Kathleen Wilber Email & Phone Number

Westbrook, Me, Us

Westbrook, Me, Us

Portland, Maine Area

• Employed by organizations and companies such as Artascope Studios, Pierce Promotions, Cuddledown, Neimann Capital, and Main Street Skowhegan to complete various media projects. Design • Created marketing materials such as rack cards, brochures, mailings and newspaper ads. • Developed websites for clients, including a robust Amazon Webstore. • Assisted on catalog and magazine layouts. • Created campaign concept boards for clients. • Designed tradeshow graphics and materials. Marketing • Developed branding for e-marketing newsletters and events • Conceived and implemented social media marketing strategies Photography • Professionally photographed subjects and products for web and print marketing. • Assisted with catalog photo shoots, including styling. • Color corrected, edited, and archived photos with appropriate metadata.

Portland, Maine, United States

• Prepare session master paintings for use as examples for classes.• Breakdown paintings and plan instruction to ensure instruction during sessions is straightforward and effective.• Lead the painting sessions with step-by-step guidance, engaging customers throughout and managing the session time efficiently.• Prepare for upcoming sessions by printing the attendee lists, assigning group seating, and organizing paint palettes to ensure a smooth and organized experience.• Greet customers and engage with guests throughout the session, providing support and encouragement, as well as assisting with additional food and beverage orders.• Assist in the breakdown and cleanup process post-session, and during dedicated deep cleaning shifts to ensure the studio is well-prepared for future events.

Falmouth, Maine, United States

• Spearheaded adoption of new online phone and payment system.• Continued with same responsibilities as Marketing Coordinator role.

Falmouth, Maine, United States

• Followed-up with all incoming leads via phone, text and/or email for qualifying and scheduling of in-home sales appointments.• Tracked qualified lead sources, sending a weekly report to staff.• Assisted with CRM data hygiene, establishing best practices for office.• Helped with physical customer file archiving through scanning, organizing, and proper digital file management.• Answered preliminary questions about window treatments and provided supplementary educational material to potential customers such as websites, images and lookbooks.• Packaged customer lead data into sheet with images, previous sales data (if available), and project info• Provided troubleshooting for office technology.• Helped keep office technology updated. Made suggestions and set-up new equipment as well as purchased and physically built custom PC.

Falmouth, Maine

• Responsible for all social media representation; Included but not limited to: planning posts, interacting with accounts, monitoring trends, responding to reviews, and finding ways to capitalize growth.• Curated shared photo gallery to assist with sales and lead qualifying.• Coordinated, shot, and edited photoshoots of installations.• Created custom sales assets, such as digital fliers, specialty photo galleries, or short videos, to share with clients.• Reviewed media requests to determine advertising opportunities.• In charge of updating website and former commercial division website.• Monitored and assessed analytics to implement marketing changes.• Documented new system procedures for training co-workers.• Followed up with all internet leads via phone, text and/or email for qualifying and scheduling

Portland, Maine Area

• Worked on the Marketing Communications team to assist with project trafficking• In charge of fielding new job requests for print and web• Assisted with gathering print quotes and approvals as well as sending files to printers• Helped spearhead large project to back up old project management system (IBM's Marketing Operations OnDemand) in effort to prepare for new system (WorkFront)• Designed occasional print materials.

Portland, Maine Area

• Developed content and executed company social media strategy across various social media platforms.• Developed content and strategies for company e-newsletter and blog, including interactive content to drive bulk sales.• Created new and effective ways to extend company social presence while tracking and reporting the key measures.• Provided leardership and advice to cross-functional teams on how to integrate social channels into projects and initiatives.• Monitored effective benchmarks for measuring the impact of social media programs and reviewed social media metrics with internal stakeholders and partners, providing tools and training when necessary.• Worked closely with Leadership, Sales and Customer Support teams on content planning and in responding accurately and appropriately to social comments.• Built and nurtured an active brand ambassador network to spread the word about the company.

Biddeford, Maine

I design and revise ads to run in the Biddeford Courier, Scarborough Leader, Kennebunk Post, South Portland Sentry, Making it at Home, and the Register Gazette.

• Responsible for laying out a 16-24 page newspaper each week.• Manage and assist one production assistant as well as one intern.

• Helped with the weekly layout of the paper• Created ads for advertisers• Created house ads for open positions.• Created graphics to go with stories.

• Researched potential articles and completed leg work.• Took many photos including all photos for the August ‘08 featured story (included a two page spread.)

• Responsible for community building on the Community of Arts floor in Robie-Andrews dormitory.• Planned and executed at least one dorm program a month.• Helped plan special outings and events for the students.

• Introduce potential USM students to the Portland and Gorham campus.• Answered questions that the students or parents might have.• Shared some of my USM experience with the families.

Graduate, Clinical Mental Health Counseling: Art Therapy, 3.9

Non-Matriculated, Undeclared

Non-Matriculated, Undeclared

Ba, Studio Art, Digital Arts, Information & Communications Technology

Activities and Societies: Community of Arts (member 2 years, programming assistant 1 year), The Free Press

Vocational School Diploma, Digital Graphic Arts, 4.0

Top of my graphic arts class