Kathy Pan Email and Phone Number

Working for New Product Marketing at Tmall. E-commerce IP Brand Marketing and resources integration.

KA Brands Marketing Specialist for Fresh Food Category POP Brands

PIC of JD Worldwide Co-branding Program

• Collaborate business requirements with project stakeholders and translate into solutions with Business Process Models including workflow charts.• Elaborate details of projects by demonstrating user stories and acceptance criteria to illustrate technical requirements to the IT team.• Spearhead IT team in an agile environment and plan, track, and manage projects using Jira developed by Atlassian to ensure to perform project on time.• Design prototype and wireframe for company’s official website and online learning dashboards and involved in UI/UX design using Sketch & Axure PR & Adobe XD, based on the Ant Design Pro templates.• Coordinate standup meetings, refinement meetings and retrospective meetings in order to manage project implementation and track project progress.• Finalise user acceptance testing to proceed product launching.

• Developed a competitive analysis for client, Neesham Consulting providing psychological leadership coaching to executives, to help client enter online leadership coaching market servicing team leader and middle management level.• Conducted research of target audience and competitors with the use of market researching, product evaluation and SWOT Analysis to identified gap of market. Came up with recommendations to fulfil gap.• Motivated and organised team consisting of diverse disciplines & cultures to guarantee quality of deliverables within deadlines.• Initiated meetings with mentor and client to confirm project requirements.

• Designed Prototype using Axure PR and work was approved for upcoming product update.• Presented product solutions to customers and generated industrial comparisondocument to team leader to improve product.• Facilitated user acceptance testing & operation processes to support product launching.

• Learned JavaScript and gained experience in the use of Oracle Database. Utilised theseskills to achieve a Cyber Management System.