Katie Key Email & Phone Number

Indianapolis, In, Us

Aurora, Colorado, Us

As President of Escape Campervans, my goal is to inspire people to escape their everyday routines and explore the world by campervan. I believe in the power of travel to connect humans, foster curiosity, and grow appreciation for the world in which we live. At our core, we exist to make the outdoors more accessible to more people. We keep our van designs simple and functional so that we can offer a budget-friendly price-point to travelers from all backgrounds. I oversee all operations, growth initiatives, short and long-term goals, budgeting, personnel, business development, product innovation, marketing and financials. I serve as the liaison to ownership/board of directors and regularly report on strategic direction and profitability. I believe a company is only as good as its people, and lead with respect, honesty, and curiosity. Prior to this role, I spent over a decade building a career in marketing, specializing in growth strategy, digital, advertising, branding, partner marketing and customer experience. Between agencies and in-house, I worked on multi-million B2B companies and B2C startups. I have a proven track record in developing and orchestrating multi-channel, full funnel marketing strategies that change audience behavior and drive revenue. With a powerful brand at the centerpiece, I believe in using data to make smart decisions and experimenting to optimize growth.

Aurora, Colorado, Us

Lead and execute comprehensive marketing and brand strategy for Escape Campervans (12 North American locations, 600+ vans, over 11,000 trips / year).Manage annual marketing budget and oversee multi-channel marketing strategy, with a focus on experimentation in the digital space. Build & lead in-house marketing team, and oversee relationships with all third-party partners. Oversee content and social plans, digital advertising, email marketing, SEO, partner & influencer marketing, website optimization. Responsible for customer acquisition and retention and growth strategies. -------------Escape Campervans is a fast-growing travel company that rents fully-equipped, hand-painted, adventure-ready campervans across 12 locations in North America. Our mission is to inspire people to escape their everyday routines and embrace their adventurous spirit by exploring the world in our campervans. Pick up and drop off from the following locations: LA, SF, Seattle, Las Vegas, Denver, New York, Phoenix, Miami, Vancouver, Portland, Calgary, Salt Lake City.escapecampervans.com@EscapeCampervans (Instagram)

Grand Rapids, Mi, Us

Account manager for nationally recognized ski resort. Orchestrated ad campaign strategy which included working closely with creative team on creative development and ad agency on paid strategy & optimization. Project manager and producer for two video shoots, including pre-and post-production (sourced talent, worked with local scouts, managed freelancers, developed shot list, organized call sheet). Managed annual 6-figure budget for client, led weekly meetings and identified new opportunities for growth. * Led website re-design for hotel client's expansion into a new market. * Produced photo shoots for multiple clients. * Assisted with new business efforts, including pitch decks & industry research. ------------We are BravoEcho, a catalyst for business evolution. We find the truth behind the noise. We distill insight from human patterns. We build narrative to change behavior. In the boardroom, a company’s culture, or the marketplace. We will create an original, authentic voice in any medium necessary. In this world of spin, the truth is power.

Boulder, Co, Us

Strategic account manager for 5 clients ranging from Fortune 500 companies to mid and small-sized brands across industries (telecom, financial services, non-profit, real estate, beverage, foodservice). Managed the strategy, execution and optimization of financial services client’s first ever brand awareness & acquisition campaign (print, digital, search), outperforming all KPI’s and setting the foundation for future campaigns.Key contributor for the firm’s most comprehensive research analysis. Recommended marketing, product & go-to-market strategies for expanding business effectively to new verticals.Ran day-to-day management of all clients, including comprehensive marketing plans, content development strategies, website development, social media, digital strategy, and print.

Denver, Co, Us

Managed all corporate sponsorships (Coca-Cola, Red Bull, GoPro, American Express, Avis Budget Group). Responsible for strategic planning, daily administration, execution, and overall relationship management.Orchestrated the launch of the first-ever Intrawest-wide ski pass. Served as key contact between internal teams, two agencies, and six resorts to launch new product, design website, integrate to POS, and execute go-to-market campaign on a 14-day turnaround. Managed 24-hour customer service during 3-month campaign. Project lead for Snowshoe’s initiative to grow summer business; launched first ever summer marketing campaign.Planned, led and executed 4 company-wide marketing summits each with 30-60 attendees.Supported CMO in all major strategic marketing initiatives.

Denver, Co, Us

Responsible for the administration, execution, and management of Intrawest's 5 major corporate sponsors. Responsible for all invoicing, budgeting, and annual reporting. Supported the CMO and resort marketing teams in benchmarking, reporting, new marketing and strategic initiatives. Developed weekly performance dashboard to measure marketing metrics across all channels at all resorts.Organized and grew our OTA business by centralizing agreements and establishing a new reporting process.

Jackson, Wy, Us

Authored & published 7 articles about athletes, events, training camps, races, and other USSA news. Conducted over 20 interviews with athletes, coaches, employees and visitors. Managed all aspects of the invitation process for the grand public opening of the USSA’s new training and executive center; collaborated with local news media and hosted VIP’s.

Reims, Marne, Fr

Conducted 3 tours per day for two months in French and English for Taittinger Champagne; organized tastings, hosted summer event for Hotel Les Crayères. Greeted visitors; scheduled group, individual, and VIP tours; organized visitor statistics and calculated daily profits.

Organized the first intern program at Eden High School; taught 5th and 6th grade English classes five days a week to local students; created an original curriculum using interactive teaching techniques; closely mentored girls living at Eden High School’s boarding house.

Strategic Marketing Management

Certificate Program, Summer Institute For General Management, Business, Marketing

Spanish

Bachelor'S Degree, French

French Study Abroad