Kathleen Dueck Email & Phone Number

Toronto, On, Ca

Brampton, Ontario, Canada

Brampton, Ontario

Provide expert strategic planning, execution, and counsel in communications strategy and metrics, reputation management, crisis communications, media relations, project management, multicultural media, advertising, policy development, and persuasive communications. • Increased engagement and awareness for World Homeless Day campaign by 87% over previous year. • Wrote, directed, and produced the National Housing Day video for deployment on multiple channels as part of a holistic communication plan. • Tackled complex issues through strategic communication and execution including asylum claimant resource guide, rebrand of “Stay the Night” drop-in homeless support program, and crucial media support for housing funding announcements and press conferences.• Led the editorial process for the transition board orientation package under tight timelines and political pressures. • Grew media analysis functionality at Peel by 80%; led RFP process for media SAAS, managed the $60,000 annual contract, and negotiated a 60% cost reduction.• Increased engagement and awareness for Emergency Preparedness and 911 Awareness campaigns by 75% over previous years.• Managed $500,000 vaccine print advertising budget.• Measured public relations through earned media value, quantifying communications.• Created Peel’s multicultural media and translation programs during the COVID response.• Established communications policies for flag half-masting and intellectual property.• Led communications for Peel’s United Way campaigns through change, exceptional need, and minimal resources.

Guelph, Ontario

Provide strategic and tactical communications expertise and support. Develop and implement integrated communications programs in support of City programs and services. Conduct research and analysis of strategic issues. Anticipate, plan for and respond to issues. Prepare briefing notes and develop issues management plans. Analyze effectiveness of communication strategies, report on results and provide recommendations for optimization in stakeholder communication. Support the media relations program. Research, write and edit news releases and media material. Cultivate relationships with City stakeholders. Coordinate the development and production of communication materials.

Mississauga, Ontario

Managed internal communications for a leading owner, operator and investor in the senior living sector.• Developed and executed comprehensive communication strategies to support key corporate and divisional priorities, organizational change and issues management• Provide strategic communications counsel and advice to senior leadership through preparation of timely, targeted and creative presentations and organizational announcements• Implement targeted, effective and creative communication strategies and tools to support delivery of the company’s vision and values with all staff including site level, front-line employees• Manage the development of content for a wide-range of channels including Town Halls and leadership meetings as well as print and electronic communications; responsible for writing, reviewing, editing and proofreading as well as managing the design process• Managed the execution of employee-focused programs to support the organization’s charitable and philanthropic work• Developed and maintained exceptional working relationships with teams and leaders across the organization, responding to their needs while balancing organizational priorities and internal resources• Measured communications effectiveness of key internal programs

Mississauga, Ontario

Managed national and global communications initiatives for a global technology and engineering group. Internal: Developed and implemented a 5-year strategic internal communications plan, restructured the company intranet site, created issues communications plans in conjunction with Business Continuity plans. • Eroded communications silos and created opportunities for sharing information, stories and business opportunities across business lines• Created a cohesive vision for the Canadian operations through senior management visibility Corporate: Managed communication calendar for the President and senior leadership including annual Town Hall. • Pension direct mail communication with a response rate of over 80%, which resulted in a removal of 70% of deferred pension members from the company-managed plan and an overall savings of over $100,000 Change: Led the change communications team for a global finance analysis and reorganization project. Liaised with global leaders to ensure buy-in, coordination and a seamless delivery across a complex matrix organization. Led country change communications for finance outsourcing project. Combated premature attrition and knowledge loss through transparency and two-way communication during a period of extended insecurity. • Achieved a marked increase in awareness and buy-in over a short amount of time and reduced change resistance up to 75% within business areas Training: Developed and facilitated communications workshops in change management, issues planning, creating two-way communications with your team and media preparation.

Post-Graduate Certificate, Corporate Communications

Activities and Societies: Student Representative for the Program Advisory Committee. Team Captain for Corporate Communications Volunteers.

Masters Of Arts, English, Incomplete

In depth analysis and interpretation of literary subjects including Chaucer, Shakespeare, the Modernists (T. S. Eliot, Robert Frost, Ezra.

Honours B. A., English

Activities and Societies: Published two works of poetry in the student-run arts paper, "Saturnalia" Graduated with honours in English.