Katie Gillespie Email & Phone Number

New York, Us

Think Zero consults with a wide range of clients nationwide to help them set and achieve their sustainability and waste reduction goals, and meet or exceed all waste-related laws. In this role, I: » Work with Partners on strategy and goal-setting» Support Partners on retainer and project-based work» Ensure all contracted deliverables are met» Establish more structured and scalable operations» Build out Airtable Automations to streamline communications and workflow» Collect and monitor client waste data» Manage relationship with waste haulers» Analyze data and formulate relevant recommendations» Develop and refresh training and reporting decks» Conduct in-person and virtual trainings and webinars» Conduct compliance assessments» Manage waste audit program calendar, staffing, equipment

New York, Us

New York, Us

Perform waste audits to help building owners, real estate developers, educational institutions, corporate facilities, and other businesses achieve their sustainability and waste reduction goals and meet or exceed all waste-related laws.

» Oversee coordination of food rescue efforts, including donor and partner relations, scheduling, transportation, safety compliance, and data tracking, ensuring efficient and timely delivery of rescued food to those in need through partnerships with local charities and community organizations.» Create donor-facing informational decks and volunteer training decks» Provide staffing and coordinate logistics for Gotham’s various wellness events, including, but not limited to, Affordable Connectivity Program enrollment events» Lead project implementation for a food rescue and food waste reduction program funded by The People’s Money grant via the NYC Civic Engagement Commission

Freelance in a wide variety of roles, managing or assisting with events ranging from private parties to 50,000+ attendees. Never afraid to get my hands dirty to get a job done. Event highlights: (assist w/set up and strike in addition to below roles)» NYC Marathon: medical station manager 2016–2023» Light The Night LLS in Salt Lake City, Triangle NC, Richmond: production staff 2023» Velocity Ride: registration 2018, route marking and route closure 2023» Closer to Free Ride: route marking, ride out, route closure 2023» Northwell Health Staten Island 5K Walk: route marshal lead 2019–2023» American Heart Association Walk Run: route marshal lead 2019–2023» Rutgers Commencement: marching order, laptop lead, certificates 2019-2023» 5 Boro Bike Tour & Bike Expo: packet pickup, solutions, rest-stop mgr 2017–2023» NYC Half & Brooklyn Half Marathons: medical or fluid station manager 2016–2023» Various NYC parades: formation, marshal, line of march 2016–2023» BikeMS: rest stop lead 2017-2018» Greenshows Eco Fashion Week: show coordinator & graphic designer 2010

Co-lead a community group focused on environmental justice via neighborhood beautification, litter cleanup events, and education of the public.» Wrote a successful grant application in Jan 2022, and planned and executed community beautification events with the funding from Jun–Sep 2022» Performed outreach via social media, guerrilla, and place-based marketing to recruit over 100 unique volunteers who collectively donated 325+ labor hours at these events» Advocated to elected officials and community stakeholders to obtain support and share our ads via their newsletters and social media accounts to expand our reach and increase engagement» Procured supply donations to ensure 100% of the grant goals outlined in the proposal were met despite receiving just 54% of the requested funding» Maintaining project momentum through smaller-scale weekly events on an ongoing basis» Applied for and awarded the grant again for FY2023-24

Co-Program Manager providing part-time support for Vanderbilt Open Streets, a car-free, 4-acre site operating Fri–Sun from April–October, and for Underhill Plaza, which operates 24/7/365.» Coordinate operation logistics, book programming, set up and break down events» Schedule, train, and manage marshal staff and volunteers» Respond to day-of issues, like weather changes, and attend events in person as needed» Work with DOT to obtain equipment and the NYPD for event support» Manage, inventory, and order event equipment and safety gear as needed» Create social media content on the fly during programming events» Designed a 6-week public programming internship for SYEP, NYC’s Summer Youth Employment Program. Worked with interns on usage data collection, helped them write and conduct a programming survey, collectively analyzed the data, and monitored the creation of a final report and presentation.

New York, Us

» Perform waste audits, sorting trash and recycling into up to 18 different categories» Teach other auditors correct sorting for items they may be unfamiliar with» Document incoming and sorted weight data in a spreadsheet, categorize entries by stream, material, and breakout group, and note anything that should be brought to the client’s attention, including trends or areas for improvement» Track percent sorted throughout the audit to ensure the team sorts enough material from each breakout group and stream to reach the client’s goals» Educate attendees of events and food festivals about on-site composting and recycling, identify the correct stream for each item, and reduce resulting landfill

New York, Us

Engaged by Wilkins to consult on their experiential department.» Advised on best practices for over 25 place-based and guerrilla tactics» Developed and conducted internal presentations to educate and inform the agency's approach to topics like experiential tactics and audience targeting» Created multiple proposal decks daily, then provided the agency's business development team with the language and tools to sell these tactics, and answered strategy and execution questions for clients» Brainstormed with the greater EXP team for proposals for other types of experiential activations» Provided logistical support for experiential activations managed by other team members

International, Us

Tasked with building a guerrilla/experiential department from scratch in a brand-new leadership role. Because the majority of the company was based in Ukraine, this role ended due to circumstances surrounding the ongoing war.» Served as an advisor on best practices regarding guerrilla, place-based, and experiential marketing» Produced and executed street-based guerrilla media tactics, established a place-based venue network for bar and coffee media distributions» Collaborated with design and copy teams on creative direction and messaging, and hired additional freelance designers when necessary» Worked with finance and HR to build out systems for onboarding and weekly payment processing for marketing freelancers, ensuring minimal disruption to those teams' usual workflow and minimal addition to their workload

Brooklyn, New York, Us

Over 11 years serving in a variety of roles at a guerrilla marketing agency. Planned and executed unique out-of-home brand experiences, advertising campaigns, and marketing events for Fortune 500 clients such as Google and Coca-Cola, small campaigns for startups, and everything in between. Whether clients wanted their brand in front of as many eyes as possible or needed surgical precision to target a specific audience or local community, they relied on my expertise to get it done. As Director of Operations, managed a team of project managers and interns while overseeing 10-20 concurrent projects on a rolling basis, each of varying scale and duration. Actively participated in all day-to-day ad agency operations, including:» Campaign Strategy & Planning» Proposals & Pricing» Budget Creation & Management» Research & Location Scouting» Guiding Creative Asset Creation» Establishing Best Practices & Guides» Vendor Management & Production» Logistics & Campaign Execution» Post-Campaign Reporting» Image Retouching & Video Editing» Client Relationship Management» Recruiting/HR, training» Invoicing, AP/AR, Payroll» Squarespace Website MaintenanceSpecialties:Street teams and stunts, guerrilla marketing, OOH advertising, advertising projections, advertising food trucks, promotions and sampling, sidewalk advertising, street posters, costume characters, pedicabs, wildposting, video trucks, and place-based venue network advertising including bar, cafe, restaurant and deli media, and more.

Brooklyn, New York, Us

Brooklyn, New York, Us

Brooklyn, New York, Us

Trash Academy Graduate (Formerly Zero Waste Academy)

Project Cycle Management, Monitoring And Evaluation Workshop (Non-Degree Professional Development)

B.F.A., Graphic Design, Minor In Advertising Design