a team of agency partners in creative development and execution.-Created change management plans and executed projects quarterly.

Benton Harbor, Michigan, Us

I was one of 3 people who brought Whirlpool Corporation into the eBusiness space. We were a small start-up within a large company. In my role I was responsible for creating strategy, developing and deploying Internet applications and websites that supported Trade Partners and employees of Whirlpool Corporation. I created the company's first trade portal which included the proprietary system for online order management. Responsible for evangelizing Internet integration between Whirlpool Corporation and our Trade Partners.

Benton Harbor, Michigan, Us

Worked with Home Builders, Architects, Remodelers, Kitchen Designers and Associated Contract Distributers, developing home appliance packages that exceed their customer's needs. Supported customer needs in the areas of order management and customer service. Although the role was considered sales, I put the customer first which led to increased sales performance year-over-year. This approach allowed me to earn elite status in sales including-Top 5 salespeople of extended service contracts annually -Awarded the Minneapolis Sales Division Contract Account Manager of the Year two years in a row.

Benton Harbor, Michigan, Us

Used sales experience to increase the field sales organization's knowledge on home appliances, selling and presentation skills. Responsible for training all Trade Partners on all brands and categories of products. Also conducted skills training in the area of customer experience, consultative sales and online business building.

Bs, Industrial And Organizational Psychology

Ms, Marketing, Management

Education record