Kathy Roberts Email & Phone Number

Several decades’ experience in all facets of writing, marketing communications and editorial management: Magazine startups, writing and editing for publications, copywriting, press releases, web writing and strategy, speech writing, video scripts, marketing promotions, collateral, direct mail, newsletters and more. Senior level management experience in publishing. Proven strengths in written and visual communications, promotional and strategic development.

Atlanta, Georgia, Us

Senior copywriter for Cox Enterprise's Brand, Marketing & Creative team. Responsible for strategy and ideating copy for in-house clients whose needs vary from employment branding to internal/external campaigns with clever and concise, easy-to-understand communications, social media content, promotions, videos, websites, microsite pages, emails, white papers, brochures and more. Strong interviewing skills to parlay that information into testimonials, speeches and other original content.

Creator of sparkling copywriting that resonates and motivates. Primary copywriter for the Cox Automotive brand; highly experienced in B2B writing for the automotive dealer market from wholesale to digital inventory, marketing, sales and retention solutions (Manheim, Kelley Blue Book, Autotrader, Dealer.com, Dealertrack, vAuto, VinSolutions + 20 other national and international brands). "Go-to" person to create email subject lines that drive an average 28% open rate, as well as headlines and event titles that drive high open rates and engagement. Strong editing skills. High-volume producer.

Complete turnkey services, including:• Marketing collateral-Copy, design, printing• Websites-Content, design• Project management-Concept, creative, production, printing• Copyediting/Proofreading-Books, articles, PP presentations, websites, collateral and more• Press releases• Editorial content