Kathryn Lawrence Ms, Mba Email & Phone Number

Milford, Ma

Research Triangle Park, Nc

Responsible for positioning microfluidic components and molecular assay development services for point-of-care diagnostic test development. Led the development and execution of commercial growth strategy for the company resulting in 3X Y/Y revenue increases. Accountable for all strategic and most tactical aspects of sales, public relations, marketing and product commercialization. Established effective contract review and customer satisfaction processes critical to the company achieving ISO 9001 certification in 2020.

Charlotte, North Carolina Area

Develops marketing strategies and programs for commercial success of core and strategic product lines in the Americas in line with the global strategy and product line business plans. Establishes and maintains strategic partnerships and directs strategic of account management sales efforts/resources. Drives local marketing initiatives to achieve business growth and diversification of the company's business. Responsible for analyzing the competitive landscape, and developing market data and product reports and leads product launches. Accountable for ensuring the Americas sales organization has strong space and product knowledge, ensuring a strong value proposition with clearly defined advantages. Develops training materials and executing training activities for assigned product and market segments. Accountable for ongoing product improvement; work closely with Product Managers and R&D in the development of specifications and business cases for current and new product offerings within assigned market segments and/or product lines.

Research Triangle Park, Nc

This experience was a PT temporary contract position held in conjunction with attending graduate school and earning the MBA. Worked as part of the Office of the Director of the NIEHS. Within the Office of Communications and Public Liaison, the project management role assignment involved planning, coordinating, producing as well as communicating the year-long series of scientific and commemorative events related to the institute’s 50th year Anniversary in 2016. Recipient of the National Institute of Environmental Health Sciences Merit Award from NIEHS Director, Linda S. Birnbaum, Ph.D., D.A.B.T., A.T.S. for efforts on behalf of the NIEHS mission.

Durham, Nc

Responsible for all aspects of corporate marketing, company website and several strategic partnerships. Develop key product positioning strategies, materials, collateral and support tools for various markets. Oversee budget and led strategic direction and activities of the marketing team and external resources to develop effective programs and campaigns to commercialize diagnostic tests and drive business growth in contract research services. Led technical projects to improve client deliverables.

Identify, define and strategically direct future revenue growth into new markets. Demonstrate technical capabilities and provide internal/external training. Track sales trends and manage forecasts.

Responsible for marketing strategic instruments and consumables for Grace Davison Discovery Sciences division.

Consultive sales supporting the prep LC chromatography line.

Managed lab that supported contract Discovery Services by perfoming HPLC analysis and purification.

Indianapolis, Indiana, United States

•Initiated and orchestrated high-impact cross-functional project requiring the high-throughput acquisition, organization, interpretation, and communication of data (qualitative and quantitative) involving multi-departmental collaborations •Responsibilities included supporting drug discovery research efforts •Analysis of combinatorial chemistry products by LC/MS, FIA-MS, HPLC,CHNS, and IR spectroscopic techniques •Identified and investigated ways to automate processes, streamline bottlenecks, and employ new analytical technologies •Developed and implemented novel methods to attain and enhance high throughput capabilities. Set up and managed open access LC systems with MS, UV, ELS and CLN detection

Master Of Business Administration (M.B.A.), Business Administration And Management, General, Gpa 3.89

The 3.5 min. video below is an infomercial I developed for my NIA-instructor friend meant to help in building her business.

M.Sc., Physical-Organic Chemistry

Studied and earned a masters degreein physical-organic chemistry while developing analytical chemistry and teaching skills.

Bs, Chemistry-Acs Certified

Activities and Societies: ACS Student Affiliate, Teaching Assistant, TutorMajored in Chemistry. Served as a tutor, laboratory teaching.