Kathryn Perelman, Mba Email & Phone Number

Washington, Dc, Us

Silver Spring, Maryland, United States

Providing contract support to the Traumatic Brain Injury Center (formerly Defense and Veterans Brain Injury Center)•Managed and wrote posts for the client’s Facebook page, growing its organic engagements by 94% as of July 2022•Utilized Sprout Social and native social media metrics to make data-driven decisions on social media content strategy•Conducted a social media audit of the client’s Facebook, Twitter and YouTube platforms and proposed detailed strategies for each•Encouraged staff engagement on Facebook and LinkedIn by creating posting guidelines, writing specific posts for staff members and creating videos featuring Traumatic Brain Injury Center of Excellence researchers•Delivered presentations to the client on social media best practices and social media metrics and strategies•Oversaw the client’s name preference change on Facebook and the merge with the A Head for the Future education initiative’s Facebook page, adding 96,000+ new followers to the client’s page•Developed the client’s Facebook video strategy by creating audiograms to repurpose podcast episodes, including one audiogram that was viewed 1,206 times, reached 6,000 people and garnered 178 engagements•Co-created, co-wrote, narrated and conducted interviews for the "Picking Your Brain" podcast, a series that focuses on the care and recovery of service members and veterans who have sustained a TBI.•Established a document routing protocol that has processed 200+ research manuscripts, oral presentations, posters and abstracts since June 2019

Washington D.C. Metro Area

Part of a dynamic communications team for a 30-person national organization advocating for church-state separation and religious freedom in legislatures and courtrooms on local, state and national levels•Built and managed the organization’s Protect Thy Neighbor project digital assets, including a Squarespace website, Facebook page (4,200+ page likes) and Twitter profile (1,100+ followers) •Grew organization’s main Facebook page by over 100% to 206,000+ by utilizing paid advertising and conducting monthly analyses of key metrics •Managed organization’s Twitter and Instagram accounts to reach key demographics in progressive spaces•Collaborated across departments to write compelling website and blog material on the organization’s litigation and lobbying efforts on both the state and federal levels •Spearheaded the organization’s Facebook Live initiative and planned, produced and directed 25+ videos that regularly feature executives, lawyers and experts in their field during breaking legislative and legal news events •Established Facebook Live video protocols and trained 5 staff members in video production so they could film on-location at state houses and courthouses around the country

Roslyn, Ny

The sole member of the Public Relations/Marketing staff with the responsibility for all of the agency’s public relations and marketing communications. •Managed creative marketing strategy that increased membership to the agency by 93% since 2009•Ensured all marketing materials reflect the JCC’s mission and brand•Created and implemented social media strategy for the agency and its programming, including a thriving Facebook community of over 1,000+ members•Assisted in the redesign of the agency’s Wordpress website, and maintained and updated the website daily•Supervised and mentored 5+ marketing interns and volunteers•Liaised with executive directors and department heads to ensure all public relations and marketing needs for the agency were met•Acted as spokesperson for the agency in media and writer/producer of videos showcasing the JCC's mission•Oversaw the production of marketing materials for the agency and its special events, including Auction for Excellence, An Epicurean Event, which raised over $815,000 in 2015•Provided training to over 30 agency staff on the creation and utilization of PowerPoint slides for presentations to the board of directors and public audiences

York, Pennsylvania Area

•Engaged in interaction and problem-solving with customers on a daily basis•Developed the ability to organize and prioritize tasks dealing with inventory control and product placement•Created positive relationships with potential clients•Named store’s Associate of the Month during my nine-month tenure

•Conducted research and analysis of domestic terrorism-related web sites and social media accounts for up-to-the-minute information on potential illegal activity•Wrote articles for weekly intelligence newsletter issued to subscriber companies and agencies•Collaborated with international colleagues to publish weekly newsletter

•Edited up to 20 student articles each week using AP style

•Assumed responsibility for managing groups consisting of 13 to 100 campers•Directed peers as Assistant Unit Leader and Assistant Department Head•Taught swimming, water safety, and lifesaving skills to individuals with varying levels of expertise

Master Of Business Administration (M.B.A.), Business Administration And Management, General

Ba, English

Activities and Societies: The Quad-- student newspaper Phi Sigma Pi (Webmaster, Secretary) Sigma Tau Delta English Club (Secretary.

Study Abroad/British Literature

Studied Early Modern Scottish Literature, Chaucer and Creative Writing