● Establish and continually build a strong sales pipeline through prospecting and lead generation, customer referrals, community engagement, direct inquiry.● Develop design and quote with general contractor, and deliver proposals and marketing materials to potential customers to support a winning presentation.● Foster and promote brands unique advantage to stand out from competition.● Interpret customer’s behavior to suggest creative opportunities to add value to customer’s project andincrease revenue.● Strong account management to continuously build relationships with clients for repeat business andreferrals.● Cultivate connections throughout the community to create brand awareness by attending tradeshows,networking events, participating in and supporting community events and causes, and expanding the brand’s reach through social media platforms.

● Responsible for all aspects of SMERFE, Government and Corporate Group for luxury hotel - generating leads, creating proposals, conducting site inspections, executing contracts, leading the team operationally during the program and follow-up with clients.● Exceeded sales and activities goals in every quarter.● Work directly with Hilton Worldwide Sales team and Louisville Convention and Visitors Bureau onlead development, and securing business for the city and hotel.● Worked diligently with hotel team members and outside vendors to arrange specific group needs.● Outside Calls and Sales Blitzes on a continuous basis to local accounts and prospects.● Partner with other Hilton hotels on larger room blocks between multiple properties.● Responsible for cold calling and prospecting for new accounts, and building and growing relationships with existing accounts.● Identify need dates and create targeted sales actions.● Develop new and untapped accounts via solicitations, Knowland reports, networking events andmarket vision reports while competing against other hotels with lower rates.● Coordinate and represent hotel and city at trade related events, community events, FAM trips and industry meetings.● Entertain current and potential clients within the hotel as well as off-site.

● Responsible for catering and guest room sales within 32,000 square feet of meeting space, and 321guest rooms.● Responsible for sales, client service, planning and execution for all catering and group events for Humana Inc., as well as catering events such as receptions, dinners, Galas, reunions, fundraisers, prom.● Anticipate, work with and respond to client's wants, needs and expectations on a daily basis, through phone calls, emails, and face to face meetings, to plan menus, meeting room needs, AV, on-site and off-site functions, rooming lists, transportation, meet budget needs, special requests and décor. Provide recommendations to clients to create upselling opportunities and added value to clients.● Ensuring perfect service to all clients and associates, delivering value and quality, and providing individuals with personalized attention and guidance on each event.● Developing strong and personal relationships with clients, serving as client’s main contact to ensure success and loyalty.● Ensure contractual obligations and customer expectations are met and exceeded.● Provide post-event reporting and analysis for groups.

● Coordinating the execution of logistical details for all group conferences within a 299 room hotel and 19,000 square feet of meeting space.● Key clients include: Humana, Outback Bowl, New Orleans Saints, NHL teams, AACSB, CME Outfitters, Republican National Convention, Florida Music Educators Association, American Osteopathic Academy of Sports Medicine, Coca-Cola● Ensuring the fulfillment of all items contracted.● Anticipate and respond to client's wants, needs and expectations on a daily basis, through phone, emails, and face to face meetings, to plan menus, set-up, AV, on- and off-site functions, rooming lists, transportation, budget needs, special requests and décor, create up-selling opportunities.● Liaison between the hotel operating departments and the client● Coordinate with banquet and kitchen departments on a daily basis to ensure expectations are exceeded to build and maintain client relationships and generate repeat business.● Conduct pre-convention meetings between client and hotel operations departments to ensure a smooth event and turnover process.● On-site supervision of events while groups are in-house, including nights and weekends.● Contribute to the growth of the Conference Services and Catering department, including corporateservice standards, policies and procedures, sales and marketing initiatives.● Work with DOS and Managers to create menus and sell clients on the space and the hotel● Continuously evaluate banquet tools and performance to increase upselling opportunities.● Conduct site visits with current and potential clients to sell and detail events.● Outside Sales Efforts to generate business for hotel and build relationships.● Work with Executive Chef in menu planning to maximize revenue based on customer spending ability● Interstate Hotels & Resorts Sales Team of the Year 2013● Starwood Hotels & Resorts Sales Team of the Year 2013● Interstate Hotels & Resorts, July YTD Top 10 Convention Services Manager, 122.16%

● Began position when hotel was in process of renovation/rebranding.● Actively prospect and qualify new business as part of pre-opening sales team.● Solely responsible for planning and directing the execution of logistical details for all group conferences large and small within a 157 room hotel and 23,000 square feet of meeting space.● Key clients include: Microsoft, Birks and Mayors Jewelry, National Football League, ExxonMobil, Accenture, Johnson & Johnson, Burger King, University of Miami, Bacardi● Work with meeting planners on a daily basis to upsell and plan food and beverage menus, meeting room setup, AV, on-site and off site functions, rooming lists, transportation, VIP and special requests, decorations.● Serve as official liaison between the hotel operating departments and the meeting planner.● Work closely with Director of Food & Beverage on a daily basis to create bar menus, themed cocktails,wine menus and food and beverage pairings for groups.● Work with Sales Managers to create menus and sell clients on the space and the hotel.● Continuously evaluate banquet tools and performance to develop increased upselling opportunities.● Conduct site visits with current and future clients to sell and detail events.● Coordinate with banquet and kitchen departments on a daily basis to ensure all client’s expectations are exceeded in order to build and maintain quality client relationships.● Conduct pre-convention meetings between client and hotel operations departments to ensure a smooth event and turnover process.● Provide on-site supervision of events while groups are in-house, including nights and weekends.● Responsible for implementing the directives and administrative aspects of the Conference Servicesdepartment, including corporate service standards, policies and procedures.

● Responsible for selling catering packages which contributed towards the annual budget of $1.2 million.● Key clients include: Miami Marlins, University of South Florida football team, Orange Bowl, Pfizer, Greater Miami Chamber of Commerce, American Airlines Arena● Responsible for planning and directing the execution of logistical details for large conventions within a 528 room hotel with 43,000 square feet of meeting space.● Served as official liaison between the hotel operating departments and the meeting planner.● Assign definite group business to Conference Management team based on group requirements andin-house function dates.● Worked effectively with exhibit and production companies, decorators, ground operators, incentivehouses and multi-management companies.● Work with Executive Chef in menu planning to maximize revenue based on customer spending ability.● Effectively build long lasting relationships with clients and consistently exceed their expectations.● Sell and service catering functions of less than 400 people. Responsible for group sales of 100 rooms or less. Sell and service social functions of 10 people to 1500 people.● Research company history and solicit business through cold calling and outside sales calls.● Marketing projects and promotions for the hotel as well as promotions for management company.

● Began position when hotel was in process of renovation/rebranding.● Managed photo shoot of hotel, assisted in creation of all promotional materials including rack/meeting brochures, wedding kit, tradeshow materials, direct mail pieces, hotel website, and print/radio advertisements.● Managed the planning, organization and execution of hotel grand opening gala.● Assisted DOSM in all aspects of Marketing and Sales departments.● Worked with DOSM to formulate 2004 and 2005 Marketing Plan.● Booked short-term catering and rooms only groups of 50 people/peak rooms or less.● Provided administrative support to sales staff including proposals, contracts, sales calls, answering phones and responding to email requests, booking pace, and lead log.● Worked on a daily basis with public relations firm and advertising firm on all aspects of publications, media, marketing and advertising.● Maintain Marketing and Sales content on hotel web site.