Ready to tell the story that attracts adults with mega spending power to YOUR product? That's where I come in. I'm a former Creative Director/Executive Producer for DR powerhouse Guthy-Renker, one of the most successful direct response marketing companies ever. When I joined them in 2008, I was already a seasoned marketing creative with lots of successes to my credit...and my nearly nine years there made me even better. Today, through my consulting business Cooper + Charlie, LLC, I'm a freelance writer/creative director/producer who specializes in the health, skin care and beauty categories -- especially when the target customer is over 40, and an added plus if that customer is female. I have a huge advantage here: I'm one of them. I don't just understand this consumer intellectually, I live her hopes, dreams, fears, and realities every single day, right alongside her. And as a marketing professional, I've spent years honing the skills to reach her, connect with her, and earn her trust. Throughout my career, I've raised tens of millions of dollars for important charities, and sold hundreds of millions of dollars of skin care, beauty, health, fitness and intellectual property. I've created success in broadcast, digital, and multi-channels, and even print, direct mail and event marketing. And if your next project is targeting the 40+ consumer in any of those categories, I think we should talk, and I'd welcome the chance to do so. My current and recent client/partners list includes: Guthy|Renker LLC; Myosin (multi-brand); Meaningful Beauty Hair; Actegy Health/Revitive; Vanity Planet; Orthogenesys/Rehab2Fit; Passionfruit Direct; Boots-Walgreens Alliance USA; Bluewater Media; Philips Respironics; Bosley for Men; GoCo (aka GoConvergence); Lieberman Productions; Luminesse Silk; Really Cool Ideas; and many more. Earlier in my career, I headed marketing divisions for national retailers, performing arts organizations, prominent non-profit agencies, and produced and marketed large-scale special event fundraisers for such clients as Paramount Pictures Studio Group, Film Independent (formerly Independent Feature Project/West), The Music Center of Los Angeles County, South Coast Plaza, Federated Department Stores, and the Los Angeles Library Foundation. URL: COOPERANDCHARLIE.COM