Kathy L. Email & Phone Number

Santa Clara, California, US

• Einstein to Tableau transition focusing on re-architecting datasets, re-designing dashboards, and simplifying data accessibility.
• Early In Career (EIC): Employee network group that focuses on building professional relationships within the focus of the group. Participated in marketplace planning and executing events to drive bonding and social.

Santa Clara, California, US

• Designed and coded Marketing Dashboards in Tableau CRM for a 2,500+ organization to pull daily, monthly, quarterly, and yearly insights on Marketing KPIs and view snapshot performance data
• Developed a Data-Driven Operating Model dashboard for Director and VP-level users to track campaign-to-revenue journey with a focus in web metrics, customer interactions, funnel tracking, and YoY overall performance.
• Enriched account information with firmographic and product data to develop a targeted process for marketing campaigns with buy predictions, specifically with target accounts and building platform adoption
• Led office hours and training sessions for AMER timezone on Marketing Dashboards to enable, teach, and power users to engage and familiarize themselves with dashboard offerings for their reporting needs

Santa Clara, California, US

• Redesign and build 6+ landing pages in an intranet site alongside other marketing teams to consolidate information and documentation for stakeholder needs in Google Cloud Platform.
• Collaborate with Data Strategy team members to create and deploy a dashboard providing deep insights and trends for marketing adopting new yearly requirements.
• Develop training documents & videos to support training for the cross-functional understanding of systems
• Utilized SQL skills to query complex data across multiple systems (KNIME, Salesforce, BigQuery)
• Participate in mentorship circles, shadow 2+ different marketing teams, and set up coffee chats to integrate into PAN

Seattle, Washington, US

• Collaborate with executive board and committee leads to plan and execute recruitment cycles
• Coordinate and develop marketing deliverables directed toward program brand awareness
• Partner with intercampus RSOs to increase outreach amongst minority and cultural groups to increase awareness and support in diverse businesses

• Worked in teams of 3-4 to run risk analysis and identify pain points to create actionable solutions for non-profit organizations and present findings with research and documentation
• Conducted social media marketing research and evaluated effective analytical software to increase social media presence
• Conducted financial analysis to improve the future financial structure and delegation of funds
• Effectively presented our findings with the aid of implementation tools for a conclusive implementation timeline

Santa Clara, CA, US

• Collaborated with project managers with the organization of project documentation and timelines
• Contributed in interdepartmental work with HRIS, Compensation, and Talent & Organizational Development
• Utilized Smartsheet and ServiceNow PPM in project management organization on the annual compensation review and a new employee recognition program
• Centralized project intake across human resources to align with company standards and leadership expectations of high-level overview projections