A great customer experience is by design, not by chance.As a service designer, I walk in the shoes of customers and by looking through their lens, help organisations design and organise their business processes, people and tools to eliminate pain points and deliver delightful service moments to their customers.Design thinking and service blueprinting fuel my service design approach. By applying both methodologies in the service design process, I am able to help organisations achieve the sweet state of being customer-centric, and do so in a consistent and sustainable way for the long run.I have worked on service design projects covering operations to enforcement to customer service touch points. Recently, I have also started to venture into the field of UX design. Knowing that I am making a difference and improving the lives of people - customers, frontline staff and stakeholders - is what makes my work meaningful. I’m looking to connect with fellow service designers to share our design stories. Drop me a message to say hi! =)