Senior Account Executive
Current20+ years of marketing experience in consumer and business-to-business industries overseeing the development and execution of strategic integrated marketing plans. Direct point of contact for major clients and key player in developing ideas with clients and logistical plans to support their execution. Areas of expertise include:- Advertising (print and digital)- Sales collateral/FSIs/direct mail- Branding and logo development- New product launches- Social Media- POP displays- Videos- Websites- E-mail campaigns- Survey development- Public relations (copywriting, list development, distribution, pitching)- And more