Secure monthly press placements for Shoshanna Collection, Swimwear and Baby Girl SwimwearOrganize photo shoots, interviews and television appearancesTrack and maintain all samples for press and salesHost and organize press previews and store promotional events Manage and coordinate all press and media initiatives with west coast team and external New York teamSpearhead new marketing idea's and digital media content Establish relationships with key editors, publicists, stylists and mediaWork closely with sales on selecting key pieces to highlight and promote each seasonResponsible for editor/celebrity gifting and charity donation budgets Send out monthly office status reports of all meetings, press, and upcoming projects

Managed all sample requests from editors and mediaCoordinated Spring 2008 fashion shows for Anne Klein and Bill Blass Worked with sales to ensure availability of samples Created and maintained RSVP lists for all fashion showsOrganized event set up and gift baskets Responsible for tracking credits, creating monthly status reports and maintaining credit books

Managed and tracked samples for publications, celebrities, and VIP clientsCreated monthly credit reports for all national and international press and publications Assisted with planning and executing the Fall 2007 fashion show and Bridal 2008 presentationOrganized and maintained sample and credit room

Collaborated with designers on press releases for new productsPulled samples for editors, stylist's and celebritiesAssisted with planning events for designers and charitiesControlled and maintained inventory for all clients