Kathy Liu Email & Phone Number

Vancouver, British Columbia, Canada

Vancouver, Canada Area

Responded to media inquiries in a timely and professional manner; effectively responding in a 24-hour media environment.Proactively engaged with the media to promote public awareness and understanding of the department's policies, programs, services and initiatives; engaged media using a variety of communication tools, including news conferences, background or technical briefings, news releases and audio-video presentations.Successfully facilitated information to develop clear and concise media responses; consulted with headquarters and the Minister’s office on the planning and execution of media strategies.

Vancouver, Canada Area

Managed the development and implementation of communications products (communications plans, news releases, publications, social media etc.) to reflect the department’s overall direction and priorities.Implemented stakeholder engagement sessions for the department’s Western Diversification Program through its three pillars including innovation, business development and community economic development. This involved evaluating public needs and expectations to better assess the positions and priorities of clients, partners and stakeholders.Organized and managed events, announcements and media scrums for Cabinet Ministers and Members of Parliament. This involved media outreach to all local and major media prior to a funding announcement; managing media during an event; and following up with media after the announcement to ensure they have all the necessary tools to successfully cover the story.

Vancouver, Canada Area

Developed communications material including news releases, speeches, media advisories, message event proposals and communications plans.Managed communications projects including the department’s first Where Next Arts Conference, which provided a venue for arts funders and practitioners across the province to discuss the direction of the sector and how arts organizations, artists, patrons and funders can best adapt to the changes they collectively face. This involved supervising staff by assigning, coordinating and scheduling work and setting priorities; monitoring work performance; and managing the budget and external contracts.Gathered intelligence on subjects of interest to the Western Region of the department and provided strategic advice on key and emerging issues to senior management.

Vancouver, Canada Area

Coordinated the interdepartmental activities and events for the 2013 GCWCC and ensured clear communication between the Pacific Federal Council, GCWCC co-chairs and the United Way/HealthPartners representatives.Managed the campaign budget: analyzed, forecasted and recommended the financial requirements of the project; managed budget to provide the costs-effectiveness and efficiency of client services provided; and prepared and approved cost-benefit analyses to determine optimum costs.Coordinated with all federal departments in the Lower Mainland to ensure campaigns were running smoothly and targets were being met.

Vancouver, Canada Area

Provided strategic communications advice to senior management on key files including housing, community infrastructure, emergency management and economic development. Provided communications advice and expertise to senior management in relation to grants and contributions programs and responded to media inquiries in a timely and efficient manner.Managed media announcements for departmental products and events.

Coquitlam, B.C.

Developed communications plans, press releases, media advisories and news articles.Developed, managed and executed fundraisers and events to meet the various needs of the organization.Strengthened my leadership skills by recruiting, training and managing staff and volunteers for community events.

Richmond, British Columbia

Managed corporate communications: created company literature and other forms of communication; created marketing and promotional materials, both print and electronic; worked with advertisers for timely and useable ad submissions; copyedited, proofread, and revised communications products; and designed and launched email marketing campaigns.Worked with manager and business units to determine event budget and manage expenses to that budget.Promoted products and services through public relations initiatives and developed marketing communications campaigns.