Premier Slime Making Franchise. Come into our kitchen and create your own slime. We also sell supplies, homemade slimes and host parties. Franchise territories will be for sale by end of 2022. We have a waiting list. Check out one of our SF Bay Area locations now or visit us at www.theslimekitchen.com.

Ran the consumer marketing team and the direct business to deliver growth and massive efficiencies in acquisition through performance marketing and full funnel efforts.

Marketing and DTC startup advisor

Women have always been powerful. We’re not waiting for a seat at the table — we're building our own.

Part of mission to get more people, more active, more often through fitness technology, community.

Leading the marketing team and DTC for Tile with a focus on acquisition, growth and driving revenue and subscriptions.

eCommerce P&L ownership including all growth and retention marketing channels

eCommerce P&L ownership with ownership across product, payments and fraud, merchandising, operations, order management, forecasting and analytics. Grew the business ~ 40% YoY, 3 years consecutively.

Created and led the digital merchandising organization for the Apple Online store which the Americas, Europe and Asia. My team is responsible for planning, developing and optimizing the site (www.store.apple.com) and mobile platforms (iPhone, iPad apps). We are involved in every facet from content planning, development, design review, test plans, publishing and QA to post mortem analytics. We are a data driven group that works closely with product management and analytics to develop the tools and merchandising KPI's necessary to drive continued optimization of the site. As content merchandisers, we work with marketing and brand to bring our imagination to reality with development of the stories and content for the site. Some areas of expertise: - End to end management of store, mobile merchandising- Site and mobile optimization- AB test management - Algorithmic merchandising recommendations strategy, development and testing - Seasonal campaign development- Evergreen content development - Editor in chief of site content- Categorization and taxonomy- KPI and attribution development for merchandising- Merchandise Planning- inventory management- Merchandise Buying- New merchandising products and tools business requirements development

Accomplished senior level marketing professional with over 12 years experience across retail and online marketing spanning merchandising, CRM, acquisition, loyalty, retention, direct, deals, targeting, segmentation, testing and new product launches. In this role, I lead a team of 15 across all facets of marketing including algorithmic merchandising, editorial merchandising, site merchandising, marketing programs, daily deals and analytics. The team was uniquely positioned to touch most parts of the business ,marketing and product teams to create high value messaging to the consumer through site merchandising and email marketing. We specialized in targeting and segmentation to ensure that the most optimal messaging was delivered. Our goal: to get the right message to the right customer, at the right time in the right place!

In this role, I managed all facets of merchandising to include both editorial and algorithmic merchandising disciplines. That is the essence of commerce merchandising-- a blend of both hard data driven decisions and softer editorialized merchandising. I had folks focused on testing and optimizing targeted algorithms across eBay.com while the other side worked closely with photography and design to create beautiful, inspiration campaigns to draw you to the site. My team pioneered some of the original automated email and early site algorithms and delivered + 300% comps on revenue as a result. The unique blend of editorial and algorithmic merchandising is the foundation for what eBay.com is today. Highly curated and highly personalized and relevant. Areas of expertise: Onsite Marketing, Direct Marketing, CRM, Analytics, Merchandising, Consumer Marketing, Loyalty Marketing, Strategy & Planning, Customer Marketing, Product Management, Customer Retention.

Worked on a team that did the strategy and forecasting for vertical categories. We pulled together the overarching strategies and identified key trends across the businesses. I created a bottoms up planning process for category management to ensure that we were focused on the business like any other retailer by forecasting inventory, turn, supply and demand. I introduced a new planning system IPA (Integrated Planning Application) a SAS software application.

Building quarterly sales and inventory plans. Open to Buy forecasts and markdown strategies.