Kathryn Smith Email and Phone Number
Kathryn Smith work email
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Kathryn Smith personal email
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Kathryn Smith phone numbers
I am an Atlanta native, a Georgia Tech MBA, and small business owner, with expertise in Marketing, Web Development and Business Intelligence. I envision what the future will look like then help clients develop strategies, implement solutions, and measure results. I am passionate about helping underrepresented and underestimated people find success in their careers and life. I founded Walton Birch in 2019 to help small businesses achieve business success through branding and marketing. In 2021 we launched the MOMENTUM Internship program that pairs newly-launched small businesses with entry-level jobseekers to help both parties build momentum in their marketing and careers. Learn more about MOMENTUM on our website www.waltonbirch.comIf you would like to learn more about how Walton Birch can help you or your business, visit our website:Press & Media: https://waltonbirch.com/press-and-media/Career Opportunities: https://waltonbirch.com/careers/
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Founder And Principal ConsultantWalton Birch LlcMarietta, Ga, Us
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Founder & Principal ConsultantWalton Birch Llc Jul 2019 - PresentMarietta, Ga, Us• Created an online “DIY marketing” series for entrepreneurs and small businesses; designed a #diymarketing100 challenge that led to 100%+ increase in reach and engagement, and 17% growth in Instagram followers within six weeks• Led workshops for women and minority entrepreneurs on marketing• As CEO, grew Walton Birch revenue by 2x and client portfolio by 3x in 2022• Launched the MOMENTUM internship program to improve long-term success for under-resourced founders and women and minority jobseekers• Helped dozen of entrepreneurs launch and grow websites and ecommerce stores, leading to increased client revenue, profit, and marketing ROI.• Surveyed nearly 100 small businesses for a “State of Small Business Georgia” survey and presented the results online -
Co-FounderBlack Lady Business School Apr 2021 - PresentAtlanta, UsBlack Lady Business School is an Atlanta-based membership organization co-founded by Black women consultants who have worked extensively with Black women professionals and entrepreneurs. BLBS was created to reduce barriers to revenue for minority women entrepreneurs by connecting them to resources and opportunities, educating them on essential business knowledge and skills, and creating networking opportunities with their colleagues at different stages in business. -
Poll ManagerCobb County Government Jan 2022 - PresentMarietta, Ga, UsSince 2022, serves as poll manager for elections held locally in Cobb County: Pick up and ensure the security of pre-election day materials. Manage election day operations for a precinct of 3000+ voters. Provide troubleshooting and escalation support for voter complaints. Provides provisional voting support. Administers oaths to Assistant Managers and clerks. Payroll administration for Assistant Managers and poll workers. Manages election night closing procedures including reporting, shutting down and securing equipment, elections materials drop-off. Serves as a point of contact for press, poll watchers, support technicians, and members of the public. -
Poll WorkerCobb County Government Nov 2016 - PresentMarietta, Ga, UsAssisted with the administration of local elections as a poll worker @ Cobb County Board of Elections. Included pre-election setup, election day setup and operations, assisting voters, providing line management and crowd control, answering questions from members of the public, election-day closing procedures.
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Project Leader Market Research, Talent Acquisition Marketing & ProgramsThe Home Depot Sep 2018 - Jun 2019Atlanta, Georgia, Us• Presented a detailed analysis of leading labor market analytics tools; provided purchasing recommendations that led to cost savings of more than $78k• Provided research, insights, and marketing strategies to attract talent for hard-to-fill salaried positions across the business• Implemented monthly dashboard reporting for resume database tools enabling leadership to track utilization by platform and measure ROI -
Program Manager, Sales Learning Measurement & ReportingCox Automotive Inc. Jun 2017 - Mar 2018Atlanta, Ga, Us• Developed a monthly Training Scorecard for sales leadership to track training activity and business impact • Implemented advanced training reporting with Metrics That Matter; used insights collected to quantify the business impact and improve the effectiveness of training • Generated training reporting and worked with training managers to drive training completion of 95% or more of salespeople -
Senior Manager, Retail Communications StrategyCricket Wireless Apr 2015 - Jun 2017Atlanta, Georgia, Us• Implemented web analytics monitoring with Woopra for social media communications platforms; used insights collected to improve the timing of social media messages and increase audience engagement by 28% • Developed a migration process for training data for 30,000+ Retail Sales Reps which included preventing erosion of data during transfer, identifying and remove duplicate records, and creating a process to handle exceptions • Created rich infographics and PowerPoint presentations to visualize social media platform engagement metrics, and convey insights to senior leadership -
Manager Of Digital And Social MediaAt&T Jul 2012 - Apr 2015Dallas, Tx, Us• Created a regression model in SAS Enterprise Guide analyzing the relationship between retail employee activity on social platforms and key sales performance indicators; used the model to predict performance of 30,000+ sales reps against proposed sales metrics• Quantified key user engagement metrics for social platforms and used insights to present recommendations for implementation of new features on intranet social platforms • Leveraged external trends and emerging social applications to develop strategies for internal platforms that increased end user engagement by 35% -
Web Designer, Mobile Website DesignerAt&T Advertising Solutions Nov 2009 - Jan 2012Atlanta, Ga, Us• Provided detailed daily reporting in Excel on website production numbers and overall production efficiency; used insights to provide production scheduling recommendations that resulted in decreased handle times • Minimized overtime labor costs by 15% by using production data to improve the accuracy of website redesign time estimates -
Freelance Digital Marketing And Web Design@Kathrynrsmith - Marketing And Web Design Jan 2007 - Jan 2009• Provided freelance website and marketing services in website design and developmentwebmaster and domain administration, and social media marketing and management to small business clients
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Marketing Assistant, Leads Program ManagerDirect Marketing Group, Inc. May 2008 - Aug 2008• Managed the leads distribution process for 66 independent agents by coordinating nationwide direct mail marketing campaigns of up to 1M pieces for accounts that generated $20K+ in annual revenue• Used Microsoft Excel to perform in-depth analysis of mailing campaign returns. Provided targeting and segmentation recommendations resulting in a 15% increase in response rates
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Marketing Services ManagerVernon Library Supplies, Inc Jun 2006 - Aug 2007• Worked with vendors to set product pricing, integrate new products, and determine product placement on company websites and catalogs• Executed direct mail, email, and website campaigns and promotions for a customer base of 5000+ individuals and institutions• Managed a team of product specialists and graphic artists to produce annual product catalogs
Kathryn Smith Education Details
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Georgia Tech Scheller College Of BusinessBusiness Analytics -
Agnes Scott CollegeWomen'S Studies
Frequently Asked Questions about Kathryn Smith
What company does Kathryn Smith work for?
Kathryn Smith works for Walton Birch Llc
What is Kathryn Smith's role at the current company?
Kathryn Smith's current role is Founder and Principal Consultant.
What is Kathryn Smith's email address?
Kathryn Smith's email address is kr****@****ail.com
What is Kathryn Smith's direct phone number?
Kathryn Smith's direct phone number is +167842*****
What schools did Kathryn Smith attend?
Kathryn Smith attended Georgia Tech Scheller College Of Business, Agnes Scott College.
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